GroundForce Capital
Growth equityLos Angeles · Seed–Late Stage
Investment thesis
Groundforce Capital invests in growth-stage consumer brands and the supporting technologies and services that enable their expansion. The firm targets companies reshaping how people live, eat, and care for themselves, seeking organizations with clear vision, strong teams, compelling products or services, optimized operations, a focus on health and wellness impact, and values-aligned partners. Investment checks range from $10M to $35M+, targeting consumer brands with $20M-$100M in annual revenue and technology/service companies with $10M-$100M in annual revenue or ARR.
Source: firm website, verified Jul 21, 2026.
What they invest in
from 6 of 37 portfolio companiesFoodTech ×6Consumer ×3Climate Tech ×2Direct to Consumer ×2AgTech ×1Circular Economy ×1Cleantech ×1E-commerce ×1
HQs:United States×1
Investments · 37 tracked
founders shown can be your intro pathCreates edible products using plant-based technologies to protect crops and reduce food, water, and energy waste.
Apeel Sciences develops plant-based coatings derived from fatty acids and glycerides—ingredients naturally found in plant peels and seeds—that are applied to fresh fruits and vegetables to extend shelf life, preserve flavor and nutrients, and reduce reliance on refrigeration, pesticides, waxes, and plastics. The company serves produce suppliers and retailers seeking sustainable solutions to reduce food waste across the supply chain.
Circular EconomyCleantechFoodTech
LuizJamesLouJenny
Beyond Meat creates plant-based protein products, including burgers and other foods designed to provide nutritional value while supporting environmental sustainability and soil regeneration.
AgTechClimate TechFoodTech
Ethan Brown(Founder & CEO)
Organic, European-style infant formula company manufactured in the U.S. and female and mom-founded.
Bobbie manufactures baby formula and builds workplace support for parents. The company serves parents and their families while advocating for changes in infant feeding practices.
ConsumerFoodTechHealthtechWellness & Fitness
Founded by Moms, Led by Moms<UNKNOWN>
Fine-casual Italian-style delicatessen brand serving authentic deli fare inspired by traditional East Coast neighborhood delis.
Liquid Death manufactures and sells sparkling energy drinks, iced teas, and flavored sparkling waters branded with horror-themed names and marketing. The company serves consumers seeking alternative beverage options.
ConsumerFoodTech
Top allergen-free, plant-based beverage platform offering nutrient-rich products across protein, meal replacements, and alternative milks.
Ripple Foods makes plant-based milk, shakes, and half & half products from yellow peas, marketed as sustainable alternatives to dairy and other plant-based milks. The company targets consumers seeking environmentally-friendly protein-rich beverages and breakfast products.
Climate TechConsumerDirect to ConsumerFoodTechImpact & Social Good<UNKNOWN>, US
Adam Lowry(Co-founder)Dr. Neil Renninger(Co-founder)
Next-generation food and beverage company delivering fresh, ready-to-enjoy plant-centric meals with focus on nutrition, deliciousness, and convenience.
Thrive Market is an online grocery delivery service offering non-GMO and clean label food products at discounted prices through a membership model. The company targets health-conscious consumers seeking healthier alternatives to conventional groceries.
Direct to ConsumerE-commerceFoodTech
Provides members direct delivery of curated natural, non-GMO foods at wholesale prices with a social mission to give free memberships to low-income families.
Frequently asked questions
- What stage does GroundForce Capital invest at?
- GroundForce Capital invests at the Seed, Growth, Late Stage stages.
- What is GroundForce Capital's typical check size?
- GroundForce Capital typically writes checks of $10M – $35M.
- What sectors does GroundForce Capital focus on?
- GroundForce Capital focuses on Consumer, Direct to Consumer, FoodTech, Healthtech, Wellness & Fitness.
- Where is GroundForce Capital located?
- GroundForce Capital is headquartered in Los Angeles, US.
- Does GroundForce Capital lead rounds?
- Yes, GroundForce Capital leads investment rounds.
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