Imaginary Venture Capital — Full Portfolio

Golden, US

David K. McCormick(Executive Officer, Director)

BoardGreer Tessler(Director)Molly Willet(Director)

Board seatLogan Langberg· per SEC Form D · $4.6M raise · filed Jan 2025

Black Crow provides AI-powered analytics and personalization software for e-commerce brands to understand customer behavior and deliver tailored shopping experiences.

AdTechAI & Machine LearningE-commerceMarketing TechNew York, US

Shehzad Khan(Director)Richard Harris(Executive Officer, Director)Damon Tassone(Executive Officer, Director)

Board seatLogan Langberg· per SEC Form D

Walnut, US

Michael Waxman(Executive Officer, Director)

Board seatLogan Langberg· per SEC Form D · $8M raise · filed Oct 2023

Auburn, US

Jennifer Liao(Executive Officer, Director)Logan Langberg(Director)Caleb Wang(Executive Officer, Director)

Board seatLogan Langberg· per SEC Form D · $9.5M raise · filed Feb 2022

Eatayoh produces flavored mayonnaise products sold as consumer packaged goods.

ConsumerDirect to ConsumerFoodTech

A bathhouse operator with locations in New York and Philadelphia offering thermal pools, saunas, steam rooms, massage, and scrub treatments to consumers seeking wellness and relaxation services.

ConsumerWellness & FitnessNew York, US

Jason Goodman(Executive Officer, Director)Travis Talmadge(Executive Officer, Director)

Builder.io provides visual development tools that enable teams to collaborate on software development through a plug-and-play approach.

Cloud ComputingDeveloper ToolsSan Francisco, US

Cafeteria is a platform that connects teens with brands for paid conversations and content creation opportunities.

AI & Machine LearningB2B MarketplacesConsumerCreator EconomyMarketing TechSocialNew York, US

Rishi Malhotra(Chief Executive Officer of the Issuer.)in

Erie, US

Don Clark(Executive Officer)Greg Shearson(CEO)

Chord provides a unified data layer and AI-powered agents for commerce brands to centralize fragmented data across tools and automate operations.

AI & Machine LearningData & InfrastructureE-commerceMarketing Tech

Bryan Mahoney(CEO & Co-Founder)Henry Davis(President & Chairman)

Daily Harvest manufactures and delivers frozen prepared meals made from organic fruits and vegetables, including smoothies, oat bowls, and elixirs.

ConsumerDirect to ConsumerFoodTech

MìLà produces frozen Chinese food products—dumplings and ready-to-heat meals—sold directly to consumers for home preparation.

ConsumerDirect to ConsumerFoodTechSumner, US

CalebJen

Eat Santo is a taco restaurant with locations in New York City.

ConsumerNew York, US

Eon provides a CRM platform with digital ID technology that enables end-to-end product traceability across the full lifecycle, from production through resale and recycling.

Circular EconomyEnterprise SoftwareSaaS

Ever/Body operates medspa clinics that combine dermatological treatments with a luxury spa experience, offering cosmetic and skincare services delivered by trained providers.

ConsumerHealthtechWellness & FitnessNew York, US

Amy Shecter(Executive Officer, Director)Evan Gogel(Director)Catherine Twist(Director)Brian Yee(Director)Kira Wampler(Director)

BoardElliot Wagner(Director)

Everlane designs and sells apparel and accessories positioned on transparency and sustainability, offering quality basics and fashion items through direct-to-consumer channels.

ConsumerDirect to ConsumerE-commerce

Farfetch is an online marketplace for luxury fashion, connecting customers with designer boutiques and independent retailers worldwide.

E-commerceMarketplacesRetail TechLondon, GB

José Neves(Founder)in

GlossGenius provides employee management software designed for beauty, wellness, and health businesses.

ConsumerEnterprise SoftwareHR TechMarketing TechSaaSWellness & FitnessNew York City, US

Danielle Cohen-ShohetLeah Cohen-ShohetIan Friedman(Director)Kent Bennett(Director)

Glossier is a direct-to-consumer beauty and cosmetics brand that sells skincare, makeup, and beauty products globally across multiple markets.

ConsumerDirect to ConsumerNew York, US

KATRINA LAKE(Director)KATHRYN ORDOWER(Executive Officer)KIRSTEN GREEN(Director)NABIL MALLICK(Executive Officer, Director)EMILY WEISS(Executive Officer, Director)

BoardERIC LIAW(Director)

New York City, US

Direct to ConsumerHealthtechWellness & FitnessLos Angeles, US

Christopher Coleridge(Executive Officer, Director)Greg Richter(Director)Walter Faulstroh(Executive Officer, Director)

Jacques Marie Mage designs and produces luxury eyewear, releasing limited collections such as its Summer 2026 Circa Collection that draw on midcentury, 1970s, and Y2K design influences.

ConsumerDirect to ConsumerE-commerce

Kosas is a cosmetics brand that offers makeup and skincare products with clean formulas, emphasizing ease and lightweight coverage that blur the lines between makeup and skincare categories.

Consumer

Sheena Yaitanes(Executive Officer, Director)

Lucky Beverage Company produces beverages with a focus on authentic storytelling and resilience-oriented branding.

Consumer

Mejuri is a jewelry brand that designs and sells fine jewelry directly to consumers, with a philanthropic program (the Empowerment Fund, purpose-driven products, and corporate giving) supporting women and underrepresented communities.

ConsumerDirect to ConsumerE-commerceRetail TechToronto, CA

Nécessaire is a direct-to-consumer beauty and skincare brand that sells personal care products online.

ConsumerDirect to Consumer

Nordic Knots is an e-commerce retailer selling rugs, curtains, bedding, and home décor products.

ConsumerE-commerce

NuORDER is a commerce platform owned by Lightspeed that provides tools for independent businesses to manage and scale their operations globally.

E-commerceEnterprise SoftwareSaaS

Pepper builds AI-powered go-to-market technology designed specifically for independent food distributors to help them compete and grow.

AI & Machine LearningB2B MarketplacesFoodTechSaaS

ShiftSmart connects workers with flexible employment opportunities and helps businesses manage labor on demand.

Enterprise SoftwareFoodTechFuture of WorkHR TechImpact & Social GoodMarketplacesSocialMenlo Park, US

Aakashdeep Kumar(Executive Officer, Director)C. Patrick Brandt(Executive Officer, Director)

SKIMS designs and sells shapewear, loungewear, and intimates for women.

ConsumerDirect to ConsumerRetail Tech

Joshua Kushner(Director)John Howard(Director)Kimberly Kardashian(Director)Colin Bennett(Executive Officer)Jens Grede(Executive Officer, Director)Kristen Jenner(Director)

Smalls produces fresh, gently cooked cat food made to resemble home-prepared meals, differentiating itself from conventional pet food manufacturers by using minimal processing.

Direct to ConsumerFoodTech

Stripe provides financial infrastructure for businesses to accept payments, offer financial services, and implement custom revenue models across international markets in 135+ currencies.

FintechSaaSSan Francisco, US

John Collison(Founder/President)inPatrick Collison(Founder/CEO)inWilliam Gaybrick(Executive Officer)

BoardMichael Moritz(Director)

New York, US

Andrea Nye(Director)Joel Maza(Executive Officer, Director)Kenneth Suslow(Director)

The Reformation is a fashion apparel and accessories retailer with a focus on sustainability practices, offering clothing items with free shipping.

Consumer

Astoria, US

Demetrius Michael Karagas(Executive Officer, Director)Steven Craig Gutentag(Executive Officer, Director)Rebecca Kaden(Director)

Tin Can is a voice-only telephone device and calling service that lets children talk with approved contacts without apps, texts, or a smartphone.

ConsumerHardware