/Companies

Ritual

20 known investors

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Ritual sells traceable dietary supplements direct to consumers, including a magnesium bisglycinate chelate product marketed for sleep, calm, and muscle recovery. Its products emphasize a visible supply chain, non-GMO and vegan formulations, and third-party testing.

Founders & leadership

AP
Akilesh PottiFounder
KS
Katerina SchneiderFounder
LS
Larry StinsonFounder
NP
Niraj PantFounder
RR
Ray ReddyFounder

Investors · 20

Also in the syndicate · 3

Georgian PartnersleadInsight VenturesMantella Partners

Funding

SEC filings, press & company announcements

$70M disclosed across 1 of 4 rounds · 2018–2025

Source: company announcements and press reports — follow each round's link for the claim.

In the news

Frequently asked questions

What does Ritual do?
Ritual sells traceable dietary supplements direct to consumers, including a magnesium bisglycinate chelate product marketed for sleep, calm, and muscle recovery. Its products emphasize a visible supply chain, non-GMO and vegan formulations, and third-party testing.
Who are Ritual's investors?
Ritual's investors include Norwest Venture Partners, Rivet Ventures, Upfront Ventures, Archetype, BrandProject Capital, Forerunner Ventures, Founders Fund, Gingerbread Capital and 9 more.
How much funding has Ritual raised?
Ritual has disclosed $70M raised across 1 of its 4 known rounds.