Parlay Capital Holdings
Venture capitalActively deployingDelray Beach · Seed–Series A · 4 people tracked
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Investment thesis
Parlay Capital invests at the convergence of sports, technology, and data, backing companies across the sports, entertainment, gambling, and technology landscapes.
Source: firm website, verified Oct 17, 2026.
Team · 4 people
from the firm's website & public directoriesReid Rooney is CEO of Betsperts Group, a Parlay Capital Holdings portfolio company, and a Venture Partner focused on deal sourcing and founder relationships across sports, entertainment, gambling, and technology.
What they invest in
from 8 of 13 portfolio companiesGaming ×6Sports Tech ×6Consumer ×5Media & Entertainment ×1SaaS ×1Social ×1Wellness & Fitness ×1
HQs:United States×8
Investments · 13 tracked
founders shown can be your intro pathBy year:2026 · 12021 · 12 dated
Palantir builds data integration and analysis platforms — Gotham for defence and government, Foundry for commercial operations — and deploys forward engineers inside customer organisations.
Palo Alto, US
Peter Thiel(Founder)inStephen Cohen(Founder)Nathan Gettings(Founder)Joe Lonsdale(Founder)inAlexander C. Karp(Founder)Alex Karp(Founder)
Co-investors137 Ventures8VCA*AiSprouts VCAkkadian VenturesAllied Venture Partners+73 more
Betsperts Media & Technology Group operates a portfolio of fantasy sports and sports betting brands that provide data, content, and insights to sports fans across North America.
GamingMedia & EntertainmentSports Tech
Reid Rooney(CEO)
Co-investorsBettor Capital
Chalkline Sports provides a free-to-play sports promotions platform offering pick'em games, bracket contests, and leaderboards built around live events such as the Super Bowl, March Madness, and the World Cup.
GamingSaaSSports Tech
CityGolf USA operates an indoor golf venue offering a full walkable 18-hole round that combines simulator tee shots with real greens and sand bunkers, playable year-round in about 2.5 hours.
ConsumerSports Tech
EQL Games is a game studio, third-party content aggregator, and licensor focused on the lottery industry, developing new game products for lotteries and players.
GamingLouisville, US
Brad Cummings(Founder)inMichelle Boice(Chief Operating Officer)inAustin Mayberry(Chief Technology Officer)Greg Buonocore(Director)Seth Young(Director)Bradford Cummings(Executive Officer, Director)
Co-investorsBullpen CapitalKeyhorse Capital
A community and conversation platform for college students that facilitates peer discussions and connections within campus communities.
ConsumerSocial
Ashton Cofer(Founder)in
Co-investorsOwl Ventures359 CapitalFJ LabsKleiner PerkinsSV AngelY Combinator
Freeplay is a subscription app that gives members access to 100+ partner gyms and fitness studios across Utah — including yoga studios, CrossFit boxes, climbing and boxing gyms, and rec centers — for a flat monthly fee with no contracts.
ConsumerGamingSports TechWellness & FitnessLehi, US
Co-investorsSocial StartsTechstars
PrizePicks is a daily fantasy sports and prediction platform where users build lineups combining player stat projections with team picks (game winners, spreads, and over/unders) across sports like NBA, WNBA, and MLB.
ConsumerGamingSports Tech
Adam Wexler(Founder)in
Co-investors305 VenturesAtlanta Technology AngelsPhoenix Capital VenturesRevUp CapitalSK Ventures
America's first sports-native prediction market, CFTC-approved as a Designated Contract Market and Derivatives Clearing Organization.
Co-investorsConnexa CapitalCTC VenturesData Point CapitalMaC Venture CapitalSharp Alpha
Splash Sports operates a peer-to-peer gaming platform where sports fans compete in contests such as survivor pools, tiers, and playoff formats across sports like the NFL, NBA, NCAAB, and golf.
ConsumerGamingSports TechDenver, US
Joel Milton(Co-Founder)inT.J. Ross(Founder)TJ Ross(Founder)TJ Ross Joel Milton(Founder)
Co-investorsAcies InvestmentsBoston Seed CapitalCounterview CapitalEvolution VC PartnersVelvet Sea VenturesAccomplice+3 more
Other
Tracked investments with no reachable website or further public details — typically companies that wound down, renamed, or were absorbed.
I of the TigerBetsperts GroupSpeed Labs
Rows marked “SEC filing” are inferred from directors named on the company's SEC Form D — public regulatory data, not a portfolio list published by the firm.
Exits · 1
1 IPOsPalantir Technologies Inc.NASDAQ: PLTR
Portfolio news
latest coverage across their companiesSplash Sports · finsmes.com · Oct 8, 2025
PrizePicks · prizepicks.com · Sep 22, 2025
Frequently asked questions
- How many investments has Parlay Capital Holdings made?
- Parlay Capital Holdings has 13 tracked investments, 1 of which have exited, including 1 dated in the last 24 months.
- What stage does Parlay Capital Holdings invest at?
- Parlay Capital Holdings invests at the Seed, Series A stages.
- What sectors does Parlay Capital Holdings focus on?
- Parlay Capital Holdings focuses on AI & Machine Learning, Data & Infrastructure, Gaming, Sports Tech.
- Where is Parlay Capital Holdings located?
- Parlay Capital Holdings is headquartered in Delray Beach, US.
- Who does Parlay Capital Holdings co-invest with?
- Parlay Capital Holdings most often shares deals with Boston Seed Capital, Bullpen Capital, Keyhorse Capital, among 17 tracked co-investors.
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