Fundraising Fox

Microtraction

Venture capital

Lagos · Pre-Seed–Seed · 11 people tracked

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Investment thesis

Microtraction backs technical, resourceful founders at the earliest stage of their ventures across Africa. It invests $100k in small teams (typically 2-3 people with at least one technical founder) that have built a minimum viable product, identified target customers, validated market demand, and demonstrated capital efficiency with a clear revenue model. The firm looks for companies solving clear problems and building globally relevant, high-growth technology businesses operating in billion-dollar markets.

Source: firm website, verified Aug 3, 2026.

Stage
Pre-Seed–Seed
Check
$100K
HQ
Lagos, CA, NG
Leads rounds
Leads
Instruments
Equity
Founded
2017
Tracked investments
76

Team · 11 people

from the firm's website & public directories
Judith Koranteng· Legalin

What they invest in

from 21 of 76 portfolio companies

Fintech ×11Enterprise Software ×7SaaS ×4Developer Tools ×3AI & Machine Learning ×2Data & Infrastructure ×2E-commerce ×2Healthtech ×2

HQs:Nigeria×8United States×6United Kingdom×4Canada×2Denmark×1Ghana×1

Investments · 76 tracked

founders shown can be your intro path
Achievetheachieveapp.com𝕏

New York, US

Jian Wei Gan(Director)Shaival Sharad Shah(Executive Officer, Director)

Afriskautafriskaut.comin𝕏
ARK Frontierstoreatark.comin𝕏
Aya Dataayadata.aiin
Baki Beautybaki.co.ke
Banigetbani.com
Bitsikabitsika.africain𝕏
Blnk Financeblnkfinance.comin𝕏
Bloc (TechAdvance)
Bumpagetbumpa.comin𝕏
Clafiyaclafiya.comin𝕏

Clafiya provides primary healthcare services and Health Savings Accounts (HSAs) to individuals, families, and businesses in Nigeria, operating a care clinic, virtual consultations, and wellness marketplace.

FintechHealthtechInsurTechWellness & FitnessLagos, NG

Climbheyclimb.com
Cowrywisecowrywise.comin𝕏

Cowrywise builds savings and investment products for underserved African middle-class and millennial customers.

FintechWellness & FitnessLagos, NG

Razaq Ahmed(Founder/CEO)inEdward Popoola(Founder/CTO)in

Cr3dentialscr3dentials.xyzin𝕏
Evolve Creditevolvecredit.coin𝕏
Famasifamasi.africa
Flanceflanceapp.comin𝕏
FoodCourtgetfoodcourt.comin𝕏

FoodCourt operates a food delivery platform that has delivered over 3 million meals and created 300+ jobs.

ConsumerE-commerceFoodTechLagos, NG

Henry Nneji(Founder)inPaul Adokiye Iruene(Founder)in

FoodLamaheyfoodlama.com
Gaia Agricultural & Technologywebflow.ioin𝕏

Webflow is a web design and content management platform that enables teams to create, manage, and optimize custom websites and web applications without heavy developer involvement.

AgTechCleantechDeveloper ToolsEnterprise SoftwareMarketing TechSaaSCopenhagen, DK

Adam Ingwersen(Founder)inFrederik Ingwersen(Founder)in

Gamrgamr.africain𝕏

Gamr provides infrastructure, technology, and community for African esports, connecting gamers, creators, and brands through tournaments, gaming venues, and training programs.

Creator EconomyGamingMedia & EntertainmentWilmington, US

Get Equitygetequity.ioin𝕏

GetEquity operates a platform that provides emerging market investors with access to alternative asset classes and private capital investments in startups and growth companies.

FintechMarketplacesSurulere, NG

Jude Dike(Chief Executive Officer)Temitope Ekundayo(Head Of Growth and Partnerships)Chigozirim Ugochukwu(Chief Operating Officer)

Gradelygradely.ngin𝕏
Graphgraph.financein𝕏

Graph Finance provides payment infrastructure for businesses in emerging markets to conduct international transactions with the same ease and security as local payments.

FintechToronto, CA

Gwalagwala.co
Hadihadifinance.comin𝕏
Helicarrier (BuyCoins)
Helicarrier (prev Buycoins)helicarrier.studioin𝕏

Helicarrier operates two platforms: a remittance application for African diaspora members to transfer funds to family and friends in Africa, and a cryptocurrency exchange for buying, selling, and managing digital asset holdings.

Crypto & Web3FintechLondon, GB

Ire Aderinokun(Founder)inTimi Ajiboye(Founder)in

HoneyCoinhoneycoin.app
HustleSasahustlesasa.comin𝕏
InstantRadinstantrad.com
Intron Healthintron.io
Jamitjamit.fm
JamJarjamjargh.com
LemFilemfi.comin𝕏

LemFi provides financial services for immigrants relocating globally, enabling them to move money and access financial products across borders.

FintechLondon, GB

Ridwan Olalere(Founder)inRian Cochran(Founder)in

Miniemoneyminiemoney.comin𝕏
Mirausemira.com𝕏

Mira is a cloud-based point-of-sale system designed for restaurants, bars, and hospitality venues of any size.

Enterprise SoftwareSaaS

Noveknovek.io
One Planoneplan.finance

FintechCantonments, GH

Orda (SKG)
PaidHRpaidhr.comin𝕏
PaidHRpadehcm.comin𝕏
Paycrestpaycrest.ioin𝕏
PBR Life Sciences
Pennee
Pennee Technologiespennee.coin

FintechMiddletown, US

PharmaBusinessReviewpbrinsight.comin𝕏

PBR Life Sciences provides AI-powered analytics and market intelligence for healthcare organizations operating in emerging markets, particularly in Sub-Saharan Africa.

AI & Machine LearningData & InfrastructureHealthtechLondon, GB

Pikapika-world.org
Prospagetprospa.comin𝕏

Prospa provides banking services tailored for small and medium-sized businesses.

FintechLondon, GB

Frederik Obasi(Founder)in

Proton Labsprotonlabs.tech
Raisegetraise.io
Raydarayda.coin𝕏

Rayda provides end-to-end device procurement, deployment, management, and lifecycle services for IT teams managing distributed workforces globally.

Developer ToolsEnterprise SoftwareFuture of WorkHR TechLewes, US

Riserisevest.com
Schoolableschoolable.coin𝕏

Schoolable provides tuition financing for parents and fee collection services for private K-12 schools in Africa, allowing schools to receive a large portion of expected tuition within weeks of term start while parents repay in monthly installments.

EdTechLagos, NG

Henry Nnalue(Founder/CEO)inAngela Essien(Founder)in

Sendboxsendbox.coin𝕏

Sendbox is a logistics and delivery platform that enables local and international shipping for e-commerce sellers, social commerce merchants, and individuals.

B2B MarketplacesE-commerceEnterprise SoftwareLogistics & Supply ChainLagos, NG

Emotu Balogun(Founder)inOlusegun Afolahan(Founder)in

Portfolio news

latest coverage across their companies

Frequently asked questions

What stage does Microtraction invest at?
Microtraction invests at the Pre-Seed, Seed stages.
What is Microtraction's typical check size?
Microtraction typically writes checks of $100K.
What sectors does Microtraction focus on?
Microtraction focuses on AI & Machine Learning, Creator Economy, Fintech, Healthtech, Sector Agnostic, Sports Tech.
Where is Microtraction located?
Microtraction is headquartered in Lagos, NG.
Does Microtraction lead rounds?
Yes, Microtraction leads investment rounds.

Media · Podcasts & interviews

featuring the team

Episode 4 With Yele Bademosi - Founder Bundle Africa & Founding Partner, Microtraction

Future Africa · Yele Bademosi

What Edtech Needs To Succeed | Lightning Talk by Dayo Koleowo, Partner, Microtraction | TC Townhall

TechCabal · Dayo Koleowo

Images

Microtraction photoMicrotraction photo

Co-investors · 7

GV (Google Ventures)

GV (formerly Google Ventures) is a venture investment firm that backs founders across many industries, aiming to build long-term relationships and support companies across multiple stages and milestones.

$250K – $50M
Liquid Ventures

Liquid 2 is an early- and growth-stage venture capital firm that invests in founders across all sectors of technology, providing capital along with support from a network of operators.

$250K – $5M
Trajectory Ventures

Trajectory Ventures invests in and partners with innovative founders and companies driving digital transformation, while also providing advisory, growth marketing, financing strategy, and M&A support.

Polygon

Polygon is a blockchain platform positioned as infrastructure for global payments and money movement, enabling assets to move onchain at scale. It offers an open stack for accessing the onchain economy and is powered by its native token $POL.

IVC

IVC is a venture capital firm that has made over 200 investments across Web3, gaming, digital entertainment, AI, infrastructure, and fintech.

$480K – $9M
Basis Set Ventures

Basis Set Ventures is an AI-native venture firm that uses a modern machine learning stack and foundation models to find and support AI companies, positioning itself as a hands-on partner to founders.

$1M – $3M
Faction

Faction is an early-stage venture firm that invests in disruptive crypto and blockchain projects, backing founders at Seed and Series A across both equity and tokens.

$50K – $5M

Firms observed investing alongside Microtraction, from public investor directories. Shared companies are the overlap with Microtraction's recorded portfolio.

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