Fundraising Fox

Illuminate Ventures

Venture capital

Oakland · Pre-Seed–Series A · 4 people tracked

Also known as ILLUMINATE MANAGEMENT, L.L.C. · Illuminate Ventures Spotlight

Find your way into Illuminate Ventures

1,118 people in our graph share verified history with the Illuminate Ventures team — schools, employers, funds. One of them is your warm intro.

Javier Solterounlockedknows Cindy Padnos · together at Carnegie Mellon University (overlapped)
×2knows the team · via Harvard Business School
×4knows the team · via DocuSign
knows the team · via Informix Software
×2knows the team · via University of Oregon
×2knows the team · via Smartsheet
Fox Verdict
Sign up to see your fit

Investment thesis

Illuminate Ventures concentrates exclusively on B2B/enterprise software, backing platforms and applications that leverage data and AI to deliver measurable ROI. The firm leads Series Seed rounds, positioning itself to fill the gap between angel capital and larger traditional VC rounds, and is often a startup's first institutional investor. Its investments are thesis-driven and grounded in the team's operating, advising, and investing experience in enterprise software. Illuminate emphasizes hands-on support, backing talented and diverse founding teams, and later collaborates with large-scale firms for follow-on financing. Across more than a decade of early-stage investing it has achieved multiple M&As and IPOs.

Source: firm website, verified Sep 15, 2026.

Stage
Pre-Seed–Series A
Check
$100K – $1.5M
HQ
Oakland, CA, US
Leads rounds
Leads
Instruments
Equity
Founded
2009
Last 12 months
1 investment
AUM
$560M
VC funds
5
Tracked investments
36

Team · 4 people

from the firm's website & public directories
Cynthia Padnos· General Partner

Founder mafia

3 people who came through Illuminate Ventures went on to found or lead other companies.

What they invest in

from 27 of 36 portfolio companies

AI & Machine Learning ×20SaaS ×19Enterprise Software ×18Marketing Tech ×6Sales Tech ×6Data & Infrastructure ×5Cloud Computing ×3Digital Health ×3

HQs:United States×14United Arab Emirates×1Canada×1United Kingdom×1Hong Kong×1

Investments · 36 tracked

founders shown can be your intro path

By year:2025 · 12023 · 12022 · 62021 · 12016 · 110 dated

Coupangcoupang.comNYSE: CPNG

Coupang operates an online retail platform and logistics network offering same-day and next-day delivery of general merchandise, fresh groceries, and luxury goods; provides restaurant delivery, video streaming, and digital payment services; and operates a marketplace connecting merchants and luxury brands with customers across multiple geographies.

Bom Kim(Chief Executive Officer and Chairman of the Board)

Co-investors137 VenturesCross Creek AdvisorsEntrée CapitalEvolution VC PartnersFJ LabsIMM Investment Japan+8 more

Talkspacetalkspace.comin𝕏NASDAQ: TALK

Talkspace is an online mental health care platform that provides research-backed therapy and psychiatric services covered by insurance, allowing users to connect with licensed therapists and psychiatrists through text, audio, or video.

Digital HealthHealthtechMental Health

Oren Frank(Founder)inJon Cohen, M.D.inJon Cohen(Chief Executive Officer and Director)in

Co-investorsCompoundHDS CapitalQumra CapitalRunway Venture PartnersVillage GlobalAlpine Ventures+13 more

→ Arkestroarkestro.comin𝕏Feb 2023

Arkestro provides intelligent procurement software that automates supplier quote collection and comparison for enterprise procurement teams.

AI & Machine LearningEnterprise SoftwareSaaSSan Francisco, US

Edmund LeikenBen Leiken(CTO)inRob Desantis(Co-founder)inEdmund Adam Zagorin(Executive Officer, Director)Martin Meyer(Executive Officer)Neil Lustig(Executive Officer, Director)in

Board seatCindy Padnos· per SEC Form D

Co-investorsActivant CapitalAltira Group LLCCervinConstruct CapitalEl Cap EquityForum Ventures+4 more

IP Authoripauthor.cominNov 2025

IP Author is a generative AI platform for patent professionals that enables drafting, searching, and responding to patent office actions.

AI & Machine LearningLegalTechHong Kong, HK

Samir Raiyani(Executive Officer, Director)in

BoardRobert Stefanski(Director)in

Board seatCynthia Padnos· per SEC Form D

Co-investorseLab Ventures

Allocadiaallocadia.comin𝕏

Allocadia, now rebranded as Uptempo, provides marketing planning, budgeting, and performance software that combines budget management, campaign planning, and real-time analytics for marketing teams.

Enterprise SoftwareMarketing TechSaaS

Co-investorsSusquehanna Growth EquityAltos VenturesInovia Capital

Bedrock Analyticsbedrockanalytics.comin𝕏Oct 2021

Bedrock Analytics provides a cloud-based data analytics platform that turns retail sales data into insights on product performance for consumer packaged goods (CPG) manufacturers.

AI & Machine LearningRetail TechSaaSOakland, US

William Salcido(Executive Officer, Director)

BoardNeeraj Gupta(Director)in

Co-investorsCervinCERVIN VENTURES

Birdiebirdie.carein𝕏Feb 2022 · $7M

Birdie builds integrated software for homecare agencies to manage care operations, patient information, and team coordination.

Digital HealthEnterprise SoftwareHealthtechSaaSLondon, GB

Max Parmentier(Founder)in

Co-investorsIndex VenturesOMERS VenturesAstellaEndeavor CatalystSoftbank Latin America Fund

Birdiegetbirdie.ioinFeb 2022 · $7M

Birdie is an AI assistant that helps sales and prospecting teams research leads, generate personalized outreach copy, and manage follow-ups integrated with existing sales tools.

AI & Machine LearningEnterprise SoftwareSaaSSales TechSan Francisco, US

Daniel Hung(Co-founder / CEO)in

Co-investorsTRAC (Third Round Analytics Capital)Wayfinder VenturesY CombinatorAstellaEndeavor CatalystIndex Ventures+1 more

Birdiebirdie.aiinFeb 2022 · $7M

Birdie is a customer intelligence platform that connects customer data from multiple sources (CRMs, support tools, product analytics, surveys) into a unified context layer with structured taxonomy and business rules.

AI & Machine LearningEnterprise SoftwareMarketing TechSaaS

Patrícia Osorio(Founder)in

Co-investorsAstellaFusionEndeavor CatalystSoftBank GroupSoftbank Latin America Fund

Brevitybrevitypitch.comin

Brevity provides AI-powered sales simulation and practice platform for sales teams, enabling them to rehearse calls with realistic AI buyer personas that provide immediate feedback and coaching to develop selling skills.

AI & Machine LearningSaaSSales Tech

Co-investorsHomegrown CapitalLightship Capital

Brightedgebrightedge.comin𝕏

BrightEdge is an enterprise platform for AI search and SEO visibility, giving marketers a single view of their presence across Google, AI Overviews, ChatGPT, and Claude.

AI & Machine LearningMarketing TechSaaSSan Mateo, US

Jim Yu(Chief Executive Officer and Co-founder)inLemuel Park(Chief Technology Officer and Co-founder)inTim Compton(Chief Financial Officer)inMichael Sundareson(Chief Revenue Officer)inRan Van Riper(Chief Customer Officer)in

Co-investorsBattery VenturesInsight Partners

CafeXcafex.com

CafeX develops an AI-powered platform for enterprise process optimization and application development that integrates data sources, enables real-time collaboration, and accelerates deployment for corporate developers.

AI & Machine LearningData & InfrastructureDeveloper ToolsEnterprise SoftwareSaaS

Co-investorsTransition Level InvestmentsIntel Capital

Contentstackcontentstack.comin𝕏

Contentstack offers an Agentic Experience Platform combining a headless CMS, real-time customer data, and AI agents to generate, translate, and personalize content across channels.

AI & Machine LearningEnterprise SoftwareMarketing TechSan Francisco, US

Neha Sampat(CEO)inNishant Patel(CTO)inMatthew Baier(Executive Officer, Director)inDavid Overmyer(Executive Officer)in

BoardTeddie Wardi(Director)in

Co-investorsInsight PartnersJMI EquityGeorgianGingerbread Capital

Continualcontinualexperience.comin𝕏Jun 2022 · $14.5Macquired by RADCOM

RADCOM provides AI-native service assurance software for telecom operators running 4G/5G networks, turning real-time RAN-to-core data into per-subscriber visibility, customer experience analytics, and automated remediation.

AI & Machine LearningData & InfrastructureEnterprise Software

Co-investorsMomenta VenturesAmplify Partners CVData Community FundGTMfundInnovation EndeavorsInspired Capital+1 more

Hooplahooplafun.comin

Hoopla builds a digital platform and physical tools designed for parents and caregivers to help children ages 3–8 manage emotions and navigate challenging moments through body-first techniques.

ConsumerHealthtechMental HealthWellness & FitnessDubai, AE

Co-investorsTechstarsTrinity Ventures

Hooplahoopla.netin𝕏

Hoopla provides gamification and performance visualization software for sales teams, connecting to CRMs like Salesforce and HubSpot to display real-time metrics, leaderboards, and competitive challenges on TV displays and mobile devices.

Enterprise SoftwareFuture of WorkHR TechMarketing TechSaaSSales TechSports Tech

Influitive Corporationinfluitive.comin𝕏Acquired

Influitive provides a SaaS platform and professional services for customer advocate marketing, helping companies discover and mobilize their customer advocates to drive sales and customer lifetime value.

Marketing TechMedia & EntertainmentSaaS

Mark Organ(Founder)inPuneet ArorainRich Stollerin

Co-investors500 GlobalExtreme Venture PartnersExtreme Venture Partners LLPGolden VenturesHummer Winblad Venture Partners (HWVP)Lightspeed Venture Partners+3 more

Intelointelo.aiin𝕏

Intelo builds AI agents for retail merchandising that operate as transparent partners to human teams, automating labor-intensive tasks across product planning, pricing, and inventory management.

AI & Machine LearningEnterprise SoftwareRetail TechSaaS

Roopesh Nair

Jacobistrategiesjacobistrategies.comin𝕏

Jacobi provides investment management technology for designing and managing multi-asset portfolios, serving institutional investors with workflow tools that integrate data, analytics, and client reporting capabilities.

AI & Machine LearningCloud ComputingData & InfrastructureEnterprise SoftwareFintechSaaSSan Francisco, US

Co-investorsPLG Ventures

Jetstreamsoftjetstreamsoft.comin𝕏

JetStream DR provides continuous data protection and disaster recovery for enterprise data center applications, replicating workloads to Azure cloud storage with minimal complexity and downtime.

Cloud ComputingCybersecurityData & InfrastructureEnterprise Software

Serge ShatsTomMartinSanthosh

Joinderjoinderapp.com

Atherton, US

Don Keller(Executive Officer, Director, Promoter)

Labralabra.io

Labra provides a Propensity to Buy scoring platform that helps sales teams identify and prioritize high-intent accounts using Ideal Customer Profiles and advanced filtering.

AI & Machine LearningCloud ComputingEnterprise SoftwareSaaSSales Tech

Sridhar A.(Founder)in

Co-investorsUlu VenturesLunaCap VenturesNew Age Capital

mpathicmpathic.aiin𝕏

Mpathic provides red-teaming and model safety evaluation services for conversational AI systems, using a curated network of over 5,000 licensed U.S.-based clinical experts including psychologists, psychiatrists, and social workers to surface harms, test for bias and misinformation, and design evaluation frameworks.

AI & Machine LearningCybersecurityDigital HealthEnterprise SoftwareMental Health

Grin Lord(Founder)in

Co-investorsFirst Row PartnersGraham Walker VentureNext Frontier CapitalPortland Seed FundVerissimo VenturesWXR Fund+1 more

Pexpex.comin𝕏Acquired

Pex develops AI-powered audio and video content identification technology used to detect copyrighted content and user-generated content across digital platforms, serving music companies, rightsholders, and online platforms for licensing, royalty attribution, and fraud prevention.

AI & Machine LearningCreator EconomyMedia & EntertainmentSaaSSilicon Valley, US

Rasty Turek(Founder)in

Co-investorsEvolution VC PartnersMachina VenturesPartners ResoluteRockaway Ventures

Provarityprovarity.aiin

Provarity provides a presales platform that automates technical evaluations and manages the presales workflow for complex enterprise sales.

AI & Machine LearningEnterprise SoftwareSaaSSales Tech

Co-investorsCheyenne VenturesCrosslink CapitalRembrandt Venture Partners

Pyzepyze.com

Pyze provides an Execution Intelligence platform that captures how employees actually work inside web-based enterprise applications, helping organizations measure workforce productivity, find automation opportunities, and evaluate AI agent deployments.

AI & Machine LearningData & InfrastructureEnterprise SoftwareSaaS

Co-investorsAAF Management Ltd.Candou VenturesBenhamou Global VenturesBGVCorrelation VenturesDoubleRock

Raydiantraydiant.comin𝕏Feb 2022 · $30M

Displai (Raydiant) provides digital signage, employee experience tools, and location analytics powered by AI for brick-and-mortar and enterprise businesses.

AI & Machine LearningEnterprise SoftwareRetail TechSaaSSan Francisco, US

Chester Ng(Executive Officer, Director)inBobby Marhamat(Executive Officer, Director)Tuan Ho(Executive Officer)in

BoardJack Abraham(Executive Officer, Director)in

Co-investorsFernbrook Capital ManagementNextView VenturesOverton Venture CapitalTransmedia Capital8VCAtomic+10 more

Tazitazi.aiin𝕏

TAZI provides autonomous AI agents that give financial institutions such as RIAs, community banks, and credit unions explainable recommendations for retaining, growing, and acquiring customers.

AI & Machine LearningEnterprise SoftwareFintech

Zehra Cataltepe(Founder)in

Co-investorsFoothill Ventures

Xactlyxactlycorp.comin𝕏

Xactly provides an intelligent revenue platform for sales teams that combines sales compensation, planning, forecasting, and territory management capabilities.

AI & Machine LearningSaaSSales Tech

Chris CabrerainArnab Mishrain

Co-investorsVista Equity PartnersCamber PartnersRembrandt Venture Partners

Other

Tracked investments with no reachable website or further public details — typically companies that wound down, renamed, or were absorbed.

Birdie SSOT Corp.CafeX CommunicationsBid OpsHoopla SoftwarenFluxSense

Rows marked “SEC filing” are inferred from directors named on the company's SEC Form D — public regulatory data, not a portfolio list published by the firm.

Exits · 5

2 IPOs · 3 acquisitions · showing 3

CoupangNYSE: CPNGTalkspaceNASDAQ: TALKContinualacq. by RADCOM

Portfolio news

latest coverage across their companies

Frequently asked questions

How many investments has Illuminate Ventures made?
Illuminate Ventures has 36 tracked investments, 5 of which have exited, including 4 dated in the last 24 months.
What stage does Illuminate Ventures invest at?
Illuminate Ventures invests at the Pre-Seed, Seed, Series A stages.
What is Illuminate Ventures's typical check size?
Illuminate Ventures typically writes checks of $100K – $1.5M.
What sectors does Illuminate Ventures focus on?
Illuminate Ventures focuses on AI & Machine Learning, Cloud Computing, Cybersecurity, Data & Infrastructure, E-commerce, Enterprise Software, IoT, SaaS.
Where is Illuminate Ventures located?
Illuminate Ventures is headquartered in Oakland, US.
Does Illuminate Ventures lead rounds?
Yes, Illuminate Ventures leads investment rounds.
Who does Illuminate Ventures co-invest with?
Illuminate Ventures most often shares deals with Insight Partners, Amplify Partners, Battery Ventures, among 9 tracked co-investors.

Media · Podcasts & interviews

featuring the team

Highlights about Illuminate Ventures from Cindy Padnos

FinStrat Management, Inc. · Cindy Padnos

Smart Seed Investing With Illuminate Ventures Founder and Managing Partner Cindy Padnos

FinStrat Management, Inc. · Cindy Padnos

MPods - Episode 7 - Cindy Padnos - Founder and Managing Director of Illuminate Ventures

MPods · Cindy Padnos

CIO Exchange: Investing One Step Ahead - Cindy Padnos, Founder/Managing Partner, Illuminate Ventures

VMware · Cindy Padnos

Ep 17 Cindy Padnos Illuminate Ventures

Founders Pack · Cindy Padnos

Episode #52 Cindy Padnos, Founder & Managing Partner at Illuminate Ventures on Fireside with a VC

Andrew Romans · Cindy Padnos

Co-investors · 44

New Enterprise Associates (NEA)

New Enterprise Associates (NEA) is a venture capital firm that invests in and provides long-term support to founders building new companies.

$200K – $40M
Insight Partners

Insight Partners is an investment firm focused on accelerating revenue and profit growth in software companies, providing capital and operational support through its Insight Onsite team.

$120M – $350M
Cervin

Cervin Ventures is an early-stage venture firm that works closely with founders on product strategy, market analysis, and organizational development.

$250K – $6M
Norwest Venture Partners

Norwest Venture Partners is an investment firm whose growth equity team backs private, profitable, fast-growing companies, providing capital and hands-on support through its 'invited guest' approach.

Both backed · 1
$10M – $30M
Susa Ventures

Susa Ventures operates two early-stage technology funds that invest in companies leveraging data, network effects, and economies of scale.

Both backed · 1
$1M – $5M
Crosslink Capital

Crosslink Capital is a San Francisco-based venture capital firm investing in enterprise and consumer technology startups across North America.

Both backed · 1
$1M – $9M
Primary Venture Partners

Primary Venture Partners is a seed-stage venture fund that backs founders at the earliest moments, combining deep sector specialization with a large operating team that provides hands-on support.

Both backed · 1
$1M – $3M
Foothill Ventures

Foothill Ventures is a technology-focused venture fund based in Los Altos, California, run by a team with founder and operator backgrounds. It makes early-stage investments in frontier technology, particularly infrastructure and AI applications.

Both backed · 1
$100K – $10M
Astella

Astella is a Brazilian venture capital firm that supports entrepreneurs by combining science and art, and runs a knowledge hub and podcast (Astella Playbook) for founders in Brazil's startup ecosystem.

Both backed · 1
Astia

Astia is a venture firm that invests in high-growth companies led by women, providing capital, network access, and market analysis.

Both backed · 1
Gingerbread Capital

Gingerbread Capital is a venture capital firm that invests in women-founded companies across a range of industries, backing teams building technology-enabled businesses.

Both backed · 1
$100K – $10M
Sequoia Capital

Sequoia Capital is a venture capital firm that partners with founders to build technology companies.

$4.4M – $214M
32 more co-investors

Long Journey VenturesFoundation CapitalCanaan PartnersPartech VenturesBling CapitalFreestyle CapitalForerunner VenturesSignalFireScale Venture PartnersBowery CapitalSierra VenturesBlockchain CapitalHustle FundTSVCMS&AD VenturesNextGen Venture PartnersBaseline VenturesARCH Venture PartnersStorm VenturesDig Ventures Management LimitedSmash CapitalRoot Ventures Manager, LlcJohnson & Johnson Innovation – JJDCANIMO VenturesConductive VenturesLaconiaLavrock VenturesMedical Excellence CapitalAlphaPrime VenturesSure VenturesVertex Ventures HCTenacity Venture Capital

Firms observed investing alongside Illuminate Ventures, from public investor directories. Shared companies are the overlap with Illuminate Ventures's recorded portfolio.

Similar investors

Featured in lists