Forerunner Ventures
Venture capitalSan Francisco · Seed–Late Stage · 8 people tracked
Also known as FORERUNNER VENTURES MANAGEMENT, LLC
Investment thesis
Forerunner backs companies redefining consumer categories, with a particular focus on the role of AI across the stack — as agent, infrastructure, and intelligence layer. Its portfolio spans marketplaces and services, personal systems and financial tools, platforms and infrastructure, and consumer brands and experiences. Themes include AI-native healthcare, agentic payments and consumer tooling, next-generation commerce and discovery, personal finance operating systems, and preventive and ambient health products. The firm looks for businesses turning emerging technology into everyday consumer utility, expanding access and reshaping how people shop, manage money, connect, and care for their health.
Source: firm website, verified Aug 7, 2026.
Team · 8 people
from the firm's website & curated & public directories
What they invest in
from 51 of 136 portfolio companiesAI & Machine Learning ×18Consumer ×18SaaS ×13Enterprise Software ×11E-commerce ×9Direct to Consumer ×7B2B Marketplaces ×6Fintech ×6
HQs:United States×28Spain×1France×1Mexico×1
Investments · 136 tracked
founders shown can be your intro pathPersonalized healthcare platform making quality care universally accessible.
Warby Parker is a direct-to-consumer eyewear retailer offering prescription eyeglasses, sunglasses, contacts, and eye exams at affordable prices, with a home try-on service and flexible return policy.
Direct to ConsumerRetail Tech
Arrived enables individual investors to purchase shares in rental properties starting at $100, with the company handling property management and operations.
B2B MarketplacesFintechMarketplacesPropTechSeattle, US
Ryan Frazier(Co-founder & CEO)Cameron Wu(VP of Investments)
Overland Park, US
Donald Hawkins(President and CEO of Issuer)Asya Bradley(Co-Founder and COO of Issuer)
Board seatEurie Kim· per SEC Form D · $15M raise · filed Aug 2021
Faire operates a digital marketplace connecting independent retailers with wholesale suppliers, enabling small businesses to discover and purchase products for resale.
B2B MarketplacesE-commerceEnterprise SoftwareMarketplacesRetail TechSan Francisco, US
Max Rhodes(Founder/CEO)inMarcelo Cortes(Founder/CTO)inDaniele Perito(Founder)inTerrell Sherman(Executive Officer, Director)Sydney Sherman(Executive Officer, Director)MATTHEW RHODES(Executive Officer, Director)
Board seatKirsten Green· per SEC Form D
New York, US
Qian Hang(Executive Officer, Director, Promoter)Eurie Kim(Director)Liyia Wu(Executive Officer, Director, Promoter)
Board seatEurie Kim· per SEC Form D · $35.8M raise · filed Jun 2022
New York, US
Julien Nakache(Executive Officer, Director, Promoter)
Board seatEurie Kim· per SEC Form D · $16.8M raise · filed Jul 2024
AI-native innovation and product development platform for leading brands.
Infrastructure platform for global talent movement through immigration support.
Hybrid healthcare platform providing AI-native virtual care at scale.
Empathetic companion robot extending care team capabilities.
Permissioned identity platform enabling agent authentication and data extraction.
Brand-level mini-AI models enabling personalized products at scale.
Ark provides a customizable digital platform for venture capital and private equity firms to manage investor communications, performance reporting, and document sharing with their limited partners.
Enterprise SoftwareFintechSaaS
Makes rental investing a consumer product for high-quality asset ownership.
Attabotics develops warehouse automation and material handling technology that was acquired by LaFayette Systems, a family-owned organization with 30+ years of experience in the sector.
Advanced ManufacturingLogistics & Supply ChainCalgary
Scott Gravelle(Executive Officer)
Atticus is a law firm that helps people navigate legal issues and find appropriate legal representation, offering free consultations and matching clients with qualified lawyers who work on contingency basis.
LegalTech
Away Travel sells luggage and travel accessories directly to consumers online.
Direct to ConsumerTravel & Hospitality
Building personal and household financial foundation and OS to enable anyone to reach their financial goals.
Modern retirement plans with real control for employee wealth building.
Birdies designs and sells chic, comfort-focused footwear including flats, slides, sneakers, and sandals for women.
ConsumerDirect to ConsumerSanta Monica, US
Daniel Philip Nicholls(Executive Officer, Director)Bianca Gates(Executive Officer, Director)Marisa Sharkey(Executive Officer, Director)
Emotional intelligence system for digital products requiring trust and user retention.
Boombox is an all-in-one platform for music makers that consolidates workflow tools for songwriting, production, distribution, and monetization in a single application.
AI & Machine LearningCloud ComputingCreator EconomySaaS
India Lossman(Co-Founder | CEO)Max Mathieu(Co-Founder | Head of Engineering)Tom Chavez(Co-Founder | Advisor)
Casa provides homeowners with a dedicated team that manages home maintenance and repairs, handling vendor coordination and home care decisions aligned with the homeowner's interests rather than vendor profits.
B2B MarketplacesConsumerPropTechSan Francisco, US
Michael York(Co-founder & CEO)
From inspiration to purchase in one flow: natural intent becomes shoppable outcomes across thousands of brands.
Financial management platform with fee-light incentives for accessible progress.
Choco operates a B2B platform connecting restaurants and food suppliers to reduce order inefficiencies and food waste across the supply chain.
AI & Machine LearningCircular EconomyClimate TechFoodTechSaaS
Daniel Khachab(Founder)inJulian Hammer(Founder)inRogerio da Silva Yokomizo(Founder)
Cococart is a unified commerce platform for small local businesses to create online stores, manage point-of-sale, and access tools like email marketing, loyalty programs, and bookings.
E-commerceEnterprise SoftwareRetail TechSaaSMadrid, ES
Derek Low(Founder)in
Monetization for AI interfaces without the utility tax: trusted commercial context inserted at reasoning time.
Utah, US
Platform making physical cards instantly tradable digital assets.
AI tool closing usability gaps to convert intent into completed action.
Palo Alto, US
Marissa Ann Mayer(Executive Officer, Director)
AI security tool that identifies vulnerabilities legacy scanners miss.
Dollar Shave Club offers razors and grooming products through a subscription model, delivering sharp stainless steel blades and shaving essentials directly to consumers at lower price points.
ConsumerDirect to ConsumerE-commerceLos Angeles, US
Michael Dubin(Founder)inMichael Jones(Director)David Pakman(Director)Christopher Marshall(Director)Daniel Murray(Executive Officer)Kevin Datoo(Executive Officer)
Personal logistics platform combining AI triage with expert operators.
Remote veterinary guidance and prescription platform enabling early pet treatment.
Eclipse Foods makes plant-based ice cream designed to replicate the taste and texture of dairy ice cream using plant-derived ingredients.
Climate TechConsumerFoodTechSan Francisco, US
Aylon Steinhart(Founder)inThomas Elliott Bowman(Founder)inKoichiro Nakamura(Director)Eurie Kim(Director)
An empathetic companion robot that offers connection and engagement while extending what care teams can deliver.
Accurate self-collection at home so cervical cancer prevention feels as routine as any habit.
Platform making insurance-covered dietitian care simple to find and sustain.
Advisor platform bringing concierge planning back through modern software.
Glossier is a direct-to-consumer beauty and cosmetics brand that sells skincare, makeup, and beauty products globally across multiple markets.
ConsumerDirect to ConsumerNew York, US
KATRINA LAKE(Director)KATHRYN ORDOWER(Executive Officer)KIRSTEN GREEN(Director)NABIL MALLICK(Executive Officer, Director)EMILY WEISS(Executive Officer, Director)
BoardERIC LIAW(Director)
AI-powered advocate layer resolving medical coverage and cost friction.
Rows marked “SEC filing” are inferred from directors named on the company's SEC Form D — public regulatory data, not a portfolio list published by the firm.
Frequently asked questions
- What stage does Forerunner Ventures invest at?
- Forerunner Ventures invests at the Seed, Series A, Series B, Growth, Late Stage stages.
- What is Forerunner Ventures's typical check size?
- Forerunner Ventures typically writes checks of $1M – $20M.
- What sectors does Forerunner Ventures focus on?
- Forerunner Ventures focuses on AdTech, AI & Machine Learning, Consumer, Creator Economy, Digital Health, Direct to Consumer, E-commerce, EdTech, Enterprise Software, Fintech, Healthtech, Marketing Tech, Marketplaces, PropTech, Wellness & Fitness.
- Where is Forerunner Ventures located?
- Forerunner Ventures is headquartered in San Francisco, US.
- Does Forerunner Ventures lead rounds?
- Yes, Forerunner Ventures leads investment rounds.
Media · Podcasts & interviews
featuring the teamHow Kirsten Green Built Forerunner Ventures
The Peel with Turner Novak · Kirsten Green
Kirsten Green of Forerunner Ventures w/ Lisa & Paul Jauregui of BK Beauty | Operators Series: Ep 14
ShipBob · Kirsten Green
Kirsten Green, Founding Partner of Forerunner Ventures
Goldman Sachs · Kirsten Green
Beauty and the Beat with Emily Weiss (Glossier) and Kirsten Green (Forerunner Ventures) | Disrupt SF
TechCrunch · Kirsten Green
Kirsten Green, founder of Forerunner Ventures, explains how retail needs to change | Code Commerce
Recode · Kirsten Green
Kirsten Green, founder and Managing Partner, Forerunner Ventures, Code Commerce October 2016
Recode · Kirsten Green
Images
Co-investors · 188
Both backed Warby Parker · BloomThat · Decagon · Faire +2 more
Both backed Warby Parker · Dollar Shave Club · KiwiCo · Prenuvo +1 more
Both backed BloomThat · KiwiCo · Nomi · Sproutling
Both backed choco · Prenuvo · Ritual · The Farmer's Dog
Both backed Decagon · Dollar Shave Club · Slingshot AI
Both backed iShopShops, Inc. · Nous Research · ShopShops
▶176 more co-investors
Lerer HippeauBAM VenturesBBG VenturesGeneral CatalystFounders FundAccelInsight PartnersMenlo VenturesCoatue ManagementSound VenturesGreat Oaks Venture CapitalACME CapitalFundersClubCota CapitalBonfire VenturesInitialized CapitalTorch CapitalMantis CapitalFounders Circle CapitalGrace Beauty CapitalLightspeed Venture PartnersCraft VenturesBessemer Venture PartnersKhosla VenturesLong Journey VenturesFounder CollectiveBenchmarkBain Capital VenturesKleiner PerkinsBoxGroupSpark CapitalB Capital GroupSlow VenturesAcrew CapitalRed Swan VenturesAbstractRibbit CapitalM1375 & SunnyGlobal Founders CapitalNorthzonePelion Venture PartnersBaseline VenturesTCVWhite Star CapitalGolden VenturesKickstart FundCorrelation VenturesPeterson VenturesTMV LogisticsFemale FoundersOptum VenturesMagnify VenturesBullishGV (Google Ventures)Greylock PartnersNew Enterprise Associates (NEA)Redpoint VenturesUncork CapitalNotable CapitalFJ LabsUnknown VenturesEverywhere VenturesCanaan PartnersTiger Global ManagementBalderton CapitalBattery VenturesEniac VenturesFirstMarkOffline VenturesBling CapitalUpHonest CapitalPrecursor VenturesHeadlineAccel-KKRObvious VenturesFloodgateMeritech Capital PartnersBond Capital ManagementInovia CapitalStride VCF-Prime Capital PartnersCrosslink CapitalRevolutionBuckley Ventures Management Company LlcMaveronOperator LPThrive CapitalBase10 PartnersDCM VenturesHarrison MetalPear VCUS Venture Partners2048 VenturesUpfront VenturesFifth WallTwo Sigma VenturesThreshold VenturesTq Ventures LlcWingHomebrewGSV AccelerationSalesforce Japan Co.,Ltd.General PartnershipEclipse VenturesFootworkCapitalGInspired CapitalRenegade PartnersAugust CapitalScribble Ventures468 CapitalWildcat Venture PartnersCoinFundNFXSerena VenturesJavelin Venture PartnersPolychain CapitalUpside PartnershipHighland Capital PartnersCoelius CapitalScience VenturesBrand Foundry VenturesTusk Venture PartnersFifth Wall Venturesxfactor venturesContrary CapitalOwl VenturesRelay VenturesAltimeter CapitalYes VCBlueRun VenturesConstruct CapitalSmash CapitalConvictionEnsemble VCRally Ventures Management, LlcSweet CapitalTenOneTen VenturesAthletico VenturesAstanor VenturesTrucks VCAdjacent Ventures LlcHC9 Venturesmuru-DCherubic VenturesAmino CapitalMotivate Venture CapitalIlluminate VenturesPIPELINE CAPITAL PARTNERSAdams Street Partnerssuper{set}Tet VenturesHarlem Capital PartnersBoltTwelve BelowBlockchange VenturesHuman VenturesRed Sea VenturesWest VenturesCore Innovation CapitalElsewhere PartnersThayer VenturesBACKGROUND CAPITALBreakpoint CapitalConductive VenturesAlexandria AngelsVMG PartnersChainforestRed Beard VenturesCrossover VCHillsvenUNCOMMON DENOMINATORRevTech VenturesOpen CapitalRSE Ventures
Firms observed investing alongside Forerunner Ventures, from public investor directories. Shared companies are the overlap with Forerunner Ventures's recorded portfolio.
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