iFly.vc
Venture capitalAustin · Seed–Late Stage · 16 people tracked
Also known as IFLY MANAGEMENT, LLC
Investment thesis
iFly.vc focuses on the large American consumer economy, which it sees being reshaped by cultural evolution and AI empowerment. The firm backs founders building consumer experiences across how people live, work, play, shop, eat, move, and connect, drawing on technology enablers such as AI, data, robotics, automation, and VR/AR/XR alongside demographic and cultural shifts. It invests with deep domain knowledge built through years of sector research, maintains a concentrated portfolio to focus capital and commitment on fewer companies, and emphasizes a relationship-driven, high-value-add partnership with founders. The firm is willing to invest in non-consensus ideas before others agree.
Source: firm website, verified Aug 25, 2026.
Team · 16 people
from the firm's websiteWhat they invest in
from 7 of 23 portfolio companiesE-commerce ×5Consumer ×4FoodTech ×4Direct to Consumer ×2Logistics & Supply Chain ×2Marketplaces ×2AdTech ×1Retail Tech ×1
HQs:United States×5France×1
Investments · 23 tracked
founders shown can be your intro pathAgentic commerce platform providing core engine for next-generation global and domestic e-commerce
BorderX Lab operates a cross-border e-commerce platform (branded Beyond/别样) that connects shoppers, primarily in China, with authentic products from US and European retailers and brands.
E-commerceLogistics & Supply ChainMarketplacesSunnyvale, US
Xuehua Shen(Executive Officer, Director, Promoter)Chengdu Huang(Director)Eric Feng(Director)
Vision technology for consumer experiences and enterprise solutions; acquired by COX Automotive
America's largest online grocery for ethnic minorities across 48 contiguous states with healthy unit economics
Popular bubble tea chain born in California tailored for American Gen Z with a female focus
Minitable provides a waitlist and reservation management system for restaurants, offering customer check-in, SMS and voice notifications, customer profiles with tags, and a dashboard that requires no dedicated hardware.
FoodTechRetail TechSaaSNew York, US
Yang Pan(Executive Officer, Director)
BoardHan Shen(Director)George Gong(Director)
Co-investorsValkyrie
Developer of robotic material handling with electroadhesion technology; acquired by Burke Porter Group
Weee! is a grocery delivery company that recruits drivers to deliver groceries to customers, operating a fleet of vans and distribution centers.
AdTechConsumerE-commerceFoodTechLogistics & Supply Chain
Co-investorsA-Rod CorpAmino CapitalGold House VenturesGoodwater CapitalPLUS CapitalSoftBank Vision Fund
Smart building management system; acquired by Acuity
Smart building platform; acquired by Siemans
UK's leading smart home solution provider; acquired by British Gas
Social commerce platform for affordable, sustainable fashion for female American Gen Z consumers
Twirlista is an online retailer of formal and party dresses and accessories, offering items such as maxi dresses, mini dresses, and bracelet sets, including a surprise "mystery box" option.
ConsumerDirect to ConsumerE-commerce
UMe Tea is a bubble tea chain that sells handcrafted fruit and fresh milk tea drinks, along with snacks, through its stores.
ConsumerFoodTech
Yummy Bazaar is an online store selling imported gourmet foods and specialty candies, such as Italian gummy bears and Mediterranean extra virgin olive oil.
ConsumerDirect to ConsumerE-commerceGlassboro, US
Rebecca C(Founder)Yan Weihua(Executive Officer)David Meskhi(Executive Officer, Director)Rebecca Chou(Executive Officer, Director)
Exits · 5
IPOs and acquisitions across the tracked portfolioComputer Visionacq. by Cox AutomotiveRoboticsacq. by Burke Porter GroupSmart Building Management Systemacq. by AcuitySmart Building Platformacq. by Atlas 3DSmart Home / IoTacq. by British Gas
Frequently asked questions
- How many investments has iFly.vc made?
- iFly.vc has 23 tracked investments, 5 of which have exited via acquisition or IPO.
- What stage does iFly.vc invest at?
- iFly.vc invests at the Seed, Late Stage stages.
- What sectors does iFly.vc focus on?
- iFly.vc focuses on AI & Machine Learning, Consumer, Robotics, Sector Agnostic.
- Where is iFly.vc located?
- iFly.vc is headquartered in Austin, US.
- Does iFly.vc lead rounds?
- Yes, iFly.vc leads investment rounds.
- Who does iFly.vc co-invest with?
- iFly.vc most often shares deals with Amino Capital, Daphni, Gold House Ventures, among 8 tracked co-investors.
Media · Podcasts & interviews
featuring the teamSilicon Dragon Online: Ask A VC! Han Shen, iFly.vc
Silicon Global Online · Han Shen
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