Fundraising Fox

Sproutling

San Francisco, US · Founded 2012 · Delaware corporation · 8 known investors

Manufacturer and seller of FSC-certified wooden toys with non-toxic paint designed for early childhood sensory and learning development.

Also known as Sproutling, Inc.

Founders & leadership

Sproutling was founded in 2012 by MATHEW SPOLIN and CHRIS BRUCE.

MS
MATHEW SPOLINCo-founder
CB
CHRIS BRUCECo-founder

Board

RHROB HAYES
ROB HAYESin𝕏Board directorFirst Round Board Partner; former Palm product leader and Omidyar technology investor; early backer of Uber, Square and Mint

Investors · 8

Also in the syndicate · 2

Lemnos LabsShawn Fanning

Reported raises · per SEC filings

Form D private placements

$6.6M disclosed across 1 of 2 rounds · 2013

$6.6MraisedJan 2015 · 18 investors · Other Technology
Rule 506(b)
Officers, directors & promoters on the filing
  • MATHEW SPOLINExecutive Officer, Promoter
  • CHRIS BRUCEExecutive Officer, Director, Promoter
  • ROB HAYESDirector
Offering amount
$8.3M
Amount sold
$6.6M
First sale
Aug 2013
Incorporated
Corporation, Delaware, 2012
Federal exemptions
06b
Full filing on SEC EDGAR ↗

Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.

Company profile

researched Aug 2026

Sproutling is a San Francisco-based company founded in 2012 that developed a wearable monitoring system for infants. Its flagship product was described as a small, Bluetooth-enabled wearable device for babies that measures vitals including breathing, heart rate and body temperature, paired with a base station, a small camera and a mobile application that lets parents monitor the child remotely.

The company positioned its offering around giving parents real-time insights about their child's sleeping habits and condition, framing the product as a set of tools intended to fit into everyday parenting routines. At the time of its seed financing the product had not yet launched publicly.

Founding story

Sproutling was founded in 2012 in San Francisco by Mathew Spolin and Chris Bruce, and participated in the Lemnos Labs hardware accelerator's 2013 class.

Traction

Raised a $2.6 million seed round announced in September 2013; the product had not launched publicly as of that announcement.

Latest developments

In September 2013 Sproutling announced a $2.6 million seed round from First Round Capital, Forerunner Ventures, FirstMark Capital, Accelerator Ventures, Lemnos Labs, BoxGroup and Shawn Fanning. The sproutling.com domain currently serves a Mattel Fisher-Price toy storefront, including a line of FSC-certified wooden toys with non-toxic paint.

Full profile — market position, technology, go-to-market, geography

Market position

An early-stage hardware startup in the connected baby-monitoring segment, backed at seed stage by consumer and hardware-focused investors including First Round Capital, Forerunner Ventures, FirstMark Capital and Lemnos Labs.

Technology

A wearable Bluetooth-enabled band for babies that measures breathing, heart rate and body temperature, supported by a base station, a small camera and a mobile app that surfaces readings to parents.

Go-to-market

Parents of infants and young children who want continuous monitoring of a baby's sleep and vital signs.

Geography

Headquartered in San Francisco, California, United States.

Compiled by commissioned research from 8 cited public sources — announcements, filings, and press listed under research sources below.

Key figures

latest reported
Total fundingSep 2013$2.6M

Company-reported or press-reported figures, each dated to when it was claimed — not independently audited.

Timeline · 2

launches, deals, and filings
Sep 2013
Sproutling raises $2.6M seed round

Sproutling announced the closing of a $2.6 million seed round for its wearable baby monitoring system, with participation from First Round Capital, Forerunner Ventures, FirstMark Capital, Accelerator Ventures, Lemnos Labs, BoxGroup and Shawn Fanning.

$2.6M source ↗

Jan 2013
Selected for Lemnos Labs 2013 class

Sproutling was part of the Lemnos Labs hardware accelerator class of 2013.

source ↗

Dated company events from announcements, filings, and press; legal rows summarize public dockets and regulator releases.

Legal entities · 1

corporate structure
SproutlingDelaware

In the news

Research sources · 8

primary sources listed

8 public sources were cited for this profile; the first-party ones are listed here.

Frequently asked questions

What does Sproutling do?
Sproutling is a San Francisco company developing a wearable baby monitor and companion app that tracks infant sleep and vitals.
Who founded Sproutling?
Sproutling was founded by MATHEW SPOLIN, CHRIS BRUCE in 2012.
Who are Sproutling's investors?
Sproutling's investors include FundersClub, Accelerator Ventures, BoxGroup, First Round Capital, FirstMark Capital, Forerunner Ventures.
How much funding has Sproutling raised?
Sproutling has disclosed $6.6M raised across 1 of its 2 known rounds.
Where is Sproutling headquartered?
Sproutling is headquartered in San Francisco, US.