Fundraising Fox

Habitat Partners

Venture capitalActively deploying

New York · Pre-Seed–Series A · 4 people tracked

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Investment thesis

Habitat Partners invests in early-stage founders focused on what's next, writing checks from Pre-Seed through Series A. Its focus spans three areas: B2B software powering retail, e-commerce, marketing, content creation, and financial tools; consumer businesses across food, beverage, personal care, beauty, physical retail, and wellness; and frontier tech, described as disruptive, sector-agnostic technology companies often sourced through personal GP relationships or through a connection with Red Antler.

Source: firm website, verified Aug 11, 2026.

Stage
Pre-Seed–Series A
HQ
New York, New York, US
Instruments
Equity
Founded
2021
Last 12 months
1 investment
Private fund assets
$30.6M
VC funds
1
Tracked investments
52

Team · 4 people

from the firm's website & public directories
Blake Lyon· Managing Partnerin

What they invest in

from 25 of 52 portfolio companies

Consumer ×10AI & Machine Learning ×7FoodTech ×7Direct to Consumer ×6Hardware ×4Digital Health ×3Fintech ×3Healthtech ×3

HQs:United States×18

Investments · 52 tracked

founders shown can be your intro path

By year:2026 · 12024 · 32023 · 12022 · 22021 · 12019 · 19 dated

Archer Aviationarcher.comin𝕏NYSE: ACHR

Archer Aviation is an aircraft manufacturer developing commercial aviation technology, including certification and defense applications.

Hardware

9am Healthjoin9am.com
Accrue Savingsaccruesavings.comin
Alloyrunalloy.com
Ayoh Foodseatayoh.comDec 2024

Eatayoh produces flavored mayonnaise products sold as consumer packaged goods.

ConsumerDirect to ConsumerFoodTechGolden, US

David K. McCormick(Executive Officer, Director)

BoardGreer Tessler(Director)Logan Langberg(Director)Molly Willet(Director)

Backbonebackbone.com𝕏Aug 2019

Backbone One is a mobile game controller that enables remote play of PC games installed on Steam from mobile devices via the Steam Link app.

ConsumerGamingHardwareVancouver, US

Maneet Khaira(Executive Officer, Director)Sydney Newton(Executive Officer, Director)

BoardGurdeep Pall(Director)

Black Crow Aiblackcrow.aiinMar 2021

Black Crow provides AI-powered analytics and personalization software for e-commerce brands to understand customer behavior and deliver tailored shopping experiences.

AdTechAI & Machine LearningE-commerceMarketing TechNew York, US

Richard Harris(Executive Officer, Director)Damon Tassone(Executive Officer, Director)

BoardShehzad Khan(Director)

Branch Energy falsebranchenergy.com
Builder iobuilder.ioin𝕏

Builder.io provides visual development tools that enable teams to collaborate on software development through a plug-and-play approach.

Cloud ComputingDeveloper ToolsSan Francisco, US

cakehellocake.com𝕏

Hello Cake is a direct-to-consumer sexual wellness brand offering products such as lubricants, libido supplements, and treatments for performance issues like premature ejaculation and performance anxiety.

ConsumerDirect to ConsumerWellness & Fitness

CANNdrinkcann.com

Cann makes microdosed THC-infused beverages, including flavored social tonics and a bergamot-and-yerba-mate "Half and Half" tea drink.

ConsumerDirect to ConsumerFoodTech

Damdamdamdamtokyo.com

Evolutionary Japanese skincare brand blending tradition with modern skin science.

Elm Bioscienceselmbiosciences.com
Endearendearhq.com
Fartherfarther.comin𝕏May 2026

Farther builds technology for wealth advisors and ultra-high-net-worth clients, offering a platform for wealth management services including investment strategy, tax-efficient solutions, and family office operations.

AI & Machine LearningFintechSaaSSan Francisco, US

Taylor Matthews(Founder & CEO)inBrad Genser(Founder)inJoseph Taylor Matthews(Executive Officer, Director)Bradley Genser(Director)Dmitry Kilin(Executive Officer)

BoardBabak Yazdani(Director)

Figure AIfigure.aiin𝕏Feb 2024

Figure develops general-purpose humanoid robots designed for deployment in workforce and home environments.

AI & Machine LearningHardwareRoboticsSunnyvale, US

Lee Randaccio(Executive Officer)Dana Berlin(Executive Officer)Brett Adcock(Executive Officer, Director)Logan Berkowitz(Executive Officer)Colby Adcock(Director)Peter Welinder(Director)

Finance simplifiedramp.comin𝕏

Ramp provides a spend management platform that combines corporate cards, expense reimbursements, receipt capture, and accounting automation into one system, using AI to code transactions and close the books.

AI & Machine LearningFintechSaaSNew York City, US

Karim Atiyeh(Founder)in

Folxfolxhealth.comin𝕏

FOLX is a digital healthcare platform designed for LGBTQIA+ adults, providing inclusive and affirming medical care.

Digital HealthHealthtechBoston, US

A.G. Breitenstein(Founder)Lena Ballantine(Executive Officer)Liana M Guzman Weis(Executive Officer, Director)

BoardLynne Chou O'Keefe(Director)Morgan Cheatham(Director)Lee Shapiro(Director)

Happy Wolfhappywolf.com
Haven Energyhavenenergy.comin𝕏

Haven provides residential battery backup systems with fixed monthly pricing and full-service installation and maintenance.

EnergyHardware

Hedlumhedlum.com
Hetalhetalretail.com
Inn beautyinnbeautyproject.com
Juno Medicaljuno.care

Juno is a family-focused healthcare provider offering primary care, urgent care, women's health, pediatrics, mental health, rheumatology, and weight management services in a modern, welcoming environment with transparent pricing and extended hours.

Digital HealthHealthtech

Keetakeeta.com𝕏

Keeta provides a financial infrastructure platform with APIs, SDKs, and payment tools for institutions, fintechs, and developers, supporting global payouts, multi-currency accounts, card issuing, and digital wallets.

Crypto & Web3Data & InfrastructureFintech

KinderFarmskinderfarms.com

Advanced ManufacturingRedondo Beach, US

Kristin Recchiutti(Executive Officer)Logan Schwartz(Director)Jeremiah Adams(Executive Officer, Director)Gregory Thomas Willsey(Director)Julianne Kur(Director)

BoardMark Rampolla(Director)

Markosmarkos.aiJul 2024

Markos.ai provides AI-powered content review tools that check marketing creative for performance, legal compliance, and brand consistency.

AI & Machine LearningMarketing TechSaaSSeattle, US

WESLEY YUN(Director)MARIUS CIOCIRLAN(Executive Officer, Director)

Medbillgrantedhealth.comin

Granted is an AI-powered consumer app, available on iOS and web, that reviews users' medical bills for errors, finds financial assistance programs, and negotiates lower balances.

AI & Machine LearningConsumerDigital Health

Mezclaeatmezcla.com

Mezcla makes plant-based snack bars with a light, crispy texture, offering flavors such as Matcha Vanilla and Peanut Butter Chocolate with plant protein and fiber.

ConsumerDirect to ConsumerFoodTech

Modyfimodyfi.com

Los Angeles, US

Joseph J. Burfitt(Executive Officer, Director, Promoter)

Motionmotionapp.com
Muddy Bitesmuddybites.comJul 2022

North Sioux City, US

Jarod Steffes(Executive Officer, Director)Tyler DeVos(Executive Officer, Director)

BoardAndrew Oved(Director)

Original Sunshineoriginalsunshine.com

Original Sunshine makes gluten-free bagels using non-GMO, nutrient-dense ingredients from regenerative farming, with a clean label, no seed oils, and vegan and glyphosate-free formulations.

ConsumerDirect to ConsumerFoodTech

Ourselfourself.com
PopUp Bagelspopupbagels.cominSep 2023

PopUp Bagels sells freshly baked bagels sold by the dozen alongside whipped schmear cups for dipping, offered through pre-orders at its retail locations.

ConsumerFoodTechWestport, US

Adam Goldberg(Executive Officer)

Rainbowuserainbow.comin𝕏

An insurance provider that focuses on proactive risk prevention and personalized coverage for growing businesses.

InsurTech

Rooted Restaurantsrootedrestaurants.comin

Rooted is a restaurant offering customizable meals through "Bounty Boxes," where customers select 3 to 5 items plus a housemade sauce.

ConsumerFoodTech

Roxberrygetroxberry.com
Saiesaiehello.com
Scout AIscoutco.aiin𝕏
Share Willowsharewillow.comin𝕏
Spotgetspot.com
Topicalsmytopicals.com𝕏

Topicals develops skincare products formulated with particular attention to efficacy on deeper skin tones, using clinically-backed ingredients in concentrated formulas.

ConsumerDirect to ConsumerHealthtechSanta Monica, US

Olamide Olowe(Executive Officer, Director)

BoardJenna Jackson(Director)Caitlin Strandberg(Director)

Trueholdtruehold.comin
Veeperveeper.com
Zenlyticzenlytic.comin

Zenlytic offers an AI analyst (named Zoë) that answers business questions and generates written analyses, visualizations, and presentation decks by connecting to data warehouses like Snowflake, BigQuery, and Databricks.

AI & Machine LearningData & InfrastructureEnterprise Software

Zero Acre Farmszeroacre.cominJul 2022

Zero Acre Farms produces cooking oils optimized for chefs and restaurants, using organic fera fruit oil as an alternative to seed oils with superior heat stability, cleaner taste, and healthier fat profiles.

AgTechFoodTechImpact & Social GoodSan Francisco, US

Jeff Nobbs(Founder & CEO)in

Exits · 1

IPOs and acquisitions across the tracked portfolio

Archer AviationNYSE: ACHR

Portfolio news

latest coverage across their companies

Frequently asked questions

What stage does Habitat Partners invest at?
Habitat Partners invests at the Pre-Seed, Seed, Series A stages.
What sectors does Habitat Partners focus on?
Habitat Partners focuses on B2B Marketplaces, Consumer, Creator Economy, Deep Tech, E-commerce, Enterprise Software, Fintech, FoodTech, Marketing Tech, Retail Tech, SaaS, Sector Agnostic, Wellness & Fitness.
Where is Habitat Partners located?
Habitat Partners is headquartered in New York, US.

Media · Podcasts & interviews

featuring the team

Understanding the Differences ft. Habitat Partners Partner Daniel Faierman

Grace Gong · Daniel Faierman

Why Invest in Both CPG and Technology with Daniel Faierman from Habitat Partners

The Consumer VC · Daniel Faierman

From Brands to SaaS: Daniel Faierman's Habitat Partners Strategy

Grace Gong · Daniel Faierman

Images

Habitat Partners photo

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