Warby Parker

Warby Parker Inc. (formerly JAND Inc.) is an American eyewear brand and retailer of prescription glasses, contact lenses and sunglasses that also provides eye exams. It is headquartered in New York City and was founded in February 2010 in Philadelphia, Pennsylvania. The company designs its products in-house and sells them directly to consumers through its website and its physical stores, ordering its own materials and working directly with manufacturing partners in Italy, Vietnam, Japan and China, often in the same factories used by competitors such as Luxottica [6].

Although it began as an online-only retailer in 2010, roughly two-thirds of revenue now comes from physical retail: Wikipedia cites 276 stores, 271 in the U.S. and 5 in Canada, and states the company intends to eventually operate 900 stores; a separate figure of 275 locations is given for 2025, and 323 stores by the end of 2025 [6]. Its store locator lists locations in the United States and Canada, where customers can browse the collection, receive styling help, shop contact lens brands and, at many locations, get eye exams from an optometrist [2]. Product assortment on the site includes eyeglasses starting at $95 including prescription lenses with scratch-resistant and anti-reflective coatings (253 men's frames listed) and sunglasses starting at $95 with UV-blocking, scratch-resistant lenses (121 frames listed), with some styles at $145 and $175 and certain frames made in Italy [3][4].

Warby Parker operates a "buy one, give one" social model, funding the production of a pair of glasses with nonprofits such as VisionSpring and Restoring Vision for each pair sold; it announced one million pairs distributed in June 2014 and, as of 2025, states it has distributed over 20 million pairs. In 2015 it launched Pupils Project, providing free vision screenings, eye exams and glasses to U.S. public school students, and the company claims to be 100% carbon neutral. It received B Corp certification shortly after founding but later let the status lapse [6][7].