Fundraising FoxUpside Ventures
Venture capitalPre-Seed–Seed · 3 people tracked
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Investment thesis
Upside Ventures backs pre-seed and seed consumer technology founders in the UK and US, co-investing alongside established investors. The firm argues that consumer tech is due for a resurgence as content- and product-led growth lower customer acquisition costs, AI opens new product vectors, and advances in chips, robotics and autonomy enable new form factors. Its differentiation is access to The Sidemen and a growing global talent pool, which it uses to accelerate growth and brand visibility for startups — reportedly delivering 100 million eyeballs and hundreds of thousands of users to portfolio companies.
Source: firm website, verified Oct 2, 2026.
Team · 3 people
from the firm's website & public directories
What they invest in
from 11 of 14 portfolio companiesCreator Economy ×6AI & Machine Learning ×5Consumer ×4SaaS ×4Media & Entertainment ×3Fintech ×2Cybersecurity ×1Developer Tools ×1
HQs:United States×3United Kingdom×2Ireland×1
Investments · 14 tracked
founders shown can be your intro path
Ceartas uses AI to scan millions of websites and platforms for leaked content, deepfakes, and impersonator accounts using a customer's likeness, then issues takedowns across DMCA and other legal frameworks.
AI & Machine LearningCreator EconomyCybersecurityDublin, IE
Dan Purcell(Founder)in
Co-investorsAirbridge Equity PartnersEarlybird Venture CapitalInsiders Ventures
Customuse is a creative AI platform that brings together text, image, video, and 3D generation models (such as GPT Image 2, Nano Banana, Veo, FLUX, Kling, Tripo, Meshy, and Hunyuan 3D) in one workspace with an infinite canvas, node-based workflows, and 3D scene tools.
AI & Machine LearningCreator EconomySaaSLondon
Artur Safaryan(Executive Officer, Director)
Co-investorsOriginsPrediction CapitalTIRTA VenturesAda Ventures
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Commas (formerly FanBasis) is an all-in-one platform for creating and selling courses, communities, and webinars with integrated checkout and payment processing.
Creator EconomyFintechSaaSWeston, US
Yash Daftary(Executive Officer, Director)in
BoardMatt Miler(Director)
Co-investorsConnexa CapitalLeft Lane CapitalMiami Angels
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GlobalComix is a digital platform for reading and discovering comics, manga, and webtoons from publishers such as Marvel, DC, Dark Horse, and Image, as well as independent creators.
ConsumerCreator EconomyMedia & EntertainmentSaaS
Christopher Carter(CEO / Founder)Eric Tapper(VP, Business Development / Co-Founder)in
Co-investorsPoint72 VenturesScrum VenturesWestern Technology InvestmentPoint72SBI Holdings
Hoplite provides infrastructure for deploying and managing software factories in cloud environments.
AI & Machine LearningDeveloper ToolsEnterprise SoftwareFintechSan Francisco, US
Ryan Morrissey(Founder)inBence Redmond(Founder)in
Co-investorsTranspose Platform ManagementVela PartnersY Combinator20VCBlast.ClubMetsu Capital+2 more
Howbout is a mobile app for organizing and keeping track of social plans with friends.
ConsumerSocial
Duncan Cowan(Founder)in
Co-investorsAngel InvestBoost Capital PartnersFJ LabssequelSupernode GlobalACF Investors+1 more
Kino Technologies builds tools for storytellers to create, distribute, and monetize "mobile TV shows" — short-form stories designed to be watched and discussed on phones.
ConsumerCreator EconomyMedia & Entertainment
Co-investorsOriginsWonder VenturesZ Venture Capital
MILE is a membership-based mobile app offering curated collections of luxury designer products, including decades of archive pieces, at discounted prices sourced from brands and their retail partners.
ConsumerE-commerceMarketplaces
Co-investorsBackwards Capital
Pinpoint provides a workforce of AI agents that respond to comments, DMs, mentions, and other signals across a brand's organic, paid, and influencer social media content in the brand's voice.
AI & Machine LearningMarketing TechSaaS
Co-investorsEdge Case Capital PartnersPhoenix Capital VenturesTrue.AntlerJAZZ Venture PartnersMarkd+2 more
Daniel Fruhman(Founder)inJosh Fruhman(Founder)in
Co-investorsAbstract VenturesBackwards CapitalStarting LineRed Sea Ventures
Unbound offers a membership-based athletic performance testing service, providing assessments across blood biomarkers, VO₂ max, cardiovascular fitness, musculoskeletal evaluation, hormones and mental performance, followed by a health report and personalised action plan.
Digital HealthHealthtechSports Tech
Co-investorsBlack Jays VenturesVorwerk Ventures
Wonder is an entertainment company that supports filmmakers, artists, and technologists in creating and distributing film and video content, backing creators as they build their own IP.
AI & Machine LearningCreator EconomyMedia & EntertainmentLondon, GB
Xavier Collins(Co-founder)inJustin Hackney(Co-founder)in
Co-investorsLocalGlobeAtomicoBlackbird VenturesGMG VenturesMercuri.vcFounders Factory+1 more
Portfolio news
latest coverage across their companiesPinpoint · finance.yahoo.com · Oct 9, 2025
FanBasis · finance.yahoo.com · May 20, 2025
Frequently asked questions
- How many investments has Upside Ventures made?
- Upside Ventures has 14 tracked investments.
- What stage does Upside Ventures invest at?
- Upside Ventures invests at the Pre-Seed, Seed stages.
- What sectors does Upside Ventures focus on?
- Upside Ventures focuses on AI & Machine Learning, Consumer, Creator Economy, Enterprise Software, Robotics.