/Investor DB

Fernbrook Capital Management

Venture capital

New York · Seed–Growth · 13 people tracked

Also known as Fernbrook Capital · FERNBROOK CAPITAL MANAGEMENT LLC

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Investment thesis

Fernbrook targets fast-growing, revenue-stage companies in software, marketplaces, and eCommerce that drive innovation across the consumer ecosystem. The firm emphasizes consumer, retail, and fashion-adjacent technology, backing businesses that leverage data and AI to reinvent brands and commerce. Its portfolio and news coverage reflect a focus on DTC brands, resale/circular commerce, and retail technology platforms.

Source: firm website, verified Sep 29, 2026.

Stage
Seed–Growth
Check
$1M
HQ
New York, NY, US
Leads rounds
Leads
Instruments
Equity
Founded
2016
Private fund assets
$56.5M
VC funds
4
Tracked investments
31
Unicorns
1
Acquisitions
1

Team · 13 people

from the firm's website & public directories
Marigay McKee, MBE· Managing Partner
Anusha Mohan· Strategic Advisorin

Strategic advisor with background at Northwest, Gap Inc., and Amazon.

Brendan Dorrian· Strategic Advisorin

Strategic advisor associated with Rarely Heard Voices.

John Harpole· Strategic Advisorin

Strategic advisor with background at JP Morgan, Spencer Stuart, and Tuck.

Ken Pilot· Strategic Advisorin

Strategic advisor with background at Gap Inc., Ken Pilot Ventures, and AEO.

P.B. Weymouth III· Strategic Advisorin

Strategic advisor with background at VSS, Hakluyt, and JP Morgan.

Rachel Mack· Strategic Advisorin

Strategic advisor with background at The Ember Company, Gilt, and Digital Matter.

Founder mafia

2 people who came through Fernbrook Capital Management went on to found or lead other companies.

What they invest in

from 26 of 31 portfolio companies

Consumer ×17E-commerce ×17Direct to Consumer ×13SaaS ×8Retail Tech ×6AI & Machine Learning ×5Marketing Tech ×4Enterprise Software ×3

HQs:United States×18United Kingdom×2

Who they back

founder profiles across 14 portfolio companies
50%
solo founders
7 of 14 mapped founding teams
31%
repeat founders
of 16 founders with career history

Founding team size:solo founder×72 founders×43 founders×24+ founders×1

What their founders studiedfrom 14 founders with field-of-study data

Economics ×4Business & Management ×2Computer Science ×2Engineering ×2Finance & Accounting ×2Humanities ×2Mathematics & Statistics ×2

Where their founders worked beforefrom 16 founders with career history

Marketron ×2

Investments · 31 tracked

founders shown can be your intro path

By year:2022 · 22018 · 12016 · 14 dated

Aarmyaarmy.com

AARMY offers a coaching-based fitness program with guided Upper, Lower, Full Body, and Abs workouts led by professional coaches, focused on building form, technique, and rhythm.

ConsumerSports TechWellness & FitnessLos Angeles, US

Aaron Esagoff(Executive Officer, Director)Remy Porsella(Executive Officer, Director)

Co-investorsAMK Investment OfficeValia VenturesWilshire Lane CapitalFearless Fund

AllWorkallworknow.comin𝕏Nov 2022

AllWork is a workforce management platform for companies managing contingent, flexible, and hourly teams — including W-2, 1099, part-time, contract, and freelance workers — covering onboarding, scheduling, time and attendance, payroll, reporting, and compliance.

Future of WorkHR TechSaaSEdison, US

Glenn Laumeister(Executive Officer, Director, Promoter)Matthew Wenzler(Executive Officer, Director)Howard Meitiner(Director)

BoardChris Haley(Director)inRick Holton(Director)in

Co-investorsFINTOP CapitalThe Fund

Archivearchiveresale.comin𝕏Nov 2022

Archive provides resale strategy, technology, and operations services to brands looking to build and scale their own resale businesses.

AI & Machine LearningCircular EconomyClimate TechE-commerceRetail TechSaaSLos Altos, US

Emily Gittins(Cofounder)inRyan Rowein

Co-investorsBain Capital VenturesCleo CapitalEnergize CapitalFrontline VenturesGood FriendsLightspeed Venture Partners+9 more

Birdwellbirdwell.com

Birdwell makes SurfNyl boardshorts and related surf apparel, sold direct to consumers, including its long-length 312 model constructed with reinforced seams and a lifetime guarantee.

ConsumerDirect to ConsumerE-commerceSanta Ana, US

Carrie Birdwell-Mann

BrewBirdbrewbird.com𝕏

BrewBird manufactures single-serve coffee brewers that use whole-bean pods designed for office environments, partnering with specialty roasters like Equator and Sightglass.

Circular EconomyFoodTechHardwareBay Area, US

Mickey Du(Founder)in

Co-investorsACVC PartnersKairos AngelsKyber Knight CapitalMaveronMVP VenturesSequoia Capital+3 more

Countablecountable.com

Actionable is a self-service advocacy platform that lets organizations launch, manage, and measure campaigns such as petitions, pledges, lawmaker messages, and supporter mobilization without developers or consultants.

GovTechImpact & Social GoodSaaSOakland, US

Bart Myers(Executive Officer, Director)

BoardJoydeep Bhattacharyya(Director)in

Co-investorsCanaan PartnersSilicon ValleySource VenturesF-Prime Capital

Curiobrandscuriobrands.com𝕏
Emberember.com

Ember makes a temperature-controlled smart mug with heating components built into the cup and precision sensors that hold coffee and other drinks at a set temperature (120°–145°F) adjustable via a mobile app.

ConsumerDirect to ConsumerHardwareIoT

Clay Alexander(Founder)in

Co-investorsYildiz VenturesCarrier VenturesSea Court Capital

Farfetchfarfetch.comin𝕏Acquired

Farfetch is an online marketplace for luxury fashion, connecting customers with designer boutiques and independent retailers worldwide.

ConsumerE-commerceMarketplacesRetail TechLondon, GB

José Neves(Founder)in

Co-investorsAdvance Venture PartnersFELIX CAPITALFJ LabsGreycroftHDS CapitalHeadline+16 more

Joywithjoy.comin𝕏

Joy provides customizable wedding websites and planning tools for couples organizing their weddings.

B2B MarketplacesConsumerDirect to ConsumerE-commerceMarketplacesSaaSSan Francisco, US

Vishal Joshi(Founder/CEO)inDorian Bach(Founder)inKaiwalya Kher(Founder/CTO)inDorian B(Founder)

Co-investorsForerunner VenturesGeneral CatalystHelium-3 VenturesKube VCMVP VenturesObvious Ventures+31 more

Knotchknotch.comJan 2016

Knotch develops content measurement and valuation technology.

AI & Machine LearningData & InfrastructureEnterprise SoftwareMarketing TechSaaSSan Francisco, US

Aron Tzimas(Co-Founder, Chief Product Officer)inAnda Gansca(Executive Officer, Director)Anda G.(Founder)inERIK PAVIA(Executive Officer)

BoardROSS LEVINSOHN(Director)

Co-investorsGreat Oaks Venture CapitalMoai CapitalNew Enterprise Associates (NEA)Streamlined Ventures

Lalignenyclalignenyc.com

La Ligne NYC is a women's apparel retailer selling clothing online, offering products such as gift cards and using a women's size guide spanning XXS to 3X.

ConsumerDirect to ConsumerE-commerceNew York, US

Co-investorsBeliade

Lily AIlily.aiin

Lily Max is an AI-powered product intelligence engine that enriches e-commerce product catalogs and optimizes them for visibility across AI-mediated shopping surfaces including Google Ads, Meta Ads, and AI discovery platforms.

AI & Machine LearningE-commerceMarketing Tech

Purva Gupta(Founder)inSowmiya Chocka Narayanan(Founder)in

Co-investorsCanaan PartnersConductive VenturesCounterpart VenturesNew Enterprise Associates (NEA)Think+ Ventures Management, LlcEnergize Capital+3 more

Maisonettemaisonette.com𝕏May 2018

Maisonette is an online retail platform selling children's products, including apparel, backpacks, school supplies, and organization essentials for kids of various ages.

ConsumerE-commerceMarketplacesBrooklyn, US

Sylvana Durrett(Executive Officer, Director, Promoter)inLuisa Mendoza(Executive Officer, Director, Promoter)in

Co-investorsAlumni VenturesAngel Capital ManagementG SquaredIngeborg InvestmentsNew Enterprise Associates (NEA)SNAK Venture Partners+3 more

Materialretailmaterialretail.comin𝕏

Material provides point-of-sale software and omnichannel retail tools for independent boutiques and specialty retailers to manage in-store, online, and marketplace sales.

E-commerceMarketing TechRetail TechSaaS

Needleandthreadneedleandthread.com𝕏

Needle & Thread is a luxury ready-to-wear fashion brand founded in 2013 that designs gowns, day dresses, bridalwear, childrenswear, and accessories inspired by English gardens and vintage textiles for style-conscious women globally.

ConsumerDirect to ConsumerE-commerceLondon, GB

Hannah Coffin(Founder & Fashion Designer)

Nurture Lifenurturelife.comin𝕏

Nurture Life prepares freshly made meals and snacks for children, delivered ready to serve, targeting busy parents seeking nutritious alternatives to processed foods.

ConsumerFoodTechHealthtechChicago, US

Steven Minisini(Executive Officer, Director)inJennifer Chow(Executive Officer, Director)inZach DeAngelo(Director)Ben Johnson(Director)Tim Favia(Director)

BoardMichael Steib(Director)in

Co-investorsAlign VenturesIrishAngelsMelitas Ventures LlcService Provider CapitalTwo Culture CapitalWinklevoss Capital

Petplatepetplate.com𝕏

PetPlate provides personalized, fresh-cooked meal subscriptions for dogs, using human-grade ingredients and vet-designed recipes delivered to customers' doors.

ConsumerDirect to ConsumerFoodTechNew York, US

Renaldo Webb(Executive Officer, Director)Gertrude Allen(Executive Officer, Director)Jason Sussman(Executive Officer)Seth Goldman(Director)John Haugen(Director)Jason Stiles(Director)

Co-investorsAlumni VenturesFeenix Venture Partners LLCR/GA VenturesSWAT Equity PartnersBrandProject Capital

Raspberryuseraspberry.comin

Raspberry.ai offers Prints and Patterns, an AI tool that generates seamless, repeatable textile prints from text prompts and reference images, with features for recoloring, colorway exploration, photorealistic previews, and export to production-ready formats like SVG and CAD.

AI & Machine LearningCreator EconomyE-commerceEnterprise SoftwareMarketing TechRetail TechSaaS

Co-investorsAndreessen HorowitzCorrelation VenturesGreycroftMVP Ventures

Raydiantraydiant.com𝕏

Displai (Raydiant) provides digital signage, employee experience tools, and location analytics powered by AI for brick-and-mortar and enterprise businesses.

AI & Machine LearningEnterprise SoftwareRetail TechSaaSSan Francisco, US

Chester Ng(Executive Officer, Director)inBobby Marhamat(Executive Officer, Director)Tuan Ho(Executive Officer)in

BoardJack Abraham(Executive Officer, Director)in

Co-investorsBeaconsfield CapitalBloomberg BetaNextView VenturesOverton Venture CapitalTransmedia Capital8VC+12 more

STANTTstantt.com𝕏

Stantt is a direct-to-consumer apparel company that sells fitted shirts, pants, and blazers with a physical presence in 350+ retail locations nationwide.

ConsumerDirect to ConsumerE-commerceNew York, US

Co-investorsConsumer VenturesOverton Venture Capital

Tenthousandtenthousand.ccin

Ten Thousand sells digital gift cards, available in $50, $100, $150, and $200 denominations, delivered by email and redeemable on its own site for athletic gear.

ConsumerDirect to ConsumerE-commerceSports Tech

Co-investorsElizabeth Street VenturesKombo Ventures

Tory Burchtoryburch.comin𝕏

Tory Burch is a fashion brand that designs and sells women's footwear, apparel, and accessories directly to consumers through its online store.

ConsumerDirect to ConsumerE-commerce

Tory Burch(Founder)in

Co-investorsAccess Technology VenturesGeneral Atlantic

Universal Standarduniversalstandard.com

Universal Standard is an inclusive fashion brand offering women's apparel in an extended size range (00-40), using premium fabrics such as Peruvian cotton, stretch linen, wool, and denim.

ConsumerDirect to ConsumerE-commerceNew York, US

Polina Veksler(Managing Member)Polina Zitrin(Executive Officer, Director)Alexandra Waldman(Founder)in

Co-investorsCollaborative FundDopamine VenturesImaginary Venture CapitalYadayRed Sea Ventures

Violet Greyvioletgrey.com

Violet Grey is an online beauty retailer that sells curated skincare and cosmetics products, including editorial "files" reviewing items such as Angela Caglia's Cell Forté serum.

ConsumerDirect to ConsumerE-commerceRetail TechLos Angeles, US

Cassandra Grey(Executive Officer, Director)

BoardMichael Walrath(Director)Aviv Nevo(Director)Richard Scanlon(Director)Marigay Mckee(Director)Brad Grey(Director)

Co-investorsAgility CapitalAssembled BrandsBeechwood CapitalLerer HippeauMarkerRed Sea Ventures

Westman Atelierwestman-atelier.com

Westman Atelier is a clean beauty brand offering makeup products such as a creamy contour stick formulated with jojoba oil and kaolin clay for natural-looking definition.

ConsumerDirect to ConsumerE-commerceWellness & Fitness

Co-investorsElectric Feel Ventures LlcImaginary Venture CapitalPrelude Growth Partners

wright beddingwrightbedding.com

WRIGHT designs and manufactures mattresses and bedding products in the United States using American-sourced materials.

Advanced ManufacturingConsumerDirect to ConsumerE-commerceNew York, US

Co-investorsDuke Capital Partners

Other

Tracked investments with no reachable website or further public details — typically companies that wound down, renamed, or were absorbed.

Alfredby CG:NASDAQKnotstandardSwivelbeauty

Frequently asked questions

How many investments has Fernbrook Capital Management made?
Fernbrook Capital Management has 31 tracked investments, 1 of which have exited.
What stage does Fernbrook Capital Management invest at?
Fernbrook Capital Management invests at the Seed, Series A, Growth stages.
What is Fernbrook Capital Management's typical check size?
Fernbrook Capital Management typically writes checks of $1M.
What sectors does Fernbrook Capital Management focus on?
Fernbrook Capital Management focuses on Consumer, Direct to Consumer, E-commerce, Marketplaces, Retail Tech, SaaS.
Where is Fernbrook Capital Management located?
Fernbrook Capital Management is headquartered in New York, US.
Does Fernbrook Capital Management lead rounds?
Yes, Fernbrook Capital Management leads investment rounds.
Who does Fernbrook Capital Management co-invest with?
Fernbrook Capital Management most often shares deals with New Enterprise Associates (NEA), Alumni Ventures, Canaan Partners, among 97 tracked co-investors.

Media · Podcasts & interviews

featuring the team

Marigay McKee, Fernbrook Capital Management LLC Interview - 2024 Retail Leaders Circle MENA Summit

Retail Leaders Circle · Marigay McKee

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