London · Seed–Late Stage · 10 people tracked
Find your way into DMG Ventures
3,170 people in our graph share verified history with the DMG Ventures team — schools, employers, funds. One of them is your warm intro.
Investment thesis
DMG Ventures focuses on consumer startups, backing them from Seed stage onwards through two vehicles: a Headline Fund (Seed to Series A) and a Scale Fund (Series B onwards). Investment is structured as a flexible blend of cash and heavily discounted media credits, with the earlier-stage fund weighted toward cash and the later-stage fund majority or all media credits. Leveraging its parent dmg media, one of the world's largest media groups reaching 155M+ monthly consumers globally, the firm provides marketing expertise, dedicated media teams and above-the-line advertising support to help portfolio companies build brands that mainstream consumers love.
Source: firm website, verified Aug 3, 2026.
Team · 10 people
from the firm's website & curated
What they invest in
from 28 of 30 portfolio companiesConsumer ×23Direct to Consumer ×12E-commerce ×7Circular Economy ×5FoodTech ×4Climate Tech ×3Fintech ×3PropTech ×3
HQs:United Kingdom×15United States×5
Who they back
founder profiles across 13 portfolio companiesFounding team size:solo founder×102 founders×13 founders×14+ founders×1
Where their founders studiedfrom 12 founders with education data
University of Cambridge ×2
Investments · 30 tracked
founders shown can be your intro pathBy year:2026 · 12025 · 12024 · 12022 · 14 dated
Final Boss Sour is a sour candy brand that modifies chunks of fruit to create extreme sourness, positioned as an arcade game with increasing difficulty levels.
ConsumerDirect to ConsumerFemTechFoodTechWellness & Fitness
Rosie Speight(Co-founder)Alice Mackintosh(Co-founder)James Hicks(Co-founder)inTommy Riggs(Co-founder)inLondon Lazerson(Co-founder, Creative Director)in
Co-investorsF4 FundGFR FundMelitas Ventures LlcOnstage
Farewill offers online services for dealing with death in the UK, including will writing, probate support, and direct cremations with prepaid funeral plans.
ConsumerInsurTechLegalTechMaidenhead, GB
Dan Garrett(CEO)in
Co-investorsAugmentum FintechHighland EuropeKindred CapitalSAATCHiNVESTKeen Venture PartnersVenture Founders
Blue Stripes upcycles byproducts from cacao processing—shells, fruit, and beans—to create nutritional food products including granolas, trail mixes, and superfruit water for consumers seeking cacao-based nutrition.
Circular EconomyConsumerDirect to ConsumerFoodTech
Oded Brenner
Co-investorsPoint King CapitalZintinus
BrickLane is a team based in London focused on improving the rental housing market through property management and investment services.
Climate TechPropTechLondon, GB
Simon Heawood(Co-founder, CEO)in
Co-investorsClocktower VenturesForm VenturesSwordfish Investmentsnoa
Collider produces non-alcoholic beer, including a Session IPA, aimed at people looking to relax without alcohol.
ConsumerDirect to ConsumerFoodTech
Harry(Founder)
Co-investorsSyndicateRoom
Coopah is a running training app that provides personalised coaching plans backed by human running coaches, sports psychologists, physiotherapists, and nutritionists.
ConsumerSports TechWellness & FitnessLondon, GB
Pete Cooper(Founder)in
Co-investorsAmrock VenturesActive PartnersRedrice Ventures
Waterloo produces sparkling water with zero calories, sugar, or sweeteners, offered in natural flavors.
ConsumerDirect to ConsumerAustin, US
Sean Cusack(Founder)
Co-investorsCAVU Consumer Partners
Fenton is a jeweller offering lab-grown diamonds and responsibly sourced gemstones in engagement rings, wedding bands, and bespoke designs, operating as a certified B-Corporation.
Circular EconomyConsumerDirect to ConsumerE-commerceLondon, GB
Co-investorsRedbus Ventures
Final Boss Sour produces sour fruit candy made with real dried fruit and custom sour coatings, sold directly to consumers through their e-commerce site.
ConsumerDirect to ConsumerFoodTech
Co-investorsAltered VenturesEvolution VC PartnersGFR FundMelitas Ventures Llc
Hexagon Cup is a padel tournament featuring eight teams of top professional players alongside celebrity team owners, plus a NextGen competition showcasing emerging padel talent.
Media & EntertainmentSports Tech
Co-investorsLinkinFirm
Honest Mobile provides mobile network services with SIM card products designed to offer transparent pricing, responsive customer support, and environmental sustainability.
Climate TechConsumer
Joshua Mihill(Founder)in
Co-investorsThe SidebySide Partnership
Kortext provides digital platforms designed for higher education institutions to support teaching, learning, administration, and research activities.
AI & Machine LearningCloud ComputingEdTechSaaS
James Gray(CEO)
Co-investorsCommitted CapitalQVenturesSalica Investments
Lucky Beverage Company produces beverages with a focus on authentic storytelling and resilience-oriented branding.
Consumer
Richard Laver(CEO)in
Co-investors359 CapitalImaginary Venture CapitalInvestBevMaveronBrand Foundry VenturesJoyance Partners+4 more
Napo is a UK pet insurance provider offering lifetime cover for dogs and cats, with tiers from £2,000 to £16,000 per year covering illnesses, accidents, dental and behavioural treatment.
ConsumerFintechInsurTechLondon, GB
JP(Founder)Jean-Philippe Doumeng(Founder)inGB JP(Founder)Ludovic Lacay(Co-Founder & CPO)in
Co-investorsCompanion FundDN CapitalMTECH CAPITALPICUS CAPITALMercia Ventures
OceanSaver produces microplastic-free household cleaning products including dishwasher tablets, laundry detergents, and cleaning sprays sold in major UK retailers.
Circular EconomyCleantechConsumerDirect to ConsumerE-commerce
Papier is a stationery brand founded in 2015 that sells premium personalised paper products such as notebooks, photo books, and desk accessories, mostly made on-demand.
ConsumerDirect to ConsumerE-commerce
Taymoor Atighetchi(Founder)in
Co-investorsBeringeaBeringea ProVen VCTFELIX CAPITALSamos InvestmentsLansdowne PartnersSingular
Plum is a personal finance app that helps individuals automatically save and invest, offering products such as easy access savings accounts, Cash and Lifetime ISAs, Stocks and Shares ISAs, notice accounts, and self-invested personal pensions.
ConsumerFintechPropTech
Victor Trokoudes(Founder)inAlex Michael
Co-investors500 Emerging Europe500 GlobalVentura Capitale2vc
Poolhouse is building a technology-led entertainment platform that reimagines pool for the modern era, combining advanced tracking and scoring technology with immersive social gameplay features.
B2B MarketplacesConsumerGaming
Co-investorsSharp AlphaActive PartnersVisible Ventures
Reborn Homes designs and produces stylish homewares using recycled materials and local production methods, with an emphasis on circular design and sustainability.
Advanced ManufacturingCircular EconomyClimate TechConsumerPropTechWiltshire, GB
Co-investorsBayes Entrepreneurship FundConduit Connect
Rorra sells water filtration products, including a countertop filtration system and showerhead, available direct-to-consumer with subscription options.
ConsumerDirect to ConsumerE-commerceHardware
Jordi Hays(Co-Founder & Board Member)in
Co-investorsCreator VenturesGROOVE CAPITALNexus BaySuperAngel.FundV3 Ventures
Suri sells subscription-based oral care products, including flavoured toothpaste refills in mint varieties and toothbrushes, aimed at consumers.
Circular EconomyConsumerDirect to ConsumerLondon, GB
Mark Rushmore(Founder)inGyve Safavi(Founder)in
Co-investorsMiroma VenturesSalica InvestmentsV3 Ventures
Taboola provides performance advertising technology that places ads on publisher media properties beyond search and social, using AI trained on publisher data and first-party audience targeting to drive conversions.
AdTechAI & Machine LearningMarketing TechNew York City, US
Adam Singolda(Founder)in
Co-investorsAdvance Venture PartnersAglae VenturesArrowshare VenturesComcast VenturesMarkerQumra Capital+1 more
TRIP designs functional beverage and supplement products formulated with botanical ingredients intended to help users manage stress, improve sleep, and support overall wellbeing.
ConsumerMental HealthWellness & Fitness
DanLivOlivia Ferdi(Founder)in
Co-investorsChannel 4 VenturesCoefficient CapitalMelitas Ventures LlcTaste Tomorrow Ventures
Zilch is a fintech company that offers flexible payment options and rewards to consumers, using technology to create a fairer credit system that prioritizes transparency and customer financial wellbeing.
ConsumerE-commerceFintechLondon, GB
Co-investorsLotus Capital
Other
Tracked investments with no reachable website or further public details — typically companies that wound down, renamed, or were absorbed.
Portfolio news
latest coverage across their companies
Suri · indianretailer.com · Aug 20, 2026
Rorra · explosion.com · Aug 14, 2026
Poolhouse · orlandosentinel.com · Jul 26, 2026
Honest Mobile · coolcuration.com · Apr 18, 2026
F1 Arcade · fsrmagazine.com · Dec 29, 2025
Lucky Energy · finsmes.com · Nov 12, 2025
Bloobloom · opticianonline.net · Jun 3, 2025
Frequently asked questions
- How many investments has DMG Ventures made?
- DMG Ventures has 30 tracked investments, including 3 dated in the last 24 months.
- What stage does DMG Ventures invest at?
- DMG Ventures invests at the Seed, Series A, Series B, Growth, Late Stage stages.
- What is DMG Ventures's typical check size?
- DMG Ventures typically writes checks of $1.3M – $6.3M.
- What sectors does DMG Ventures focus on?
- DMG Ventures focuses on Consumer, Direct to Consumer, E-commerce.
- Where is DMG Ventures located?
- DMG Ventures is headquartered in London, GB.
- Who does DMG Ventures co-invest with?
- DMG Ventures most often shares deals with JamJar Investments, Melitas Ventures Llc, Salica Investments, among 62 tracked co-investors.
Images
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