Reformed Technologies
3 known investors
Reformed sells powdered nutritional coffee and matcha blends that combine single-origin beans or ceremonial-grade matcha with collagen for daily health supplementation. The consumer product is positioned around simple ingredient lists and genuine coffee/matcha taste.
Also known as Feel Reformed · Reformed
Investors · 3
Company profile
researched Aug 2026Reformed (feelreformed.com) is a consumer nutrition brand that sells powdered coffee and matcha drink blends made in the United Kingdom. Its formulations combine coffee beans or ceremonial-grade matcha with collagen peptides or creatine, adaptogens, and 21 vitamins and minerals, positioned as a functional version of an everyday morning drink rather than a separate supplement.
The product range includes Black Coffee with Collagen, Black Coffee with Vegan Collagen, Mocha with Collagen and Matcha with Collagen, alongside newer Coffee & Matcha with Creatine blends and Strawberry and Coconut matcha flavours made with collagen. The company also sells adjacent items such as an ashwagandha product and an accessory frother. Products are described as free from artificial sweeteners and added sugars, 100% natural, dairy-free, non-GMO, gluten free, refined sugar free and paleo friendly, with the collagen certified Halal and Kosher. Stated caffeine content is 78mg per serving for the Black Coffee and 46mg per serving for the Mocha. The company says it sources ingredients from their places of origin, citing coffee beans from Colombia and vanilla from Madagascar. Samples are not offered.
Business model
Direct-to-consumer sale of packaged powdered coffee and matcha blends and related accessories through the company's own online store, including discount-code promotions and multi-serving pack pricing.
Product sales of powdered drink blends and accessories priced per pack, with tubs starting at £39.99 (stated as approximately £1.60 per serving) and accessories such as a frother at £14.99 and an ashwagandha product at £19.99.
Traction
The company's website displays a review count of more than 118,261.
Latest developments
Reformed introduced Coffee & Matcha blends made with creatine and added Strawberry and Coconut flavours to its ceremonial-grade matcha with collagen line.
▸Full profile — market position, technology, go-to-market, geography
Market position
Positioning centres on blending the drink itself with functional ingredients rather than adding a separate supplement, an emphasis on single-origin coffee and ceremonial-grade matcha, origin-specific ingredient sourcing, and formulations without artificial sweeteners or added sugars.
Technology
Powdered blend formulations combining coffee or ceremonial-grade matcha with collagen peptides or creatine, adaptogens and 21 vitamins and minerals, offered in dairy-free, non-GMO and vegan-collagen variants.
Go-to-market
Online direct sales via the company website, supported by promotional discount codes, customer review volume displayed on site, and launches of new flavours and formulations.
Consumers who drink coffee or matcha daily and want added functional ingredients such as collagen, creatine, adaptogens, vitamins and minerals, including those with dietary preferences for gluten-free, dairy-free, refined-sugar-free, paleo, Halal or Kosher products.
Geography
Products are made in the United Kingdom and sold online, with pricing displayed in pounds sterling.
Compiled by commissioned research from 5 cited public sources — announcements, filings, and press listed under research sources below.
Key figures
latest reportedCompany-reported or press-reported figures, each dated to when it was claimed — not independently audited.
Competitors · 4
by search overlap
Companies competing with Reformed Technologies for the same Google search keywords, organic and paid, via search-intersection analysis.
Timeline · 2
launches, deals, and filingsReformed introduced all-new Coffee and Matcha blends formulated with creatine alongside its existing collagen range.
The company added Strawberry and Coconut flavours to its ceremonial-grade matcha with collagen line.
Dated company events from announcements, filings, and press; legal rows summarize public dockets and regulator releases.
▸Research sources · 5
primary sources listed
- Reformed Technologiesfeelreformed.com · web
5 public sources were cited for this profile; the first-party ones are listed here.
Frequently asked questions
- What does Reformed Technologies do?
- UK-made powdered coffee and ceremonial-grade matcha blended with collagen or creatine, adaptogens and 21 vitamins and minerals.
- Who are Reformed Technologies's investors?
- Reformed Technologies's investors include FoodLabs, JamJar Investments, V3 Ventures.