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Mezcla

Founded 2019 · 37 employees on LinkedIn · 6 known investors

Find your way into Mezcla

Mezcla makes plant-based snack bars with a light, crispy texture, offering flavors such as Matcha Vanilla and Peanut Butter Chocolate with plant protein and fiber. The bars are sold direct-to-consumer online and through local and online retail stores.

Also known as Mezcla

ConsumerDirect to ConsumerFoodTech

Founders & leadership

Mezcla was founded in 2019 by Griffin Spolansky.

GSGriffin Spolansky
Griffin SpolanskyinCo-Founder | CEO
CSCoco Sotelo
Coco SoteloinCo-Founder

Investors · 6

Bluestein VenturesChicago
Habitat PartnersNew York
Lever VCNew York · $100K – $5M
TONIC VENTURESreportedChicago

Also in the syndicate · 2

Dream VenturesleadSantatera Capitallead

Funding

SEC filings, press & company announcements

$9.5M disclosed across 1 of 4 rounds · 2023–2026

  • $9.5MSeries BMar 2026 · 2 sources
    Source ↗
  • Undisclosed amountSeries AJan 2024

    Dream Ventures (lead), Santatera Capital (lead)

    Source ↗
  • Undisclosed amountSeries ADec 2023
    Source ↗

Source: company announcements and press reports — follow each round's link for the claim.

Company profile

researched Aug 2026

Mezcla is a New York-based food startup that produces plant-based protein bars built on pea protein puff crisps. Each 40g bar combines pea protein and rice starch puffs with quinoa, nuts, seeds, coconut and palm kernel oils, and tapioca fibre, and contains roughly 10-11g of plant protein, 160-170 calories, 3-5g of fibre, and 15% of the daily recommended intake of iron. The flavor range includes Matcha Vanilla, Peanut Butter Chocolate, Pistachio Chocolate, Maple Blueberry, Hazelnut Chocolate, Frosted Strawberry, Chocolate Pretzel, Salted Caramel Chocolate, Mint Chocolate, Hot Chocolate and almond butter-chocolate.

The company positions the bars as a lighter, less dense alternative to conventional protein bars, emphasising a crispy, chewy texture closer to a rice crispy treat. Products are sold through the company's own online store in 12-bar boxes at $32.99 and an 8-bar variety pack at $24.99, with subscription and multi-pack discounts, alongside distribution through grocery retailers and online marketplaces. Mezcla is an alumnus of the Mondelez CoLab program and has partnered with the non-profit The Hunger Project since 2022, donating a portion of sales from each bar.

Compiled by commissioned research from 8 cited public sources — announcements, filings, and press listed under research sources below.

Competitors · 8

by search overlap
Instacart135 shared keywordsInstacart operates a marketplace connecting grocery retailers with customers who order food and household items for same-day delivery or in-store pickup, serving millions of households across North America through partnerships with over 350 retailers.
DoorDash73 shared keywordsDoorDash operates a restaurant delivery platform that connects customers with dining establishments across hundreds of cities in North America through a logistics network.
Whole Foods58 shared keywordsWhole Foods Market is a grocery retailer offering fresh produce, prepared foods, and groceries for home delivery and in-store purchase in the United Kingdom.
Uber Eats51 shared keywordsEasiest way for consumers and businesses to order food from favorite local eateries
The Feed47 shared keywordsThe Feed is an online marketplace selling curated sports nutrition, supplements, recovery gear and wearables to endurance athletes.
ALOHA Exits false46 shared keywordsALOHA makes plant-based protein bars and drinks that are USDA Organic, Non-GMO Project Verified, vegan, and free of gluten, dairy, soy, and stevia. The products are sold through 24,000 retail stores nationwide in the US as well as online.
Walgreens39 shared keywordsWalgreens operates a pharmacy and retail health and wellness business, offering prescription services, over-the-counter medications, health products, and photo services to consumers.
Faire32 shared keywordsFaire operates a digital marketplace connecting independent retailers with wholesale suppliers, enabling small businesses to discover and purchase products for resale.

Companies competing with Mezcla for the same Google search keywords, organic and paid, via search-intersection analysis.

In the news

Mezcla Raises the Plant-Based Protein Bar with $9.5M in Fundinggreenqueen.com.hk · Mar 2026Drew Fallon on X: "MEZCLA RAISES $9.5M SERIES B: ONE OF CPG'S BEST ORIGIN STORIES IS JUST GETTING STARTED Mezcla closed a $9.5M Series B today, bringing total funding to ~$17M. The plant-based protein bar brand has quietly built one of the more compelling stories in the bar category. The Brand Foundx.com · Mar 2026Mezcla Raises $9.5M Series B To Fuel Brand Building, Distribution Expansion | Nosh.comnosh.com · Mar 2026Mezcla Expanding, Rebranding Following Fresh Funding | Nosh.comnosh.com · Oct 2024Snacking Innovator Mezcla Raises $4M In Series A Funding Led By Dream Ventures And Santatera Capital | Sale | Tradedtraded.co · Jan 2024Mondelēz CoLab’s Participant Mezcla Raises $4 Million Series A In Profitability Pushforbes.com · Dec 2023

▸Research sources · 8

primary sources listed

8 public sources were cited for this profile; the first-party ones are listed here.

Frequently asked questions

What does Mezcla do?
Mezcla makes plant-based, puff-crisp protein bars sold online and in about 9,000 US retail locations.
Who founded Mezcla?
Mezcla was founded by Griffin Spolansky in 2019.
Who are Mezcla's investors?
Mezcla's investors include Bluestein Ventures, Habitat Partners, Lever VC, TONIC VENTURES.
How much funding has Mezcla raised?
Mezcla has disclosed $9.5M raised across 1 of its 4 known rounds.