Unpopular Ventures
Venture capitalMiami · Pre-Seed–Seed · 2 people tracked
Investment thesis
Unpopular Ventures invests in companies that are overlooked or unconventional at the start, operating on the belief that following the crowd yields only average outcomes. The firm seeks extraordinary returns by backing startups and pursuing an investing approach that is unpopular in the beginning, positioning itself as a contrarian investor willing to look where others are not.
Source: firm website, verified Aug 11, 2026.
Team · 2 people
from the firm's websiteWhat they invest in
from 15 of 17 portfolio companiesEnterprise Software ×6Fintech ×6SaaS ×5AI & Machine Learning ×4B2B Marketplaces ×3Consumer ×3Deep Tech ×3Hardware ×3
HQs:United States×10Algeria×1Mexico×1Philippines×1
Investments · 17 tracked
founders shown can be your intro pathBy year:2024 · 12021 · 12 dated
99minutos is an integrated logistics operator serving companies across Latin America, offering services from last-mile delivery to full supply chain management including warehousing, customs clearance, and international logistics.
Enterprise SoftwareLogistics & Supply ChainMexico City, MX
Alexis Patjane(Founder)in
Blissway provides roadside toll collection and vehicle tracking systems using wireless autonomous devices (WAL-Es) and cloud analytics, replacing traditional gantry and transponder infrastructure for highway management agencies.
AI & Machine LearningCloud ComputingGovTechHardwareIoTMobility & TransportationSaaSDenver, US
Francisco Torrealba(Founder)inFelipe Kettlun(Founder)in
Brellium builds compliance software for American healthcare providers, enabling clinicians to manage documentation and regulatory requirements so they can focus on patient care.
AI & Machine LearningEnterprise SoftwareHealthtechNew York, US
Zachary Rosen(Executive Officer, Director)Alexander Le-Tu(Executive Officer, Director)
BoardHenry Kasa(Director)in
Felix is a remittance service that enables users to send money from the United States to Latin America (Mexico, Guatemala, Honduras, El Salvador, and Dominican Republic) via WhatsApp, with funds delivered to bank accounts, mobile wallets, or cash pickup locations.
B2B MarketplacesFintech
Hadrius provides AI-powered compliance automation software for financial services firms, helping compliance teams automate oversight, reduce false positives, and meet SEC and FINRA requirements with enterprise-grade security.
AI & Machine LearningEnterprise SoftwareFintechSaaSNew York City, US
Thomas Stewart(Founder)inAllen Calderwood(Founder)inSom Mohapatra(Founder)in
Jeeves provides flexible payment and expense management solutions for businesses, including prepaid cards, payment processing, and cross-border transaction services across multiple jurisdictions.
Enterprise SoftwareFintechSaaSMiami, US
Dileep Thazhmon(Founder)inSherwin Gandhi(Director)
BoardAngela Strange(Director)
Novig operates a sports prediction market where users can trade on sporting outcomes without paying commissions.
ConsumerFintechGamingMarketplacesNew York City, US
Jacob Fortinsky(Founder)inKelechi Ukah(Founder)in
Turion builds space infrastructure including vehicles, mission software, and payloads for tactical space operations, orbital logistics, and space domain awareness.
Advanced ManufacturingDeep TechHardwareSpace TechLos Angeles, US
Ryan Westerdahl(Founder)inTyler James Pierce(Founder)inPatryk Wiatr(Founder)in
Undermind provides AI-powered research discovery tools that help R&D teams find relevant scientific papers and research quickly.
AI & Machine LearningBiotechDeep TechEnterprise SoftwareSan Francisco, US
Joshua Ramette(Founder)inTom Hartke(Founder)in
Develops optical interconnect technology using light-based communication for computing systems.
Deep TechHardwareSemiconductors
Portfolio news
latest coverage across their companiesHadrius · fintechfutures.com · Jul 17, 2026
Brellium · insights.euclid.vc · Jul 15, 2026
Stepful · alleycorp.substack.com · Jul 15, 2026
Novig · cnbc.com · Jun 16, 2026
Turion Space · spacewatch.global · Apr 17, 2026
Yassir · trysignalbase.com · Jan 27, 2026
Jeeves · salestools.io · Oct 23, 2025
Frequently asked questions
- What stage does Unpopular Ventures invest at?
- Unpopular Ventures invests at the Pre-Seed, Seed stages.
- What is Unpopular Ventures's typical check size?
- Unpopular Ventures typically writes checks of $100K – $500K.
- What sectors does Unpopular Ventures focus on?
- Unpopular Ventures focuses on Crypto & Web3.
- Where is Unpopular Ventures located?
- Unpopular Ventures is headquartered in Miami, US.
- Does Unpopular Ventures lead rounds?
- Unpopular Ventures typically participates in rounds rather than leading them.
Media · Podcasts & interviews
featuring the team"Why do we invest only in unpopular ventures?" Peter Livingston
Burak Buyukdemir · Peter Livingston
Investing in 'Unpopular' Startups w/ Peter Livingston, GP, Unpopular Ventures | VC10X Podcast
VC10X with Prashant Choubey · Peter Livingston
Gustavo Souza looks to Peter Livingston of Unpopular Ventures
Guillaume Villon de Benveniste · Peter Livingston
Peter Livingston, Unpopular Ventures - Investing In Startups Through AngelList Syndicates
The Meb Faber Show · Peter Livingston
The Secrets of Venture Capital With Peter Livingston of Unpopular Ventures
Fixing Incentives Podcast · Peter Livingston
Images
Co-investors · 66
Andreessen Horowitz's Strategic Partnerships page describes collaborations that connect its portfolio companies with established institutions to help scale and deploy their technology.
Techstars is a startup accelerator and early-stage investor that funds ambitious founders and provides capital, mentorship, and access to a global network of investors, operators, and corporate partners.
Alumni Ventures (AV) is a venture firm that gives accredited individual investors access to professionally managed, diversified venture portfolios by co-investing alongside leading lead VC firms. It offers annual funds, syndicate deal-by-deal investing, and various investor clubs.
Streamlined Ventures is an early-stage venture firm that partners with founders and invests at the seed stage to help build large-scale companies.
DN Capital is a global early-stage venture firm founded in 2000, investing in Seed, Series A and select Series B companies across Europe and North America.
Mantis Capital is a venture capital firm investing in technology startups across fintech, crypto, SaaS, developer tools, and consumer sectors.
1984 Ventures backs software products that developers and their agents love, focusing on developer tooling. The firm's team identifies as developers who use devtools daily.
Sommet AB is a private equity and early-stage technology investor established in 2014 by Christer Andersson. The firm invests across multiple sectors and provides strategic guidance, mentorship, and capital to startups and businesses, with a focus on fostering innovation and creating positive impact.
17Sigma is an early-stage venture capital firm backing pre-seed and seed founders across Latin America to support the region's digitalization and tech ecosystem.
Sequoia Capital is a venture capital firm that partners with founders to build technology companies, with a strong current focus on artificial intelligence.
New Enterprise Associates (NEA) is a venture capital firm that invests in and provides long-term support to founders building new companies.
Unknown is an investment firm focused on emerging market opportunities in live entertainment, biosciences, technology startups, and real estate, with a portfolio spanning music festivals, artist platforms, creator financial services, and event infrastructure.
▶54 more co-investors
Kleiner PerkinsEverywhere VenturesKrakenB Capital GroupNorwest Venture PartnersGreat Oaks Venture CapitalBalderton CapitalQuiet CapitalGoat CapitalFundersClubPioneerPrecursor VenturesFifth WallUlu VenturesElectric Capital8VCBAM VenturesHustle FundPareto HoldingsWinklevoss CapitalOutlander VCDreamers VCZetta Venture PartnersDragonflyAccelerator VenturesJackson Square VenturesOyster VenturesContrary9Yards CapitalAmplo VenturesAthletico VenturesIncisive VenturesBow CapitalGeek VenturesMVP VenturesElefundPage One VenturesBlackhorn VenturesSeayaRepublic Capital (ex Republic Labs)One Planet GroupalboSterling RoadFactionFuel VenturesTunitas VenturesKain CapitalMyAsiaVCBetter Ventures Central LlcDifferential VenturesLas Olas Venture CapitalImpact America FundOutliers VCGateCap Ventures
Firms observed investing alongside Unpopular Ventures, from public investor directories. Shared companies are the overlap with Unpopular Ventures's recorded portfolio.
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