Fundraising Fox

Social Starts

Venture capital

San Francisco · Pre-Seed–Series A · 5 people tracked

Also known as ATARAXIA PARTNERS, LLC · Social Starts Pioneer

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Investment thesis

Social Starts runs a set of early-stage venture funds built around a data-driven, analytics-based methodology used to uncover the strongest companies within the strongest market segments. The firm has invested across areas including e-commerce, employment and hiring platforms, digital consumer brands, next-generation food, and education. Its current vehicle, Social Starts Health and Happiness, concentrates on startups that aim to help people live longer, live better, or both, reflecting a focus on health, wellness, and longevity outcomes.

Source: firm website, verified Aug 3, 2026.

Stage
Pre-Seed–Series A
HQ
San Francisco, CA, US
Leads rounds
Follows
Instruments
Equity
Founded
2012
Private fund assets
$159.9M
VC funds
10
Tracked investments
186

Team · 5 people

from the firm's website

What they invest in

from 64 of 186 portfolio companies

Healthtech ×21SaaS ×20AI & Machine Learning ×16Digital Health ×12Enterprise Software ×12Consumer ×8Wellness & Fitness ×8Medical Devices ×6

HQs:United States×65Canada×1Mongolia×1

Investments · 186 tracked

founders shown can be your intro path
AlphaPointalphapoint.comin𝕏
AmplifiDxamplifidx.com

AmplifiDx develops point-of-care molecular diagnostic tests and instruments, including its DX 100 platform and multiplex assays for sexual health and family & women's health.

Digital HealthFemTechHealthtechMedical DevicesPleasanton, US

Nancy Schoenbrunner(Chief Executive Officer)Ming Tan(Director)Sammy Datwani(Director)Bruce Sargeant(Director)Shoulian Dong(Chief Scientific Officer)Daniel Schoener(Chief Product Officer)

Amplifydx
Apptopiaapptopia.com
AreaMetricsareametrics.com

Honolulu, US

Brandon Bennett(Executive Officer, Director)Alan Solidum(Executive Officer)Carey Bennett(Executive Officer)Dan Freedman(Director)Donavan Kealoha(Director)

Art19art19.com
Astronomerastronomer.ioin𝕏

Astronomer provides Astro, a platform for running Apache Airflow, the open-source data orchestration tool used by enterprises to manage AI, ML, and analytics pipelines at scale.

AI & Machine LearningCloud ComputingData & InfrastructureDeveloper Tools

Ry Walker(Founder)

Attn Grace
Attn: Graceattngrace.com

Attn: Grace designs and manufactures plant-based, skin-safe incontinence products for women, manufactured in carbon-neutral facilities.

Circular EconomyConsumerFemTechHealthtech

MiaAlex

Aurycauryc.com

Los Altos, US

WANG JINLIN(Executive Officer, Director)

Barkbark.usin𝕏

Bark builds parental control and monitoring software for families and schools to help keep children safe online.

ConsumerDigital HealthSaaSRichmond Hill, US

Brian Bason(CEO)in

Barn2Doorbarn2door.com

Barn2Door provides software for independent farmers across America to sell their products, manage sales, and reduce administrative work.

AgTechFoodTechSaaSSeattle, US

KATHY CHILL(Director)JANELLE MAIOCCO(Executive Officer, Director)JAMES MAIOCCO(Executive Officer, Director)

BoardDUNCAN DAVIDSON(Director)

Beam Healthbeam.healthin

Beam Health develops AI-powered workflow software that automates administrative tasks across the patient journey for specialty clinics and medical practices, including intake, documentation, billing, and care coordination.

AI & Machine LearningDigital HealthHealthtechSaaSHolmdel, US

Sas Ponnapalli(Founder & CEO)Shawn Merani(Director)Ranga Jayawardena(Executive Officer)

Bindedbinded.com
Blockappsblockapps.netin𝕏

Brooklyn, US

Kieren James-Lubin(Executive Officer, Director)Victor Wong(Director)Joseph Lubin(Director)

Bloom Institute of Technologybloomtech.comin𝕏

BloomTech is an online coding and technology bootcamp that teaches in-demand skills to help students secure well-paying jobs.

AI & Machine LearningEdTechFintechSaaSAustin, US

Austen Allred(Founder/CEO)inBen Nelson(Founder)inZoran(COO)

Bloom Sciencebloomscience.com
Boundless Mindboundless.aiin𝕏

Boundless (Thrive) offers a personalized digital health app that helps users adopt small daily behavior changes across five areas — food, movement, sleep, stress management, and social connection — through baseline assessments and tailored daily guidance.

AI & Machine LearningDigital HealthHealthtechWellness & Fitness

Arianna Huffington(Founder & CEO)

Brain Keybrainkey.aiin𝕏

BrainKey develops artificial intelligence and medical imaging analysis tools for neuroimaging data interpretation.

AI & Machine LearningDigital HealthHealthtechMedical DevicesSan Francisco, US

Owen Phillips, PhD(Founder)inDr. Owen Phillips(Founder)

Breakthroughbreakthrough.health
Burrowburrow.comin𝕏

Burrow designs and sells modular furniture with an emphasis on quality, affordability, and fast delivery.

ConsumerE-commerceNew York City, US

Stephen Kuhl(Founder/CEO)inKabeer Chopra(Founder)inTony Florence(Director)Steven Finnern(Executive Officer)

Buttonunaliwear.com𝕏

UnaliWear makes the Kanega Watch, a medical alert smartwatch with fall detection, button push, and voice activation that connects wearers to live emergency response agents 24/7.

Digital HealthHardwareWellness & FitnessAustin, US

William Lyon(Director)Ricky Solomon(Director)Jean Anne Booth(CEO & Founder)Marc DeVinney(Executive Officer)Brian Kircher(Co-founder & SMTS)

Canvscanvs.tv
Captiv8captiv8.ioin
Cassia Networkscassianetworks.comin𝕏
Chronicledchronicled.comin𝕏

MediLedger is a blockchain-based platform that provides real-time contract pricing and customer eligibility alignment between pharmaceutical manufacturers, wholesalers, GPOs, and health systems to reduce chargebacks and revenue leakage.

Crypto & Web3Enterprise SoftwareHealthtech

Samantha Radocchia(Cofounder)

Circle Medicalcirclemedical.co
ClinOneclinone.com

Needham, US

Andrea Valente(Executive Officer, Director, Promoter)Steve Lindseth(Director)Bob Conway(Director)

CoachMePluscoachmeplus.comin𝕏
Coeditioncitychiconline.com

New York, US

Brooke Hainey(Chief Merchandising Officer)Kent Helbig(Chief Operating Officer)Keith George(Chief Executive Officer, Secretary)Kevin Ryan(Director)

Concourseconcourse.global𝕏
Contasticsugarcrm.comin𝕏acquired by SugarCRM

SugarCRM is a customer relationship management (CRM) platform designed for sales teams to manage customer data, track deals, and streamline sales processes.

Enterprise SoftwareSaaSSales Tech

Copper Cow Coffeecoppercowcoffee.com

Advanced ManufacturingLos Angeles, US

Deborah Wei Mullin(Executive Officer, Director)

CourseKeycoursekey.comin
CrowdAlbumcrowdalbum.comacquired by Spotify

Building a visual history of the world's events.

Curie Cocurieco.com
Digbidigbihealth.com
Displairmashable.comin𝕏
Dorm
Dyad Medicaldyadmed.com
Edifice Healthedificehealth.comin𝕏

Edifice Health develops iAge, a biological aging and immune-health test based on inflammation biomarkers, and sells related products through an online store.

BiotechDigital HealthHealthtechLongevitySan Mateo, US

Wolfgang Daum(Executive Officer, Director)David Furman(Director)Naveen Krishnan(Director)Paul Conley(Director)Santosh Padki(Director)David Goldberg(CEO)

Edlyedly.co

Briarcliff Manor, US

Christopher Ricciardi(Executive Officer, Director)Charles Trafton(Executive Officer, Director)Pablo Srugo(Director)Daniel Gilbert(Director)Code Cubitt(Director)

Electric Eraelectriceratechnologies.comin𝕏
Elite Dailyelitedaily.com𝕏
Embr Labsembrlabs.com

Boston, US

Samuel Shames(Executive Officer)Elizabeth Gazda(Executive Officer, Director)David Cohen-Tanugi(Executive Officer, Director)Matthew J. Smith(Executive Officer, Director)Michael Gibson(Executive Officer, Director)

BoardWilliam Schroeder(Director)

Empathic Technologiesempathictechnologies.com
Enspectra Healthenspectrahealth.comin𝕏
Epicgetepic.com

Epic! is a digital library platform that provides access to books and reading materials for educational institutions and individual readers.

Digital HealthEdTechMinot, US

Todd Berning(Executive Officer)

EuMentis Therapeuticseumentistx.comin

BiotechNewton, US

Andrew Pearlman(Director)Randall Marshall(Executive Officer)Mark Tepper(Executive Officer, Director)James Larrick(Director)

EveryMoveeverymove.orginacquired by Higi

FitnessSyncer is a health and fitness data aggregation platform that unifies data from multiple apps, trackers, and devices in a single dashboard.

FintechHealthtechSaaSWellness & FitnessSeattle, US

Everyweareverywear.com
Exposure Labsexposure.co
Faircraftfaircraft.bio
Famafama.ioin𝕏

Fama provides AI-powered social media screening software to identify workplace-relevant behavioral risks during pre-employment and ongoing employee screening.

AI & Machine LearningHR TechSaaSNational Harbor, US

Saiful Khandaker(Executive Officer, Director, Promoter)

Finless Foodsfinlessfoods.comin
Folia Healthfoliahealth.comin𝕏

Folia Health is a digital health platform that enables patients and caregivers to track symptoms, treatments, and health outcomes through personalized surveys, generating home-reported outcomes data used by life sciences companies and researchers to understand real-world treatment impacts.

Data & InfrastructureDigital HealthHealthtechMassachusetts, US

Founded by family caregiversNell Meosky Luo(CEO and Chairman)Dan Toffling(Co-Founder & CTO)Paul T. Meosky(Executive Officer, Director)

Frequently asked questions

What stage does Social Starts invest at?
Social Starts invests at the Pre-Seed, Seed, Series A stages.
What sectors does Social Starts focus on?
Social Starts focuses on Consumer, Digital Health, Direct to Consumer, E-commerce, EdTech, FoodTech, Healthtech, HR Tech, Longevity, Mental Health, Wellness & Fitness.
Where is Social Starts located?
Social Starts is headquartered in San Francisco, US.
Does Social Starts lead rounds?
Social Starts typically participates in rounds rather than leading them.

Media · Podcasts & interviews

featuring the team

Mike Edelhart – Managing Partner At Social Starts – Vc Bringing A Data-Driven Approach To Investing

Finding Genius Podcast · Mike Edelhart

Inception with Katy Cottam, CEO of Luna Daily

Social Starts

Inception with Amélie Quilichini, CEO of Kolibri

Social Starts

50 Years of VC Culture - Are We Innovating Toward a Dead End? Or Actually A New Beginning?

Social Starts

Inception with Sabina Bruehlmann, CEO of Nimble

Social Starts

Inception with Lauren Picasso, CEO of Cure Hydration

Social Starts

Co-investors · 88

Techstars

Techstars is a startup accelerator and early-stage investor that funds ambitious founders and provides capital, mentorship, and access to a global network of investors, operators, and corporate partners.

$220K
TSVC

TSV Capital (TSVC), formerly TEEC Angel Fund, is a Silicon Valley seed-stage venture firm that backs technical founders at the earliest stages, having invested in over 200 early-stage companies.

Both backed · 4
ProbiusDXZingboxApptopiaCassia Networks
$1M
Great Oaks Venture Capital

Great Oaks Venture Capital is a New York-based early-stage investor that partners with founders at the earliest stages of company building across the United States.

Both backed · 3
Classkick Education falseEnhatch Health falseGentem Exits false
$50K – $500K
Bullpen Capital

Bullpen Capital is an early-stage venture firm that has funded over 100 companies, focusing on businesses that have found product-market fit but are overlooked by other investors.

Both backed · 3
$2M – $4M
Gaingels

Gaingels is a large venture investor that co-invests alongside lead VCs in companies committed to building diverse and inclusive teams, while advocating for LGBTQ+ representation and equity of access in venture capital.

$200K – $500K
Felicis Ventures

Felicis Ventures is an early-stage venture capital firm that has backed founders for over 20 years, leading or co-leading the majority of its investments across seed and Series A rounds.

Both backed · 2
StreamOsmosis
$500K – $15M
FundersClub

FundersClub is an online venture capital firm run by startup founders and VCs based in Silicon Valley, providing portfolio companies with software tools and a global network to support their growth.

Both backed · 2
$250K – $5M
Silverton Partners

Silverton Partners is an early-stage venture capital firm based in Texas that partners with founders long-term, having backed 75+ portfolio companies with 30+ acquisitions and 4 IPOs.

$200K – $2M
Fusion

Fusion Fund is an early-stage venture capital firm backing startups with technical or data advantages in healthcare, enterprise AI, and industrial technology.

Both backed · 2
Paradromics Turning Data Into MedicineRuby
$500K – $1M
Scout Ventures

Scout VC is a venture capital firm backing frontier technology companies led by founders from the military, intelligence community, and national research labs.

$2M – $5M
IrishAngels

IrishAngels is a Notre Dame alumni-affiliated angel investing network that backs early-stage founders at pre-seed and seed, providing capital plus access to a 200+ member investor network of operators and entrepreneurs.

Both backed · 2
FulcrumWolf and Shepard
$250K – $350K
Babel Ventures

Babel Ventures is an early-stage venture firm focused on consumer biotech investments, frequently acting as the first VC investor in its portfolio companies.

Both backed · 2
Mission BarnsFinless Foods
$100K – $3M
76 more co-investors

True Wealth VenturesAndreessen HorowitzAlumni VenturesBain Capital VenturesKleiner PerkinsMenlo VenturesBoxGroupRRE VenturesGreycroftFlybridge Capital PartnersCota CapitalLowercase CapitalRidge Ventures2048 VenturesTeamworthy VenturesTorch CapitalTusk Venture PartnersFikaThe Venture CollectiveMotivate Venture CapitalFoothill VenturesValor Equity PartnersBread And Butter Ventures, LlcSchematic VenturesMindset VentureBold Capital PartnersBig Idea VenturesRethink ImpactFounders FundLong Journey VenturesFJ LabsEverywhere VenturesDCVC (Data Collective)Coatue ManagementB Capital GroupIVP (Institutional Venture Partners)AtomicoPlug and Play VenturesEniac VenturesFirstMarkMayfield FundUpHonest CapitalLux CapitalCaffeinated CapitalSoftBank Vision FundIA VenturesOperator LPFlatiron HealthWGI GroupEclipse VenturesBetter Tomorrow VenturesDigital Currency GroupAcequia CapitalScience VenturesReach CapitalThird Kind Venture CapitalGolden VenturesWhat If VenturesRubicon Venture CapitalCurious CapitalRTP GlobalEuclid Venture PartnersGFT VenturesFemale FoundersFactorial CapitalDeep Fork CapitalExpon CapitalMax VenturesRethink Capital PartnersWest VenturesAdvancit CapitalSupernode VenturesHannah Grey VenturesE-MergeKeiretsu CapitalAsymmetry Ventures

Firms observed investing alongside Social Starts, from public investor directories. Shared companies are the overlap with Social Starts's recorded portfolio.

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