Fundraising Fox

New Theory Ventures

Venture capital

Seed–Growth · 1 people tracked

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Investment thesis

New Theory Ventures invests in early-stage companies founded by women and diverse leaders who are disrupting industries and driving social and environmental impact. The firm operates as both an evergreen venture fund and a venture catalyst, providing not only capital but also strategic guidance, branding support, and operational connections. The founder's thesis is grounded in data showing that amplifying new voices generates both financial returns and positive impact, challenging traditional venture capital's historical underinvestment in women and underrepresented founders.

Source: firm website, verified Aug 6, 2026.

Stage
Seed–Growth
Instruments
Equity
Founded
2022
Tracked investments
12

Team · 1 people

from public directories

What they invest in

from 7 of 12 portfolio companies

Consumer ×6Wellness & Fitness ×4Direct to Consumer ×3AgTech ×1E-commerce ×1FoodTech ×1Hardware ×1IoT ×1

HQs:United States×2Vietnam×1

Investments · 12 tracked

founders shown can be your intro path
Babylon Micro-Farmsbabylonmicrofarms.comin

Babylon Micro-Farms builds on-site indoor hydroponic vertical farms managed remotely through its BabylonIQ software platform to grow fresh produce year-round.

AgTechFoodTechHardwareIoTRichmond, US

Graham Smith(Co-founder)Alexander Olesen(Co-founder)Tappan August(Chief Executive Officer)Chris Fenderson(Chief Operating Officer)Bevin Etienne(Director)Eric Glymph(Executive Officer)

Co-investorsLighthouse Network Ventures LlcVentureSouthMiami Angels

Female Invest
GXVE Beautygxvebeauty.com
Inn beautyinnbeautyproject.com

INNBEAUTY Project is a direct-to-consumer skincare brand that formulates clinically tested products using multiple active ingredients per formula and sells them by eliminating middlemen to lower prices.

ConsumerDirect to ConsumerWellness & Fitness

Co-investorsBeechwood CapitalHabitat Partners

iNNBEAUTY Project

Clean, vegan, cruelty-free and affordable skincare brand.

Co-investorsBeechwood Capital

Maudegetmaude.com

Maude is a sexual wellness company that designs and sells body-safe intimacy and personal care products, guided by a medical advisory board.

ConsumerDirect to ConsumerWellness & FitnessBrooklyn, US

Éva Goicochea(Founder)Dakota Johnson(Investor & Co-Creative Director)Dina Epstein(Executive Officer, Director)Eva Iliana Yazmin Cantu(Executive Officer, Director)

Co-investorsCoyote VenturesOutbound VenturesPortfoliaTrue Beauty VenturesTrue.VU Venture Partners

Neat Burgerneat-burger.com𝕏

Xoilac TV (Xoilac86.tv) is a Vietnamese website that provides free live streaming links for football matches in HD, covering international leagues such as the Premier League, Champions League, La Liga, Serie A, and domestic competitions like V-League.

ConsumerMedia & EntertainmentSports TechHo Chi Minh City, VN

Openo-p-e-n.com

Open offers guided meditation, breathwork, and movement classes set to music, designed to strengthen the mind-body connection through a hybrid online and offline platform.

ConsumerWellness & Fitness

Co-investorsA.Capital VenturesOpen Venture CapitalTrust FundVisary CapitalWestern Technology Investment

Soursetrysourse.com

Sourse makes daily supplements in the form of dark chocolate, with clinically-dosed vitamins targeting skin, hair, sleep, energy, and mood.

ConsumerDirect to ConsumerWellness & Fitness

Co-investorsCathexis VenturesLDR Ventures

Thirteen Lunethirteenlune.com𝕏

Thirteen Lune is an e-commerce retailer selling curated beauty, fragrance, and lifestyle products, including featured brands like Fornasetti, Vyrao, and Flamingo Estate.

ConsumerE-commerceMarketplaces

Co-investorsFab Co-Creation Studio VenturesFearless Fund

Wild Elements

Portfolio news

latest coverage across their companies

Frequently asked questions

How many investments has New Theory Ventures made?
New Theory Ventures has 12 tracked investments.
What stage does New Theory Ventures invest at?
New Theory Ventures invests at the Seed, Growth stages.
What sectors does New Theory Ventures focus on?
New Theory Ventures focuses on Consumer, FoodTech, Impact & Social Good, Wellness & Fitness.
Who does New Theory Ventures co-invest with?
New Theory Ventures most often shares deals with Beechwood Capital, Trust Fund, A.Capital Ventures, among 21 tracked co-investors.

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