CAVU Consumer Partners
Growth equityActively deployingSanta Monica · Seed–Growth · 21 people tracked
Investment thesis
CAVU Ventures believes that successful consumer brands require more than capital—they need strategic operational support, market access, and execution expertise. The firm partners with founders to navigate distribution channels, develop pricing strategies, and execute comprehensive marketing campaigns. With decades of CPG experience and an extensive network of relationships spanning retail, e-commerce, media, and agency partners, CAVU helps brands achieve sustainable long-term growth while maintaining focus on authentic consumer engagement and brand stewardship.
Source: firm website, verified Jul 21, 2026.
Team · 21 people
from the firm's websiteCo-founder of CAVU Consumer Partners (2015). Previously founded Thematic Capital Partners focused on consumer sector private/public equity investments, and spent five years at Scout Capital Management, a long-short hedge fund with over $9 billion in assets under management. Boston College graduate named a Forbes 'Consumer Catalyst' and elected to Boston College's '40 Under 40' list in 2017.
Co-founder leveraging a track record in brand building and marketing. Held leadership roles at Coca-Cola and Glaceau (where he co-founded Vitaminwater and Smartwater), and served as Chief Marketing Officer across Coke's still beverages portfolio following Coke's $4.1 billion acquisition of Glaceau in 2007. Named to multiple '40 Under 40' lists and received Ad Age's 'Marketing 50' award in 2009. Was a recurring guest Shark on ABC's Shark Tank for three seasons.
Consumer brand investing specialist with experience as an associate in the consumer and retail group at AEA Investors, a private equity firm, and prior consulting work with early-stage food and beverage brands. Previously worked as an investment banking analyst in mergers and acquisitions at Morgan Stanley. University of Michigan Ross School of Business graduate with high distinction.
Investment banking professional who worked as an Associate at Goldman Sachs focused on consumer brands, and as an Analyst in the Consumer group at Piper Sandler. University of Washington Foster School of Business graduate with a degree in finance.
Fund accountant who began career in the KPMG New York audit practice focused on technology and media clients. New York-licensed Certified Public Accountant. Penn State University Smeal College of Business graduate with master's degree in accounting and bachelor's degree in finance.
Marketing associate supporting portfolio company marketing efforts. Georgetown University graduate and founder of Zfluence, a Gen Z influencer marketing firm sold to Her Campus Media in 2023. Featured in Forbes and recognized on Ad Age's '40 Under 40' and Washington Business Journal's '25 Under 25' lists.
Financial operations leader with over 15 years in alternative investments. Previously served as CFO/CCO of Cascabel Management, a global long-short hedge fund, and as Controller at Scout Capital Management overseeing financial reporting for funds with over $2 billion in assets. Also held accounting and compliance roles at Rohatyn Group and Carlyle High Yield Group. Baruch College graduate with accounting degree.
Investor relations leader based in New York with significant experience in growth equity, venture capital, and fund formation. Previously led capital formation at Bicycle Capital (Latin America-focused growth equity) and Social Capital (multistage technology fund). Started career at J.P. Morgan. Harvard graduate with BA and MBA degrees.
Talent strategy and recruiting leader based in South Florida. Previously served as Partner in True Search's Consumer Practice specializing in executive searches for high-growth, founder- and investor-backed companies in the better-for-you space. Earlier career included co-founding a fitness startup and brand marketing roles at Nike, ClassPass, and BANDIER. Syracuse University and City University of New York degrees.
Multidisciplinary designer and creative director with over a decade of experience in New York and Los Angeles working with catalyzing brands. Brings expertise across beauty, healthcare, and consumer sectors with focus on strategy, detail, and cross-platform systems thinking.
Executive assistant with a focus on detail and problem-solving. Previously supported executives at companies including J. Crew, Estee Lauder Companies, and Uber Technologies.
Financial operations professional who previously served as Controller at Circle Road Partners managing trade execution and operations for active private funds, and as CFO of Blue Anchor Capital. Built operational infrastructure at TigerShark Management and led SEC registration. Began career in audit at Rothstein Kass. Lehigh University graduate.
Consumer investing professional who was an associate at TSG Consumer Partners, a private equity firm exclusively focused on consumer and retail sectors. Began career as an investment banking analyst in leveraged finance at Jefferies, focusing on consumer and retail transactions. Emory University Goizueta Business School graduate.
eCommerce and Amazon marketing expert recognized by The New York Times, Forrester Research, and the Association of National Advertisers. Frequently speaks at Amazon Vendor Conferences and serves as MasterClass instructor. Previously served as VP of eCommerce & Media at Bai, where he scaled the brand from a niche product to the number one selling beverage on Amazon.
Executive assistant based in Santa Monica, California. Dedicated career supporting high-level executives in the entertainment industry and high-net-worth individuals.
Talent and executive recruiting specialist based in the LA office. Spent nine years at Korn Ferry as a member of the Consumer practice recruiting senior executives for large CPG companies and high-growth equity-backed businesses. Earlier career included private banking at Merrill Lynch and consulting at BCG. USC undergraduate degree and Wharton MBA holder.
Food and consumer brand investor who previously served as Senior Associate at S2G Investments focused on early and growth-stage consumer brands. Started career at Everytable, a mission-driven food startup in Los Angeles, working across finance, strategy, and operations. USC Marshall School of Business graduate.
Investor relations professional based in New York rejoining CAVU after previous role as Chief of Staff supporting firm priorities and strategic projects. Previously served on corporate strategy team at Wella Company, a global beauty company. Began career in management consulting at Bain & Company. Wharton and Middlebury College graduate.
Brand associate focused on sourcing founders, building relationships, hosting events across consumer categories, and public relations initiatives. Loyola Marymount University graduate with a degree in English.
Brand and creative strategy leader with nearly two decades of experience building and scaling disruptive consumer brands. Leads UNCOMMON, CAVU's in-house brand, creative, and growth platform. Previously spent over five years at Idea Merchants Capital working alongside Rohan Oza on high-profile consumer brand portfolios, and began her career at Creative Artists Agency focusing on talent and entertainment brand-building. Indiana University Bloomington Kelley School of Business graduate with honors.
Investments · 37 tracked
founders shown can be your intro pathBoard seats · per SEC filings · 2
what is this? ⓘ$28.2M raise · filed Dec 2025 · via Jared Jacobs
$52.1M raise · filed Mar 2022 · via Jared Jacobs
Inferred from directors named on each company's SEC Form D — public regulatory data, not a portfolio list published by the firm.
Frequently asked questions
- What stage does CAVU Consumer Partners invest at?
- CAVU Consumer Partners invests at the Seed, Series A, Series B, Growth stages.
- What sectors does CAVU Consumer Partners focus on?
- CAVU Consumer Partners focuses on Consumer, Direct to Consumer.
- Where is CAVU Consumer Partners located?
- CAVU Consumer Partners is headquartered in Santa Monica, US.
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