/Investor DB

First Row Partners

Venture capital

Seattle · Pre-Seed · 4 people tracked

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Investment thesis

First Row Partners is a pre-seed specialist venture firm that backs founders where technology grants new capabilities to emerging brand builders, content creators, and storytellers who combine expertise with imagination. Its investment approach is arts-based, and the portfolio centers on two themes: technology that elevates human expression and technology that merges media and commerce. Since 2020, the firm's founding partners have invested in more than 20 pre-seed startups across the United States and Canada.

Source: firm website, verified Oct 5, 2026.

Stage
Pre-Seed
HQ
Seattle, Washington, US
Leads rounds
Follows
Instruments
Equity
Founded
2020
Tracked investments
33
Acquisitions
3

Team · 4 people

from the firm's website

What they invest in

from 26 of 33 portfolio companies

AI & Machine Learning ×19SaaS ×15Enterprise Software ×8Marketing Tech ×6Fintech ×4Data & Infrastructure ×3Developer Tools ×3Future of Work ×3

HQs:United States×12United Kingdom×1

Who they back

founder profiles across 21 portfolio companies
71%
solo founders
15 of 21 mapped founding teams
42%
repeat founders
of 26 founders with career history

Founding team size:solo founder×152 founders×53 founders×1

Where their founders studiedfrom 24 founders with education data

Stanford University ×2UCLA ×2University of Washington ×2

What their founders studiedfrom 20 founders with field-of-study data

Business & Management ×5Computer Science ×5Engineering ×4Finance & Accounting ×2Social Sciences ×2

Where their founders worked beforefrom 26 founders with career history

Goldstar Events ×2Google ×2Microsoft ×2Tiny Pulse ×2

Accelerator rootsportfolio companies that came through a program

Y Combinator ×3Techstars ×2

2 founders hold a PhD (of 23 with degree data)

Investments · 33 tracked

founders shown can be your intro path

By year:2025 · 12024 · 22023 · 12022 · 22021 · 17 dated

Adaurisadauris.aiAcquired

Vancouver AI startup that turned publishers' written content into podcast-style audio and buyer-intent signals; acquired by Landbase.

Co-investorsFounders

Aperture Dataaperturedata.ioin𝕏Pre-Seed · Aug 2021 · $3M

ApertureDB provides a database platform that unifies multimodal AI data, combining vector search and knowledge graph technologies to help teams build generative AI applications, agents, and RAG workflows.

AI & Machine LearningData & InfrastructureDeveloper ToolsCupertino, US

Luis Remis(Founder)inVishakha Gupta(Founder)inVishakha Gupta Luis Remis(Founder)

Co-investorsAlumni VenturesGenerationshipGraph VenturesInterwoven VenturesRoot Ventures Manager, LlcTq Ventures Llc+1 more

Aquifer Motionaquifermotion.comin

Aquifer Motion builds facial-capture and animation software that turns phone-recorded performances into cinematic 3D animation.

Austin, US

Co-investorsGeekdomGurtin VenturesLDV CapitalTechstarsWXR FundWedbush Ventures

Atlasatlas.soin𝕏

Atlas is a customer support platform that helps startups deliver white-glove support and manage customer relationships to reduce churn.

Enterprise SoftwareSaaSSan Francisco, US

Jon O'Bryan(Founder)inRahul Asati(Founder)inArpit Maheshwari(Founder)Avi Singh(Founder)inCarlo Dela Rosa(Founder)Christian Mochen(Founder)

Co-investorsSoma CapitalY Combinator6th Man VenturesAccelALLVPCathay Innovation+18 more

Atlasheyatlas.com

A workspace of the future platform co-founded by former Fintual alumni.

Gianina Rossi(Founder)in

Co-investorsHi Ventures2048 VenturesAccelAlso CapitalBlackRockGreycroft+1 more

Calendlycalendly.comin𝕏

Calendly is a scheduling platform that integrates with Microsoft Teams to automatically generate and include Teams video conferencing links in calendar events.

Enterprise SoftwareFuture of WorkSaaS

Tope Awotona(Founder)in

Co-investorsAlumni VenturesAtlanta Tech VillageBasecamp FundCoatue ManagementCVX VenturesEHA Impact Ventures+20 more

Candidcandidwholesale.comin𝕏

Candid Wholesale offers a software platform that helps brands and retailers set up, manage, and grow their wholesale business online, serving companies from small boutiques to established brands.

B2B MarketplacesE-commerceRetail TechSaaSPortland, US

Avery Bloom(Founder)in

Co-investorsAmplify.LALong Way VenturesToba Capital8VCCascade Seed FundDraft Ventures Llc+4 more

Countcount.coin𝕏

Count is a data collaboration tool with an AI analyst that lets teams ask questions about their business, investigate patterns across data systems, and align on decisions in a single workflow.

AI & Machine LearningData & InfrastructureSaaS

Oliver Hughes(Founder)inOliver Pike(Founder)

Co-investorsLocalGlobeTheVentureCityData Tech

Countgetcount.comin𝕏

COUNT is building an AI-native accounting operating system that automates bookkeeping tasks such as categorization, reconciliations, and month-end close.

AI & Machine LearningFintechSaaS

Chris Smith(CEO & Co-Founder)inDerek Harn(Co-Founder)in

Co-investorsCreative HQ — The IncubatorData TechLocalGlobe

Dathicdathic.comin

Dathic uses data science and machine learning to help consumer packaged goods brands understand and engage with the diverse population of US shoppers.

AI & Machine LearningData & InfrastructureMarketing TechRetail Tech

Laura Rocha(Founder)inJosé Daniel Ramirez(Co-founder & CTO)in

Co-investorsNYU Innovation Venture FundThe Fund

Esteamesteam.aiin𝕏Acquired

Esteam builds an AI-powered reading tool, Esteam Reader, that uses speech recognition and generative AI to assess reading and create personalized stories and assessments for children.

AI & Machine LearningEdTech

Jennifer Wong(Founder)in

Co-investorsAI FundBoutique Venture PartnersMagnify Ventures

Ettosettos.co

Ettos is a Medellín-based e-commerce company positioning itself as an online beauty store for Latin America.

Co-investors2048 Ventures

Goscribblegoscribble.ai

Scribble provides AI-powered clinical documentation software for home health agencies, capturing bedside information to automate OASIS forms and reduce administrative burden on clinicians.

AI & Machine LearningDigital HealthEnterprise SoftwareHealthtech

Sandeep(Founder and CEO)

Harmony Intelligenceharmonyintelligence.comin𝕏Mar 2025

Harmony Intelligence provides AI agents, managed by human security experts, that continuously test web apps, APIs, MCPs, and Chrome extensions for exploitable vulnerabilities.

AI & Machine LearningCybersecuritySaaS

Soroush J. Pour(Founder)in

Co-investorsAirTree VenturesInterface Fund

Humanlyhumanly.ioin

Humanly builds conversational AI and automated interviewing technology for high-volume hiring, helping organizations qualify candidates and conduct structured interviews at scale.

AI & Machine LearningEnterprise SoftwareHR TechSaaSSeattle, US

Andrew Gardner(Founder)inPrem Kumar(Founder)inBryan Leptich(Founder)inJason Silver(Vice President, Partner Talent Strategy)Liza Phongsavath(Recruiting Partner)Monique Mendoza(Recruiting Lead)

Co-investorsAlumni VenturesBranded Strategic HospitalityChaos VenturesConvergeDrive CapitalGrowth Factory Ventures+14 more

Impackedimpackedpackaging.comMar 2024

Impacked operates an online marketplace that lets brands search, sample, quote, and buy packaging components directly from vetted manufacturers, with a focus on cosmetic, personal care, and sustainable packaging.

B2B MarketplacesCircular EconomyNew MaterialsNew York, US

Natasha Trueman(Cofounder)Lisa-Marie Assenza(Founder)inDAVID WAXMAN(Director)

Co-investors2048 VenturesFJ LabsSpringTime VenturesTenOneTen VenturesOneValley VenturesQuiet Capital

Kickplankickplan.comin

Kickplan provides monetization infrastructure that abstracts payment details from applications and lets growth and product teams build and test pricing, packaging, and usage-based billing models without backend changes.

Developer ToolsFintechSaaSSales Tech

Robert Graff(Founder)inWill Clarkin

Co-investorsLong Way VenturesCascade Seed Fund

Liftoffliftoff.ai

Liftoff Gives is the corporate philanthropy and employee giving program of Liftoff, offering in-person and skills-based volunteering, employee-inspired giving, and donation matching across the company's global offices.

AdTechAI & Machine LearningHR TechImpact & Social GoodMarketing TechRedwood City, US

Phil Crosby(Co-founder & Executive Product Advisor)inJeremy Bondy(Chief Executive Officer)inEleanor Morgan(Founder)Harry Robertson(Co-founder & Executive Technical Advisor)Mark Ellis(Founder)Susan Rickard Hansen(General Counsel)

Co-investorsBaseline VenturesBlackstoneCity LightCore Ventures GroupDesigner FundForerunner Ventures+2 more

Liftoffliftoff.xyz

Liftoff is a hiring and networking platform that uses AI together with human insight to connect people with job opportunities through trusted professional relationships.

AI & Machine LearningFuture of WorkHR TechSaaS

Eleanor Morgan(Founder)in

Co-investorsCity LightDesigner FundForerunner VenturesTactile VenturesTorch CapitalBlackstone

LocalAwaylocalaway.comin

LocalAway is a platform for managing creator partnerships and influencer marketing campaigns at scale.

Creator EconomyMarketing TechSaaSAustin, US

Lukas Peter(Founder)in

Co-investorsGraham Walker VentureLair East LabsTechstars

Milk Videomilkvideo.comin𝕏SeedDefunct

Milk Video is a platform for creating and distributing short-form video content, allowing marketers to quickly collect and produce customer testimonials, employee testimonies, and expert commentary.

AI & Machine LearningEnterprise SoftwareMarketing TechNew York City, US

Ross Cranwell(Founder)inLeonard Bogdonoff(Founder)in

Co-investorsGV (Google Ventures)Y CombinatorAltaclub VCAltaIR CapitalAmino CapitalAmplify Partners+5 more

mpathicmpathic.aiin𝕏Jun 2022

Mpathic provides red-teaming and model safety evaluation services for conversational AI systems, using a curated network of over 5,000 licensed U.S.-based clinical experts including psychologists, psychiatrists, and social workers to surface harms, test for bias and misinformation, and design evaluation frameworks.

AI & Machine LearningCybersecurityDigital HealthEnterprise SoftwareMental Health

Grin Lord(Founder)in

Co-investorsGraham Walker VentureIdeashipIlluminate VenturesNext Frontier CapitalPortland Seed FundVerissimo Ventures+2 more

Mypocketcfomypocketcfo.comin

Mars (formerly Pocket) is an accounting firm for consumer packaged goods brands, providing full-service bookkeeping, revenue reconciliation across channels, true landed COGS and margin-per-SKU tracking, deduction reconciliation, and fractional CFO services.

ConsumerFintechSaaS

Peter Zhu(Partner)inOm Agarwal(Partner)inSergio Peterson(Head of Engineering)

Co-investorsDG Ventures, Inc.GV (Google Ventures)Navis Capital PartnersTranspose Platform ManagementATOORO FUND

Panceapancea.ai

Digital health company offering app-based musculoskeletal pain prevention and recovery programs for employers.

Ashley Hunt(Founder)in

Co-investorsValar Ventures Llc

Prismsprismsvr.comin𝕏Dec 2022

Prisms develops VR/AR learning experiences for middle school math and science education, with a focus on teacher professional development and classroom outcomes.

AI & Machine LearningEdTechHardwareSan Francisco, US

Anurupa Ganguly(Founder)in

BoardJeffrey Jordan(Director)

Co-investorsAndreessen HorowitzScout FundWXR FundAnorak VenturesAvalanche VC

Runicrunic.ai

Runic is a marketing intelligence platform that uses AI to analyze unstructured customer feedback, generate recommendations such as copy and content strategy suggestions, and produce custom reports.

AI & Machine LearningMarketing TechSaaS

Co-investorsBantam Group

Threadthread.comin𝕏acquired by Marks & Spencer

Thread was an AI-powered personal styling service that combined artificial intelligence with expert stylists to provide clothing recommendations for men and women.

AI & Machine LearningConsumerE-commerceMarketing TechLondon, GB

Kieran O'Neill(CEO)inBen Phillips(CTO)inIan Rosenberger(Founder)Lee Kimball(Founder)Mark Alayev(Founder)Matt Linn(Founder)

Co-investorsBalderton CapitalBeringeaY CombinatorDraper TriangleH&M CO:LABHeadline+3 more

Threadthread.app

Thread provides AI "guides" that run customer onboarding and sales-to-customer-success handoffs on a per-account basis, pursuing goals across text, email, and voice while verifying each step against the customer's CRM, data warehouse, or product telemetry.

AI & Machine LearningEnterprise SoftwareSaaSSales Tech

Justin Vandehey(Founder)in

Co-investorsOregon Venture FundGreycroftHeadlinePortage VenturesUpper90

Variatavariata.ai

Variata builds AI testing agents that navigate web and mobile apps like real users to surface issues before release.

Co-investorsUntapped Capital

Veltvelt.devin𝕏Seed · Dec 2023

Velt provides collaboration features that integrate into applications and Microsoft Teams, enabling real-time commenting, notifications, and data synchronization through webhooks.

AI & Machine LearningDeveloper ToolsEnterprise SoftwareFuture of WorkSaaSSan Francisco, US

Rakesh Goyal(Founder)inSolene Oudet

Co-investorsY CombinatorAmino CapitalSpider Capital

Wave Aiwave-ai.net

WaveAI is a team of researchers developing generative AI for music.

AI & Machine LearningCreator EconomyDeep TechMedia & EntertainmentSaaS

Maya Ackerman(Founder)in

Co-investors500 Global

Wealthmorewealthmore.netinAug 2024

WealthMore is a wealth management platform that combines human advisors with AI to provide personalized financial guidance and portfolio management for people who cannot afford traditional wealth advisors.

AI & Machine LearningFintech

Mical Jeanlys-White(Founder and CEO)in

Co-investorsAndreessen HorowitzEmmeline VenturesBen Franklin Technology PartnersThe BFM Fund

Other

Tracked investments with no reachable website or further public details — typically companies that wound down, renamed, or were absorbed.

Logoi

Exits · 3

3 acquisitions · showing 1

Threadacq. by Marks & Spencer

Portfolio news

latest coverage across their companies
Calendly - Wikipedia

Calendly · en.wikipedia.org · Aug 26, 2026

Frequently asked questions

How many investments has First Row Partners made?
First Row Partners has 33 tracked investments, 3 of which have exited, including 1 dated in the last 24 months.
What stage does First Row Partners invest at?
First Row Partners invests at the Pre-Seed stage.
What sectors does First Row Partners focus on?
First Row Partners focuses on Consumer, Creator Economy, E-commerce, Media & Entertainment, Sector Agnostic.
Where is First Row Partners located?
First Row Partners is headquartered in Seattle, US.
Does First Row Partners lead rounds?
First Row Partners typically participates in rounds rather than leading them.
Who does First Row Partners co-invest with?
First Row Partners most often shares deals with WXR Fund, Y Combinator, Andreessen Horowitz, among 78 tracked co-investors.

Media · Podcasts & interviews

featuring the team

Images

First Row Partners photo

Co-investors · 1

Preston-Werner Ventures

PWV (Preston-Werner Ventures) provides early-stage capital to technology founders building the future, investing through PWV Fund I and the PWV Rolling Fund.

$500K – $3M

Firms observed investing alongside First Row Partners, from public investor directories. Shared companies are the overlap with First Row Partners's recorded portfolio.

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