PLUS Capital
Venture capitalVenice · Seed–Late Stage · 11 people tracked
Investment thesis
PLUS Capital focuses on emerging growth stage companies aiming to be better for the world. It leverages a collective of high-profile artists, athletes, and cultural leaders to invest across sectors including health and wellness, the future of work, the future of societies, and the conscious consumer, where its network can drive outsized impact. Beyond direct investments, the firm advises these cultural leaders on strategic direct investments, equity-based partnerships, and new business ventures.
Source: firm website, verified Aug 11, 2026.
Team · 11 people
from the firm's website & public directoriesWhat they invest in
from 26 of 37 portfolio companiesAI & Machine Learning ×9Enterprise Software ×9SaaS ×9Healthtech ×8Consumer ×4Digital Health ×4HR Tech ×4B2B Marketplaces ×3
HQs:United States×18United Kingdom×1
Investments · 37 tracked
founders shown can be your intro pathAvantStay organizes corporate team retreats and offsites, providing curated properties, dedicated coordination, catering, and activities for corporate groups.
B2B MarketplacesFuture of WorkPropTechTravel & HospitalityCulver City, US
Sean Breuner(Executive Officer, Director, Promoter)Reuben Doetsch(Executive Officer, Director, Promoter)Jesse Suarez(Executive Officer)Shawn Colo(Director)Rishi Reddy(Director)Frederick Tuomi(Director)
A bathhouse operator with locations in New York and Philadelphia offering thermal pools, saunas, steam rooms, massage, and scrub treatments to consumers seeking wellness and relaxation services.
ConsumerWellness & FitnessNew York, US
Jason Goodman(Executive Officer, Director)Travis Talmadge(Executive Officer, Director)
Brightwheel provides software tools for early education centers and teachers, helping them spend more time with students and engage parents in child development while supporting small business operations in the early education sector.
EdTechHR TechSaaS
Dave Vasen(Founder)
BuildOps provides operational management software for commercial contractors, integrating project management, accounting, and AI-driven intelligence to streamline field-to-ledger workflows across North America.
AI & Machine LearningConstruction TechEnterprise SoftwareSaaS
Alok Chanani(CEO)
Kimberley Ho(Cofounder)
Garner Health uses data science and novel financial incentives to help patients find high-quality, affordable care and help providers improve their medical practice.
Data & InfrastructureEnterprise SoftwareHealthtechNew York, US
Nicholas Reber(Executive Officer, Director, Promoter)Ryan Pripstein(Director)Phil Salinger
Grow Therapy provides online mental health therapy services designed to be more accessible, affordable, and user-friendly than traditional therapy.
B2B MarketplacesHealthtechMental HealthSaaS
Jake Cooper(Founder & CEO)inManoj Kanagaraj(Cofounder)
Grüns makes daily nutrition gummies packed in single-serve daily packs containing 60+ ingredients, including whole food fruits and vegetables, 20+ vitamins and minerals, fiber, adaptogens, and prebiotics.
ConsumerDirect to ConsumerWellness & Fitness
Online platform empowering independent therapists to launch and grow thriving in-network private practices.
Lyra provides mental health care services through a network of evidence-based providers, combining clinical expertise with technology to deliver accessible, quality care for employers and health plans.
Digital HealthEnterprise SoftwareHealthtechHR TechMental HealthBurlingame, US
Alethea Varra(Vice President of Clinical Care)Jennifer Schulz(Chief Executive Officer)Elaine Yang(Executive Officer)David Ebersman(Executive Officer, Director, Promoter)
BoardBryan Roberts(Director)James Slavet(Director)
Multiverse develops workforce training programs focused on equipping workers with durable skills needed for effective AI adoption in the workplace, combining soft skills and cognitive competencies.
AI & Machine LearningEdTechEnterprise SoftwareFuture of Work
Euan Blair
OneSkin develops topical skincare products built around OS-01, a proprietary peptide the company says reduces cellular senescence in skin to address visible signs of aging such as wrinkles and hyperpigmentation.
BiotechDirect to ConsumerLongevitySan Francisco, US
Carolina Reis de Oliveira(Executive Officer, Director)Alessandra Zonari(Director)Edgar Andres Ochoa Cruz(Executive Officer, Director)
BoardTara Poseley(Director)
Online platform empowering independent therapists to launch and grow thriving in-network private practices.
Carbon Direct provides science-backed carbon management solutions including advisory services, carbon removal credits, and software platforms for measuring carbon footprints and reduction strategies.
Advanced ManufacturingAI & Machine LearningClimate TechEnterprise SoftwareImpact & Social GoodSaaSSan Francisco, US
Diego Saez Gil(Founder)inTomas Aftalion(Founder)in
Pomelo provides maternity and neonatal care services, offered as a benefit to employees or members through employer and organizational partnerships.
Digital HealthFemTechHealthtechJersey City, US
Marta Bralic Kerns(Executive Officer, Director)
Postscript helps ecommerce brands design and operate SMS marketing programs that engage customers and drive revenue.
AI & Machine LearningE-commerceEnterprise SoftwareMarketing TechSaaS
Adam Turner(Founder/CEO)inAlex Beller(Founder)inColin Turner(Founder)in
Sage provides care solutions designed to improve the lives of people needing care and their caregivers.
AI & Machine LearningDigital HealthHealthtech
Ellen Johnston(CPO & Co-founder)in
Crisp is a vertical AI platform for retailers and CPG brands that integrates and structures retail data to automate supply chain operations, demand forecasting, and merchandising decisions.
AI & Machine LearningData & InfrastructureEnterprise SoftwareSeattle, US
Stefan Kalb(Founder/CEO)inBede Jordan(Founder/CTO)in
Austin, US
Paul Hedrick(Executive Officer, Director)David Lafitte(Executive Officer, Director)James Mann(Executive Officer)
BoardAndrew Hunt(Director)Christine Day(Director)Bill McComb(Director)
The Long Drink makes a canned, lightly-carbonated alcoholic beverage combining sparkling refreshment with real liquor, inspired by the traditional Finnish long drink from the 1952 Summer Games.
ConsumerDirect to ConsumerE-commerce
True Food Kitchen is a restaurant chain serving dishes and beverages made from whole, fresh ingredients sourced from partner growers, ranchers, and producers.
ConsumerWellness & Fitness
Unite Us provides a software and data infrastructure platform for coordinating whole-person care across healthcare, government, and community-based organizations, enabling need identification, service delivery coordination, and outcomes measurement at scale.
Data & InfrastructureGovTechHealthtechNew York, US
Daniel M. Brillman(Executive Officer)
New York, US
Jodi Kessler(Director)Wayne Geffen(President)Blake Geffen(Executive Officer, Director)
BoardHarry Hurst(Director)Jacqueline Marshall Siegmund(Director)Zachary Coopersmith(Director)
Exits · 1
IPOs and acquisitions across the tracked portfolioPachamaacq. by Carbon Direct
Portfolio news
latest coverage across their companiesBetterUp · fortuneindia.com · Jul 17, 2026
Sage · healthcareittoday.com · Jul 14, 2026
BuildOps · voiceofalexandria.com · Jul 2, 2026
Bathhouse · bartonspringsconservancy.org · Jun 1, 2026
Multiverse · finsmes.com · May 18, 2026
Postscript · trysignalbase.com · Mar 24, 2026
Grow Therapy · growtherapy.com · Mar 3, 2026
Equip · bhbusiness.com · Aug 1, 2025
Frequently asked questions
- What stage does PLUS Capital invest at?
- PLUS Capital invests at the Seed, Series A, Series B, Series C, Growth, Late Stage stages.
- What is PLUS Capital's typical check size?
- PLUS Capital typically writes checks of $100K – $1M.
- What sectors does PLUS Capital focus on?
- PLUS Capital focuses on Consumer, Crypto & Web3, EdTech, Enterprise Software, Future of Work, Healthtech, Mental Health, SaaS, Wellness & Fitness.
- Where is PLUS Capital located?
- PLUS Capital is headquartered in Venice, US.
Media · Podcasts & interviews
featuring the teamAdam Lilling - Plus Capital
LA Venture · Adam Lilling
Images
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