Mercuri.vc
Venture capitalLondon · Pre-Seed–Seed · 10 people tracked
Also known as Guardian Ventures Limited
Investment thesis
Mercuri invests at the intersection of media, entertainment and AI, leading pre-seed and seed rounds for UK-based media technology and AI companies. It targets sectors including generative, agentic and voice AI, creator economy platforms, gaming, XR, next-generation advertising and AI inference compute, spanning the full content and data value chain. The firm takes an engaged approach, frequently taking board seats and working alongside founders from pre-seed through exit, and supports portfolio companies with hiring, follow-on fundraising and strategic introductions across a global network of VCs, strategics and media leaders.
Source: firm website, verified Aug 3, 2026.
Team · 10 people
from the firm's websiteWhat they invest in
from 8 of 44 portfolio companiesAI & Machine Learning ×6Cloud Computing ×2Cybersecurity ×2Enterprise Software ×2Marketing Tech ×2Media & Entertainment ×2AdTech ×1Data & Infrastructure ×1
HQs:United States×1
Investments · 44 tracked
founders shown can be your intro pathA Million Ads builds AMA Studio, a dynamic creative ad publishing platform that generates and manages large volumes of customized, data-driven audio ads and serves them through existing ad-tech platforms.
AdTechMarketing TechSaaS
Chatterbox is an online corporate language training platform that combines AI-powered self-study with live coaching from native-speaking professionals for business professionals in global teams.
AI & Machine LearningEdTechFuture of Work
Fluidstack develops infrastructure for AI by rapidly deploying compute capacity, enabling delivery of gigawatts of computing power in six months compared to industry standards of 18-24 months, with focus on data center acquisition, design, operation, and supporting major AI infrastructure projects.
AI & Machine LearningCloud Computing
Gary Wu(Founder & CEO)inCésar Maklary(Founder)
Hugging Face is a collaboration platform that hosts and provides access to machine learning models, datasets, and applications.
AI & Machine LearningCloud ComputingDeveloper ToolsBrooklyn, US
Julien Chaumond(Executive Officer, Director)Clement Delange(Executive Officer, Director)
Resemble develops generative voice models and synthetic speech technology, alongside deepfake detection capabilities.
AI & Machine LearningCybersecurityDeep TechEnterprise SoftwareMedia & Entertainment
Zohaib Ahmed(Co-founder)Saqib Muhammad(Co-founder)
Seated is a customer acquisition platform for restaurants that fills empty seats and drives foot traffic without requiring new technology or staff training, generating revenue through introducing diners to restaurants for dining, takeout, and private events.
MarketplacesRetail Tech
Principals & officers · per Companies House
what is this? ⓘDirector · Irish · since 2017
Alan Xavier Hudson — 75–100% of shares, 75–100% of voting rights, right to appoint and remove directors
Frequently asked questions
- What stage does Mercuri.vc invest at?
- Mercuri.vc invests at the Pre-Seed, Seed stages.
- What is Mercuri.vc's typical check size?
- Mercuri.vc typically writes checks of $650K – $1.3M.
- What sectors does Mercuri.vc focus on?
- Mercuri.vc focuses on AdTech, AI & Machine Learning, Cloud Computing, Creator Economy, Developer Tools, EdTech, Enterprise Software, Gaming, Marketing Tech, Media & Entertainment.
- Where is Mercuri.vc located?
- Mercuri.vc is headquartered in London, GB.
- Does Mercuri.vc lead rounds?
- Yes, Mercuri.vc leads investment rounds.
Co-investors · 7
Betaworks Ventures Management is a seed-stage venture capital firm with offices in New York City and San Francisco that concentrates on product-oriented companies.
Latitud is an early-stage investor and community platform connecting Latin American startup talent with Silicon Valley, including a Fellowship program for founders.
Lakestar is a European investment firm founded by Dr. Klaus Hommels in 2012, managing over $6 billion across institutional venture capital funds and personal investments, focused on backing sector-defining technology companies and supporting Europe's technological sovereignty.
LocalGlobe is part of a multi-generational Phoenix Court platform that backs companies from pre-seed through public markets, founded by the Klein family who are considered founders of European seed investing with multi-decade relationships across the European tech ecosystem. The fund operates from a physical founder village at Phoenix Court in London and focuses on backing unconventional entrepreneurs in specific geographic neighbourhoods, having been among the earliest institutional backers of European outliers like Wise, Zoopla, and Citymapper.
Haatch is an early-stage investor that backs UK founders, providing hands-on operator support to help startups accelerate.
Ascension is a UK-based early-stage venture capital firm that backs mission-driven, outlier founders from day one and supports them through subsequent milestones.
Edge VC is a UK-focused venture capital firm that backs bold, intellectually curious founders at the seed and Series A stages.
Firms observed investing alongside Mercuri.vc, from public investor directories. Shared companies are the overlap with Mercuri.vc's recorded portfolio.
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