London · Pre-Seed–Series A · 16 people tracked
Find your way into Redrice Ventures
669 people in our graph share verified history with the Redrice Ventures team — schools, employers, funds. One of them is your warm intro.
Investment thesis
Redrice Ventures invests in purpose-driven consumer brands that shape culture and build engaged fanbases rather than mere customer bases. It targets UK-based seed to Series A companies with global ambitions, spanning products, services, platforms, marketplaces, new business models, and retail tech serving consumer brands. Ideal companies are building category-winning products and teams, have a growing community of customers, generate revenue up to £10m with strong momentum, and have a credible path to £100m+ in revenue. The firm emphasizes founders driven by a cause beyond financial returns, guided by values of honesty, sacrifice, teamwork, and a people-planet-profit philosophy.
Source: firm website, verified Aug 3, 2026.
Team · 16 people
from the firm's website & curated & public directoriesWhat they invest in
from 16 of 35 portfolio companiesConsumer ×11Direct to Consumer ×9Wellness & Fitness ×7Sports Tech ×4E-commerce ×3FoodTech ×3Marketplaces ×3Crypto & Web3 ×2
HQs:United Kingdom×9France×1
Who they back
founder profiles across 9 portfolio companiesFounding team size:solo founder×72 founders×2
Investments · 35 tracked
founders shown can be your intro pathBy year:2026 · 32025 · 12024 · 22023 · 12022 · 12021 · 210 dated
LEON is a fast-casual restaurant chain that offers nutritionally balanced meals at quick-service speed, operating across the UK and Europe.
ConsumerDirect to ConsumerFoodTechSports TechLondon, GB
Simon MottramJohn VincentHenry Dimbleby
Co-investorsActive PartnersEnterprise Capital Funds
By Rotation is a fashion rental platform that allows consumers to rent designer clothing and lend or monetize their own wardrobes.
Circular EconomyConsumerMarketplaces
Eshita Kabra(Founder)in
Co-investorsCornerstone VCSie VenturesTrue.Cherry VenturesClosed Loop Partners
British premium sportswear brand and end-to-end digital retailing platform for professional sports teams.
Philip Beahon(Founder)inThomas Beahon(Founder)in
Co-investorsFELIX CAPITALHanaco Venture CapitalBNP Paribas
Coopah is a running training app that provides personalised coaching plans backed by human running coaches, sports psychologists, physiotherapists, and nutritionists.
ConsumerSports TechWellness & FitnessLondon, GB
Pete Cooper(Founder)in
Co-investorsAmrock VenturesDMG VenturesActive Partners
Epetome sells a synbiotic supplement combining probiotics and prebiotics (50 billion CFU) aimed at gut health issues such as bloating.
ConsumerDirect to ConsumerWellness & Fitness
Emily English
Co-investorsActive Partners
Finematter is a curated online marketplace that connects buyers with independent fine jewellers globally, offering handcrafted pieces, bespoke design services, and repair and remodeling of existing jewellery.
ConsumerDirect to ConsumerE-commerceMarketplacesLondon, GB
Caroline Chalmer(Founder)in
Co-investorsEmblemHeartcore Capital
Compostable biopolymer material derived from seaweed and natural sources.
Co-investorsBtomorrow VenturesPente CapitalVala CapitalIndico Capital Partners
GoJoe is a corporate health and fitness platform that runs inclusive, gamified team challenges across 60+ activity types, with social features, analytics, and a move-to-earn rewards system.
Digital HealthHealthtechHR TechSports TechWellness & Fitness
Phil(Co-founder & CEO)Will(Co-founder)Costi(Co-founder)Mihai(Co-founder)
Co-investorsAmrock VenturesAnimoca BrandsSuperbet Ventures
Co-investorsActive Partners
Luna Daily makes pH- and microbiome-balanced body and intimate care products, including washes, sprays, and whole-body deodorants formulated with natural, hypoallergenic, and vegan ingredients.
ConsumerDirect to ConsumerWellness & Fitness
Katy Cottam(Founder)in
Co-investorsJoyance PartnersUnilever Ventures
Consumer brand focused on sustainable consumption
Nick Doman(Founder)inWill Pearson(Founder)in
Omni makes electric scooter attachments that connect to wheelchairs, letting wheelchair users travel on urban and off-road terrain; the company states 95% of wheelchairs are compatible with its devices.
HardwareHealthtechMobility & Transportation
Co-investors50 PartnersCraft VenturesDigitalis VenturesFirst Round CapitalGV (Google Ventures)ICONIQ+6 more
Omni is a non-custodial multi-chain crypto wallet that lets users store, bridge, and swap tokens across multiple blockchains, import wallets from MetaMask, Keplr, and Phantom, build custom portfolios, and buy crypto with a credit card.
Crypto & Web3
Serafin Lion Engel(Founder)
Co-investorsFigmentCraft VenturesDigitalis VenturesEmerge VenturesFirst Round CapitalGV (Google Ventures)+9 more
Omni (formerly Steakwallet) is a non-custodial multi-chain crypto wallet that lets users store, swap, and bridge tokens across multiple blockchains, import existing wallets (MetaMask, Keplr, Phantom), earn yields, and buy crypto with a credit card.
Crypto & Web3Fintech
Co-investorsFlori VenturesCraft VenturesDigitalis VenturesEmerge VenturesFirst Round CapitalGV (Google Ventures)+9 more
Puresport sells performance nutrition products for athletes and active individuals, including high-sodium electrolyte sachets, energy gels, creatine, and running performance wear.
ConsumerDirect to ConsumerWellness & Fitness
Grayson Hart(Founder)inDaniel Temmin
Co-investorsFive Seasons Ventures
Redrice Ventures is an investment firm that partners with brand-building and commercial expertise to support consumer and technology founders.
ConsumerMarketplacesSaaSLondon, GB
Co-investorsEnterprise Capital FundsIW Capital
Skin Rocks is a skincare brand selling products such as moisturisers and serums (including a hyperpigmentation serum) directly to consumers, along with gift sets and refills.
Direct to ConsumerE-commerceWellness & Fitness
Caroline Hirons(Facialist and Founder)in
Spacegoods makes an all-in-one daily drink blend combining coffee with functional mushrooms and adaptogens, aimed at promoting focus, energy, calm and gut health for consumers seeking a wellness alternative to coffee and supplements.
ConsumerDirect to ConsumerFoodTechWellness & Fitness
Co-investorsFive Seasons VenturesSlingshot Ventures
Untamed makes cat food using human-grade, real hand-shredded meats, sold direct to consumers via a subscription trial box and delivery.
ConsumerDirect to ConsumerFoodTech
Co-investorsFive Seasons VenturesVenture StarsCoefficient Capital
Other
Tracked investments with no reachable website or further public details — typically companies that wound down, renamed, or were absorbed.
BanquistColorsxstudiosDaily Colors x StudiosEpetōmeHYLOLife SuppliesLunaLVNDR HealthMissionMission MotherMother RootRootSelf SpaceWinedrops
Portfolio news
latest coverage across their companiesOmni · pulse2.com · Aug 17, 2026
Omni · pulse2.com · Aug 17, 2026
Omni · pulse2.com · Aug 17, 2026
Manors · hexham-courant.co.uk · Aug 11, 2026
Active Partners · thefashionlaw.com · Aug 11, 2026
Redrice · startupmag.co.uk · Jun 22, 2026
Castore · uk.fashionnetwork.com · May 6, 2026
Puresport · insider.fitt.co · Sep 2, 2025
Principals & officers · per Companies House
what is this? ⓘDirector · British · since 2018
Director · British · since 2025
Tom March — 25–50% of shares, 25–50% of voting rights
Amulet Private Office Limited — 25–50% of shares, 25–50% of voting rights
Frequently asked questions
- How many investments has Redrice Ventures made?
- Redrice Ventures has 35 tracked investments, including 4 dated in the last 24 months.
- What stage does Redrice Ventures invest at?
- Redrice Ventures invests at the Pre-Seed, Seed, Series A stages.
- What sectors does Redrice Ventures focus on?
- Redrice Ventures focuses on B2B Marketplaces, Consumer, Direct to Consumer, E-commerce, FemTech, FoodTech, Healthtech, Marketing Tech, Marketplaces, Retail Tech, Sector Agnostic, Wellness & Fitness.
- Where is Redrice Ventures located?
- Redrice Ventures is headquartered in London, GB.
- Does Redrice Ventures lead rounds?
- Redrice Ventures has led 5 of the 8 rounds where its role is on record.
- Who does Redrice Ventures co-invest with?
- Redrice Ventures most often shares deals with Five Seasons Ventures, Active Partners, FELIX CAPITAL, among 13 tracked co-investors.
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