JamJar Investments
Venture capitalInactiveLondon · Pre-Seed–Series A · 12 people tracked
This fund appears to be inactive.
UK Companies House records show JAMJAR INVESTMENTS LLP (no. OC372943) as dissolved. It is unlikely to be making new investments — this profile is kept for reference and historical accuracy.
Investment thesis
JamJar backs early-stage consumer brands across the UK and Europe, drawing on its founders' experience building innocent. It looks for complementary founding teams that can ruthlessly prioritise, products consumers love with strong early metrics, and businesses with high exit potential capable of reaching a £250m+ valuation. The firm invests early and provides hands-on help to build large consumer brands.
Source: firm website, verified Aug 7, 2026.
Team · 12 people
from the firm's website & public directories
What they invest in
from 11 of 120 portfolio companiesConsumer ×6Healthtech ×3Direct to Consumer ×2Fintech ×2FoodTech ×2Hardware ×2Wellness & Fitness ×2AI & Machine Learning ×1
HQs:United Kingdom×5United States×2France×1
Investments · 120 tracked
founders shown can be your intro pathApp for monitoring health and getting help from a doctor
Clinical-grade at-home fertility care platform
Blue Bottle Coffee is a specialty coffee company that roasts and sells single-origin coffees, signature blends, matcha, and instant coffee through direct-to-consumer subscriptions and physical cafes, offering curated tasting experiences and a membership rewards program.
ConsumerDirect to ConsumerFoodTechSan Francisco, US
Michelangelo Volpi(Director)James Freeman(Founder of Issuer)Bryan Meehan(Founder of Issuer)
BoardTony Conrad(Director)
LA-based specialty coffee roaster and retailer focusing on single-origin beans
Men's subscription shaving service
Global marketplace for luxury watch trading
Accounting and banking in one place
Countingup provides a combined accounting, bookkeeping, and tax platform for self-employed individuals and small business owners in the UK.
Enterprise SoftwareFintechLegalTechSaaSLondon, GB
Tim Fouracre(Founder & CEO)
Personalised vitamin subscription box
Premium restaurant food delivery
Live, trackable, interactive home workouts
Boutique group adventures for solo travellers in their 30s and 40s
Skincare brand focused on skin barrier
Online, subscription-based healthy snack delivery business offering personalised snack boxes by post.
Healthy snacks delivered by post
Wellbeing platform connecting people to leading global brands
New generation of group gaming
Fruit juice company founded by JamJar's founders and sold to Coca-Cola in 2013
Computer kit for kids that teaches coding and hardware
KluraLabs develops antimicrobial packaging materials for food that extend shelf life and reduce preservative use, serving retailers, distributors, and manufacturers in the food supply chain.
CleantechFoodTechNew MaterialsUK, GB
Dr. Matin Mohseni(Founder)Dr. Reza Saberi Moghaddam(Founder)
Foodtech company creating a material that turns food packaging into a defense against bacteria and mould
Lick is a paint brand that sells high-quality paint products online and in physical retail locations (B&Q).
Consumer
Interdisciplinary university bridging arts and sciences
ManyPets provides pet insurance to UK consumers with coverage for pre-existing conditions and claims handling via AI and automation technology.
ConsumerInsurTechUnknown, GB
Pet insurance for dogs and cats
Health-improving food for dogs
Principals & officers · per Companies House
what is this? ⓘLLP designated member · since 2012
LLP designated member · since 2012
LLP designated member · since 2012
LLP designated member · since 2012
Adam Richard Balon — 25–50% of voting rights, right to share surplus assets 25 to 50 percent limited liability partnership
Richard John Reed — 25–50% of voting rights, right to share surplus assets 25 to 50 percent limited liability partnership
Jonathan Carlton Langley Wright — 25–50% of voting rights, right to share surplus assets 25 to 50 percent limited liability partnership
Frequently asked questions
- What stage does JamJar Investments invest at?
- JamJar Investments invests at the Pre-Seed, Seed, Series A stages.
- What is JamJar Investments's typical check size?
- JamJar Investments typically writes checks of $630K – $6.3M.
- What sectors does JamJar Investments focus on?
- JamJar Investments focuses on Consumer, Direct to Consumer, FoodTech, Travel & Hospitality, Wellness & Fitness.
- Where is JamJar Investments located?
- JamJar Investments is headquartered in London, GB.
Media · Podcasts & interviews
featuring the teamVisualising success, with Richard Reed CBE, co-founder of Innocent and JamJar Investments - YouTube
Holly & Co · Richard Reed
Rob Moore Interviews Richard Reed Co Founder of Innocent Smoothies & Jamjar Investments - YouTube
Rob Moore · Richard Reed
Richard Reed Interview - Co-Founder Innocent Drinks & JAMJAR Investments - YouTube
Entrepreneur Handbook · Richard Reed
Co-investors · 2
Hambro Perks is a global investment firm backing innovative businesses across their lifecycle, aiming to deliver strong returns for investors.
Slingshot Ventures is a venture capital firm backed by successful entrepreneurs that invests in the future of digital consumer life, supporting founders building consumer brands, platforms and marketplaces.
Firms observed investing alongside JamJar Investments, from public investor directories.
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