Guayaki
Sebastopol, US · Founded 2018 · 3 known investors
Yerba Madre (formerly Guayakí) produces yerba mate beverages, including loose leaf, sachets, cans, and bottles, sold across North and South America. The company operates on a regenerative business model and partners with Indigenous communities in Paraguay, Brazil, and Argentina to source yerba mate.
Founders & leadership
Guayaki was founded in 2018 by David Karr and Alex Pryor.
DK
David KarrCo-founder
AP
Alex PryorinCo-founder
BR
Brian RichNamed on SEC filing
PL
Patrick LeeNamed on SEC filing
CM
Christopher MannNamed on SEC filing
Investors · 3
Reported raises · per SEC filings
Form D private placements$106.8M disclosed across 3 rounds · 2018–2022
▶$75MraisedJan 2023 · 2 investors · RetailingRule 506(b)
▶$75MraisedJan 2023 · 2 investors · Retailing
Rule 506(b)Officers, directors & promoters on the filing
- Christopher MannDirector
- Navine KarimExecutive Officer
- Kevin PriceExecutive Officer
- David KarrDirector
- Alejandro PryorDirector
- Lorna DavisDirector
- Stefan KozakExecutive Officer, Director
- Emily WhiteDirector
- Robyn RutledgeDirector
- Offering amount
- $142.9M
- Amount sold
- $75M
- First sale
- Dec 2022
- Incorporated
- Corporation, Washington, 2018
- Federal exemptions
- 06b
▶$89.9KraisedSep 2020 · 2 investors · RetailingRule 506(b)
▶$89.9KraisedSep 2020 · 2 investors · Retailing
Rule 506(b)Officers, directors & promoters on the filing
- Christopher MannDirector
- David KarrDirector
- Brian RichDirector
- Alejandro PryorDirector
- Patrick LeeDirector
- Offering amount
- $3.8M
- Amount sold
- $89.9K
- First sale
- Aug 2020
- Incorporated
- Corporation, Washington, 2018
- Federal exemptions
- 06b
▶$31.7MraisedMar 2019 · 25 investors · RetailingRule 506(b)
▶$31.7MraisedMar 2019 · 25 investors · Retailing
Rule 506(b)Officers, directors & promoters on the filing
- David KarrDirector
- Brian RichDirector
- Alejandro PryorDirector
- Patrick LeeDirector
- Christopher MannDirector
- Amount sold
- $31.7M
- Minimum investment
- $570
- First sale
- Dec 2018
- Incorporated
- Corporation, Washington, 2018
- Federal exemptions
- 06b
Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.
In the news
Frequently asked questions
- What does Guayaki do?
- Yerba Madre (formerly Guayakí) produces yerba mate beverages, including loose leaf, sachets, cans, and bottles, sold across North and South America. The company operates on a regenerative business model and partners with Indigenous communities in Paraguay, Brazil, and Argentina to source yerba mate.
- Who founded Guayaki?
- Guayaki was founded by David Karr, Alex Pryor in 2018.
- Who are Guayaki's investors?
- Guayaki's investors include CAVU Consumer Partners, Sonoma Brands Capital, White Road Investments.
- How much funding has Guayaki raised?
- Guayaki has disclosed $106.8M raised across 3 rounds.
- Where is Guayaki headquartered?
- Guayaki is headquartered in Sebastopol, US.