How many investments has Midnight made?

Midnight has 24 tracked investments, including 1 dated in the last 24 months.

What stage does Midnight invest at?

Midnight invests at the Seed, Series A stages.

Where is Midnight located?

Midnight is headquartered in Austin, US.

Who does Midnight co-invest with?

Midnight most often shares deals with Anti, Entrepreneur Ventures, Lakeside Capital, among 36 tracked co-investors.

Midnight

Venture capitalActively deploying

Austin · Seed–Series A · 12 people tracked

Also known as Midnight VP

★ Follow + Add to CRM ⤳ Find an introduction

✨ Fox Verdict

Investment thesis

Midnight is purpose-built to back and grow the next generation of iconic consumer brands. Beyond capital, the firm emphasizes hands-on portfolio support, providing functional go-to-market expertise to help its companies scale.

Invests inConsumer Direct to Consumer E-commerce Retail Tech Wellness & Fitness Austin United States

Source: firm website, verified Aug 3, 2026.

Stage

Seed–Series A

Austin, TX, US

Instruments

Equity

Founded

2020

Last 12 months

1 investment

Tracked investments

Team · 12 people

from the firm's website

Aaron Henderson· Partner· Washingtonin

Aaron Henderson has two decades of experience in the consumer packaged goods industry, focused on the natural and better-for-you segment. He is CEO of The Touch Agency, where he has worked with over 100 clients accounting for more than $2B in sales growth.

Al Springer· Partner· Austin, Texasin

Al Springer is the founder of The Touch Agency and Lessons from 100 Brands. He has worked within the CPG industry, helping build consumer brands with and for CPG entrepreneurs.

Alex Bodney· Partner· Austin, Texasin 𝕏

Alex Bodney is a Co-Founder and Partner at Midnight Venture Partners, bringing operational and business development experience to the team. He previously managed internationally televised events for the PGA TOUR and later founded a consulting group focused on creating new revenue opportunities for experiential marketing agencies.

Ben Davis· Partner and Deal Structure, Operations· Austin, Texas, United Statesin

Ben Davis is an entrepreneur who founded Midnight Venture Partners. He works on deal structure and operations, with a focus on building sponsored platforms that generate proprietary business opportunities.

Chris Aydam· Managing Partner· Austin, Texasin

Chris Aydam has a background in mergers & acquisitions and corporate finance and strategy. He managed M&A activity across multiple verticals at Trinity Industries and Arcosa, and led strategy initiatives at Dell Technologies. He has served at the board level with Bryan's House.

Dan Weinberg· General Partner· New York, New Yorkin

Dan Weinberg spent about a decade working across corporate and startup environments. In 2015 he founded FANCHEST, Inc., a direct-to-consumer gifting company that reached the INC. 5000 list. Earlier he was Vice President, Global Partnerships at Tough Mudder and a Director at NBC Sports overseeing revenue and strategy for owned events.

Jane Mooney· General Partner· Austin, Texasin

Jane Mooney is a partner at Midnight focused on deal structure. She previously worked as a consumer investment banker and finance professional, and is a founding partner of CapStream Group. She also runs a consulting firm with Jim Scully, former CFO of J.Crew, advising start-up brands and Fortune 500 companies.

Ken Meyer· Partner and Deal Structure, Operations

Ken Meyer has over 30 years of experience in the organic and natural foods retail industry. As EVP of Operations at Whole Foods Market, he oversaw store operations, development, design, and innovation, along with the global culinary and hospitality team and the global supply chain and retail operations support team.

Mitch Stoller· Partner, DTC· Miami, Florida, United Statesin

Mitch Stoller is an entrepreneur and operator with a background in digital marketing. He co-founded Group SJR, a content marketing agency that WPP acquired in 2013. He currently leads Red Krypton, a consultancy that helps direct-to-consumer brands acquire and retain customers.

Peter Simon· Partner, Strategic Growth· United Statesin

Peter Simon is Partner, Strategic Growth at Midnight. He founded and leads Simon Sports, a global investment firm active in teams, media, technology, and entertainment. He has a longstanding interest in consumer packaged goods and health/wellness.

Ryan Springer· Managing Partner· Austin, Texasin

Ryan Springer is an operator with experience managing high-growth consumer packaged goods brands. At The Touch Agency, he worked on revenue growth across more than 20 brands, and he previously founded a spirits company.

Cate Davis· Senior Analyst· United Statesin

Cate Davis works as a Senior Analyst at Midnight, with a background in venture investing and fund operations. She previously worked at a family office where she helped establish and manage its alternatives investing strategy, and before that served as Associate Director of the Baylor Angel Network, handling deal sourcing, investor relations, and investment operations.

Founder mafia

2 people who came through Midnight went on to found or lead other companies.

Brian GoldbergAdvisor/InvestorFounded Redbud Brands Dan WeinbergGeneral PartnerFounded Fanchest

What they invest in

from 21 of 24 portfolio companies

Consumer ×16Wellness & Fitness ×14Direct to Consumer ×12E-commerce ×3FoodTech ×3Biotech ×2FemTech ×2Healthtech ×2

HQs:United States×15

Investments · 24 tracked

founders shown can be your intro path

By year:2026 · 1 2024 · 1 2023 · 1 2022 · 1 2018 · 15 dated

Aislegotoaisle.com

GoToAisle is a mobile marketing platform that enables retail businesses to engage customers through SMS and MMS messaging, offering features like cashback incentives, location-aware promotions, and customer data synchronization to drive sales and repeat purchases.

Marketing TechRetail Tech

Tiffin ✌️(Founder)in

Co-investorsCalano Ventures Financial Venture Studio FJ Labs Restive Ventures Shrug Capital

BARCODEdrinkbarcode.com

Barcode is an all-natural hydration beverage with 30 calories, no added sugar, and 12 vitamins and minerals, marketed as a sports drink to support performance and recovery.

ConsumerDirect to ConsumerWellness & Fitness

Co-investorsTrousdale Ventures

BELIbelibaby.com

Beli sells preconception and prenatal nutrition supplements for men and women, including a men's prenatal, a women's prenatal, a preconception inositol drink mix, and at-home fertility tests.

Direct to ConsumerFemTechWellness & Fitness

BORAMboramcare.com in 𝕏

Boramcare provides in-home postpartum care by connecting new families with vetted doulas and newborn care specialists for overnight and 24/7 support, feeding guidance, and newborn routines.

Digital HealthFemTechMarketplaces

Co-investorsDunamu & Partners Entrepreneur Ventures Interplay Ventures Early Stage Management Llc

CALIFORNIA NATURALSthecalifornianaturals.com in

California Naturals is a women-founded personal care brand offering clean, naturally derived hair and body essentials such as shampoos and conditioners that are sulfate-, paraben-, and silicone-free.

ConsumerDirect to ConsumerWellness & FitnessLos Angeles, US

Shelby Renee Wild(Executive Officer, Director)Eric Ryan(Director)

BoardGrant Hosking(Director)in

Co-investorsAble Partners Elizabeth Street Ventures Align Ventures

CULINAculinayogurt.com

Co-investorsMelitas Ventures Llc

FITJOYfitjoyfoods.com inMar 2022

FitJoy makes better-for-you snack foods, including grain-free and gluten-free products that are Non-GMO Project Verified.

ConsumerDirect to ConsumerFoodTechAustin, US

Norman Taliaferro(Executive Officer)

BoardDoss Cunningham(Director)

Co-investorsSpringdale Ventures

GREAT MANYgreatmany.com in

Great Many provides in-person, non-surgical hair restoration treatments, including PRP, for men and women experiencing various types of hair loss.

ConsumerHealthtechWellness & FitnessNew York City, US

Co-investorsJoyance Partners BrandProject Capital

HAPPY DADhappydad.com 𝕏

Happy Dad produces alcoholic beverages including hard seltzer, hard lemonade, and hard tea, sold in cans that are gluten-free with 100 calories, 1g sugar, and no artificial sweeteners.

ConsumerDirect to ConsumerFoodTech

Co-investorsAnti Entrepreneur Ventures Lakeside Capital The Family Fund

HUMANAUT HEALTHhumanauthealth.com in

Humanaut Health operates preventive and longevity medicine clinics offering advanced diagnostics (300 to 1,000+ biomarkers, imaging, and functional testing) paired with provider-built, personalized health protocols delivered through annual memberships.

HealthtechLongevityWellness & FitnessAustin, US

Jesse & Bensjesseandbens.com in 𝕏Apr 2026

Jesse & Ben's makes frozen french fries, cooked in avocado oil and grass-fed beef tallow, sold as a consumer packaged food brand for grocery retail.

ConsumerDirect to ConsumerFoodTechNew York, US

Jesse Konig(Co-founder)Ben Johnson(Co-founder)Eric Ryan(Director)

Co-investorsGreycroft Siddhi Capital

JINXthinkjinx.comMay 2023

Jinx makes premium pet food, toppers, and treats for dogs and cats, formulated with high-quality proteins, superfoods, and probiotics.

ConsumerDirect to ConsumerE-commerceLos Angeles, US

THERESA ROCKOVICH(CHIEF EXECUTIVE OFFICER)Michael Kim(Founder)MIMI LOPATA(SECRETARY AND CHIEF FINANCIAL OFFICER)

BoardRICHARD KYLE BANAHAN(Director)BENJAMIN STEINER(Director)LAURENT GHOUZI(Director)

Co-investorsDreamers VC Green Meadow Ventures Rosecliff Ventures Unanimous Capital

Joliejolieskinco.comSep 2018

Jolie manufactures shower water filters designed to remove impurities before water contacts skin and hair.

ConsumerWellness & FitnessLos Angeles, US

ANN HSING(Executive Officer)DAVE BERAN(Executive Officer, Director, Promoter)MICHAEL SIMKIN(Executive Officer, Director, Promoter)AARON SIMKIN(Executive Officer, Director, Promoter)

Co-investorsResolute Ventures Listen Ventures

LEISUREleisureproject.co in 𝕏

Leisure sells a line of non-caffeinated, non-carbonated flavored hydration drinks sold in variety and single-flavor 12-packs.

ConsumerDirect to ConsumerE-commerceLos Angeles, US

Steve Michaelsen(Founder)

Magic Mindmagicmind.com in 𝕏

Magic Mind produces a line of clinically-formulated mental performance drinks and sleep supplements containing ingredients like Lion's Mane, Bacopa Monnieri, and L-Theanine to support focus, cognition, and sustained energy.

ConsumerWellness & FitnessLos Angeles, US

William Hicks(Founder)inJames Beshara(Founder)

Co-investorsFloodgate JAZZ Venture Partners Rocana Ventures

Ohnormanohnorman.com in

Norman sells liquid supplements and oral care products for dogs, targeting issues like dental hygiene, digestive health, skin itching, and anxiety.

ConsumerDirect to ConsumerWellness & Fitness

Olipopdrinkolipop.com

Oakland, US

DAVID MATTHEW LESTER(Director)CHARLES BENNETT GOODWIN(Executive Officer, Director)Ben Goodwin(Founder)inMELVIN LANDIS(Executive Officer)TRACY HART(Executive Officer)

BoardCHRISTOPHER DAWE(Director)

Co-investorsAnti Barrel Ventures Collaborative Fund Lakeside Capital Left Lane Capital Melitas Ventures Llc +2 more

OPUSfeelopus.com

Superconductor Labs manufactures and sells the SoundBed, an immersive audio-haptic bed product priced at $2,699, after acquiring the SoundBed assets from Opus Immersive.

ConsumerHardwareWellness & Fitness

Co-investorsRocana Ventures

RECESStakearecess.com 𝕏

Recess makes beverages designed for relaxation, including zero-proof craft mocktails and sparkling water and powder blends infused with magnesium, adaptogens, hemp, and electrolytes.

ConsumerDirect to ConsumerWellness & Fitness

Co-investorsEvolution VC Partners Siddhi Capital Torch Capital Beliade CAVU Consumer Partners Rocana Ventures

SESHseshproducts.com in 𝕏May 2024

Sesh+ manufactures nicotine pouches as a smoke-free alternative product for adult consumers seeking discrete, flavored nicotine delivery options.

BiotechConsumerWellness & FitnessWashington Dc, US

Andrew Lawrence Sinkoe(Executive Officer, Director)

Co-investors8VC Anti

SIERRA AGRAsierra-agra.com

Stand+standshoes.com

STAND+ makes energy-dissipation recovery footwear that disperses impact laterally to reduce joint stress, along with removable Ortholite recovery insoles and a heat-moldable custom fit.

Direct to ConsumerE-commerceWellness & Fitness

Co-investorsBreak Trail Ventures Cake Ventures Cosmic Venture Partners Hannah Grey Ventures The Family Fund

TAXAtaxatech.com

Taxa develops probiotic skincare products that target the skin microbiome, including a single-application deodorant cream that lasts one week.

Advanced ManufacturingBiotechConsumerWellness & FitnessHouston, US

Garrett Finney(Executive Officer, Director)Xavier M. Segel(Founder)inJ. Antonio Gonzalez(Executive Officer, Director)Amitav Misra(Executive Officer, Director)

BoardMichael Bland(Director)Russell Radoff(Director)

Co-investorsBlack Jays Ventures Spacecadet Ventures Matrix

VAEsprayalldayenergy.com

AllDay is a caffeine spray that delivers 32mg of caffeine per spray along with nootropics (L-Theanine, L-Tyrosine) and B vitamins for on-demand focus and energy.

ConsumerDirect to ConsumerWellness & Fitness

Portfolio news

latest coverage across their companies

[Now On Android] Aisle - Grocery Rebate Platform ($5 Referral Bonus, 100% Back Offers & More)

Aisle · doctorofcredit.com · Jul 16, 2026

‘Time’s Running Out’: Angelina Jolie Says She is Preparing Her Children For Her Death

Jolie · morninghoney.com · Jul 5, 2026

Shawn Ryan on X: "Proud to be an investor in @Seshproducts https://t.co/3RYTjAJFik" / X

SESH · x.com · Sep 5, 2025

Frequently asked questions

How many investments has Midnight made?: Midnight has 24 tracked investments, including 1 dated in the last 24 months.
What stage does Midnight invest at?: Midnight invests at the Seed, Series A stages.
What sectors does Midnight focus on?: Midnight focuses on Consumer, Direct to Consumer, E-commerce, Retail Tech, Wellness & Fitness.
Where is Midnight located?: Midnight is headquartered in Austin, US.
Who does Midnight co-invest with?: Midnight most often shares deals with Anti, Entrepreneur Ventures, Lakeside Capital, among 36 tracked co-investors.

Media · Podcasts & interviews

featuring the team

Investing in Early-stage DTC Startups - Ryan Springer, Founding Partner, Midnight Venture Partners

VC10X with Prashant Choubey · Ryan Springer

Episode # 21 Interview with Ryan Springer- Founder at Midnight Venture Partners

Road 2 Retail · Ryan Springer

Images

Similar investors

XRC

XRC Ventures (formerly XRC Labs) is an early-stage investment firm supporting startups, working with corporate partners, and running its own funds. The contact page invites startups to apply, service providers, corporate partners, and press inquiries.

$200K – $300K

Finn Capital Partners

Finn Capital Partners (FCP) is an early-stage investor that backs consumer brands, typically acting as the first investor in ambitious consumer entrepreneurs.

Redrice Ventures

Redrice Ventures is a UK-based venture capital firm that backs founders building premium consumer brands, platforms, marketplaces, and related B2B/retail tech solutions.

Sandbridge Capital

Sandbridge Capital is a consumer-focused growth equity fund that partners with high-growth, market-leading global brands, offering strategic capital and sector expertise to founders scaling their businesses.

$10M – $20M

Unilever Ventures

Unilever Ventures is the venture and growth capital arm of Unilever, backing founders building brands for the modern consumer while offering Unilever's global reach alongside the agility of a venture capital team.

$540K – $10.8M