Homegrown Capital
Venture capitalActively deployingBrookings · Seed–Series A · 4 people tracked
Investment thesis
Homegrown Capital backs early-stage, technology-driven companies from seed through Series A, typically leading or co-leading rounds with $500K to $2M checks and taking an active board-level role. It favors B2B software, agtech, fintech, and media/subscription businesses that avoid heavy regulatory hurdles and can demonstrate strong scalability. The firm targets companies with 10x+ growth potential, proven management teams, existing customer revenue, a strong technology component, and clear milestones with a 5-7 year exit path. Geographically it focuses on the Midwest and Northern Plains states, believing great founders can build great companies in Middle America, while also considering other 'between the coasts' opportunities.
Source: firm website, verified Aug 7, 2026.
Team · 4 people
from the firm's website
What they invest in
from 8 of 22 portfolio companiesSaaS ×6AI & Machine Learning ×3Enterprise Software ×3Data & Infrastructure ×2Marketing Tech ×2Sales Tech ×2AdTech ×1AgTech ×1
HQs:United States×7
Investments · 22 tracked
founders shown can be your intro pathBy year:2025 · 22024 · 24 dated
Sioux Falls, US
Matt Paulson(Director)Austin Gideon(Director)Reed Edwards(Director)Michael Zuercher(Executive Officer, Director, Promoter)
Board seatMatt Paulson· per SEC Form D · $16.8M raise · filed Jan 2024
Ithaca, US
Board seatTim Weelborg· per SEC Form D · $1M raise · filed Aug 2025
Meridian, US
Ehsan Soltanmohammadi(Executive Officer, Director, Promoter)
Board seatTim Weelborg· per SEC Form D
Coco Coders offers weekly online coding classes for children (typically ages 6 and up), teaching block-based coding in Scratch before progressing to Python, JavaScript, and web development.
ConsumerEdTech
Elizabeth Tweedale(Founder)
Grain Weevil builds a mobile, auger-propelled robot that manages stored grain inside grain bins, controlling safety risks and optimizing granular materials so farmers avoid entering the bins.
AgTechHardwareRoboticsAurora, US
Chad Johnson(Co-Founder & CEO)Benjamin Johnson(Executive Officer)Ben Johnson(Co-Founder / Chief Innovation Officer)
Minneapolis, US
Elizabeth Christo(Director)Alex Wyler(Executive Officer, Director)Ian Lavey(Executive Officer)Greg Beaufait(Director)Eric Martell(Chief Executive Officer)
Pitchly offers a data enablement platform with data pipeline, data workspace, and data productivity tools that automate data workflows to save time and improve performance for business teams.
AI & Machine LearningData & InfrastructureEnterprise SoftwareFuture of WorkSaaSDes Moines, US
Ryan Gerhardy(Co-founder & CEO)Michael Brook(Co-founder & CPO)
BoardMatthew Paulson(Director)Wendy Batchelder(Director)
Prismatic is an embedded integration platform (iPaaS) for B2B SaaS companies, letting their developers build integrations in TypeScript while end users assemble multi-step workflows and expose integrations as agent-ready tools via an MCP flow server.
Developer ToolsEnterprise SoftwareSaaS
ProsperStack provides customer retention software for subscription businesses, including adaptive cancellation flows, churn surveys and analytics, winback campaigns, revenue recovery, and A/B testing.
Marketing TechSaaSSales Tech
Lincoln, US
Dan Rykus(Director)Jackson Stansell(Executive Officer, Director)Stephan Becerra(Director)Dan Rykhus(Director)
BoardTim Weelborg(Director)
Statcounter provides website analytics and visitor tracking software that displays traffic data, user behavior, and engagement metrics in a simple interface.
AdTechData & InfrastructureMarketing TechSaaS
Aodhán Cullen(Founder and CEO)
Rows marked “SEC filing” are inferred from directors named on the company's SEC Form D — public regulatory data, not a portfolio list published by the firm.
Frequently asked questions
- What stage does Homegrown Capital invest at?
- Homegrown Capital invests at the Seed, Series A stages.
- What is Homegrown Capital's typical check size?
- Homegrown Capital typically writes checks of $500K – $2M.
- What sectors does Homegrown Capital focus on?
- Homegrown Capital focuses on AgTech, Enterprise Software, Fintech, Media & Entertainment, SaaS.
- Where is Homegrown Capital located?
- Homegrown Capital is headquartered in Brookings, US.
- Does Homegrown Capital lead rounds?
- Yes, Homegrown Capital leads investment rounds.
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