Fundraising FoxSWAT Equity Partners
Venture capitalNew York · Seed–Series A · 8 people tracked
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Investment thesis
InviNext Growth Partners backs early-stage visionaries disrupting consumer categories by building differentiated brands with strong customer loyalty. The firm draws on deep experience in investing, operating, sales, marketing, finance and team-building to identify brands positioned to break norms. It views consumer as a highly under-invested category ripe for innovation and offers flexible equity capital tailored to each company's operating plans. Beyond capital, the firm provides market insights into consumer trends, retailer strategies and marketing tactics, plus operational support through strategic partnerships and industry experts. It targets companies with a passionate founder, proven product-market fit, loyal customer bases, and at least $1M annual revenue with a path to profitability.
Source: firm website, verified Aug 7, 2026.
Team · 8 people
from the firm's website
Founder and CEO of Eden Collective, a consultancy bridging media buying agencies and measurement vendors for high-growth consumer brands through data-driven strategy and analytics.
Founder and CEO of Luminary, a global professional education and networking platform for women and allies. Spent two decades leading multibillion-dollar businesses at Bank of America, JPMorgan and HSBC, and serves as an investor, board director and advisor.
Founder and CEO of Repurpose, a leader in plant-based compostable tableware, and an eco-entrepreneur and green architecture pioneer with degrees from McGill and Pratt.
A CPG leader with 25+ years driving growth for global businesses as CEO, board leader and strategic investor, experienced in scaling operations, digital innovation and market expansion.
A middle-market private equity investor with over 35 years of experience investing in private, family-owned businesses in the US and abroad, having served as an officer and board director of numerous companies.
Entrepreneur and Managing Director of DFE Capital, a family office focused on venture investing, and active board member of private companies and foundations. Previously owned and operated third-party logistics firm Performance Team.
Advertising veteran of over 30 years, co-founder of Kirshenbaum Bond + Partners and pioneer of concepts like the pop-up store and guerrilla marketing. Currently CEO of creative brand studio SWAT by Kirshenbaum.
Senior finance and investment professional with over 25 years in venture capital, private equity and financial advisory. Former CFO of a New York City food company and a director on multiple private company boards.
What they invest in
from 23 of 26 portfolio companiesConsumer ×16Direct to Consumer ×15Wellness & Fitness ×8E-commerce ×4FemTech ×4FoodTech ×4SaaS ×3Circular Economy ×2
HQs:United States×13Italy×1Jamaica×1Mongolia×1
Who they back
founder profiles across 19 portfolio companiesFounding team size:solo founder×112 founders×63 founders×2
Where their founders studiedfrom 17 founders with education data
Miami University ×2Ohio Wesleyan University ×2
What their founders studiedfrom 15 founders with field-of-study data
Business & Management ×5Economics ×4Finance & Accounting ×3Humanities ×2
Investments · 26 tracked
founders shown can be your intro pathBy year:2021 · 12019 · 12018 · 12017 · 14 dated
305 Fitness offers a certification course that trains people to become dance cardio fitness instructors, teaching fundamentals, choreography, and techniques for leading its branded dance fitness classes.
ConsumerEdTechSports TechWellness & FitnessNew York, US
Sadie Kurzban(Director, Chief Executive Officer and President)inSamuel Karshenboym(Director and Chief Operating Officer)Benjamin Kurzban(Director, Chief Financial Officer, Secretary and Treasurer)Devon Branch-Ellimanin
BoardIra Kurzban(Director and Vice President)
Co-investorsGaingelsNew Ground VenturesSand Hill AngelsVan Wickle VenturesRiverPark Ventures
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Aerflo sells a refillable CO2 capsule program for home sparkling water, shipping boxes of 12 capsules that customers mail back once empty for reuse.
Circular EconomyConsumerDirect to ConsumerHardware
John Thorpin
Co-investorsBluestein VenturesGood FriendsGreen Circle Foodtech VenturesTorch CapitalClosed Loop PartnersLerer Hippeau+1 more
Amante 1530 is an Italian amaro (bittersweet liqueur) made from Mediterranean ingredients including Italian citrus, ginger, and honeysuckle, produced at the Il Palagio 1530 estate in Tuscany.
ConsumerDirect to Consumer
Ana Rosenstein(Founder)in
Co-investorsBlack Jays VenturesSimple Food Ventures
Banza makes chickpea-based versions of comfort foods including pasta, mac & cheese, pizza, waffles, and rice, offered as higher-protein, higher-fiber alternatives to refined-grain products.
ConsumerDirect to ConsumerFoodTechDetroit, US
Brian Rudolph(Co-founder)inScott Rudolph(Co-founder)
Co-investorsBeechwood CapitalID VenturesInvest MichiganRosecliff VenturesRSE Ventures
Blackwell Rum produces a dark Jamaican rum ("Black Gold") made from a family recipe and aged for two years, sold to consumers to drink neat, on the rocks, or in cocktails.
ConsumerDirect to Consumer
Chris Blackwell(Founder)
Dipsea produces audio stories with professional writers and narrators, offering erotic and romantic audio content for adult listeners.
ConsumerMedia & EntertainmentWellness & Fitness
Co-investorsGaingelsLemonade CapitalSpringbank
Ellevest is a women-founded, women-led SEC-registered investment advisor offering wealth management and financial planning services designed for women and their families.
FemTechFintechImpact & Social Good
Sallie Krawcheck(Founder)inCharlie Kroll(Founder)
Co-investorsAloft VCAltra VentureAlumni VenturesAmplifica CapitalAstiaCleo Capital+27 more
Sunnie sells pre-packaged lunchbox snack kits, including a pizza lunchbox with a margherita pizza snack, granola bar, and chicken-and-maple stick made with organic and gluten-free ingredients.
ConsumerDirect to ConsumerFoodTech
Katy Tucker(Co-Founder)Lisette Howard(Co-Founder)
HATCH sells maternity and nursing apparel, including pants, bras, and tanks sized around pre-pregnancy measurements and bump-friendly fits.
ConsumerDirect to ConsumerE-commerceFemTech
Ariane Goldman(Founder)in
Jupiter sells anti-dandruff hair care products, including shampoos, conditioners, serums, and dry shampoo formulated with ingredients like zinc pyrithione to treat dandruff and seborrheic dermatitis.
ConsumerDirect to ConsumerWellness & Fitness
Co-investorsMelitas Ventures LlcTrue Beauty VenturesSugar Capital
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Knix designs intimates, swimwear, and activewear, including leakproof underwear for people dealing with leaks and periods.
ConsumerDirect to ConsumerE-commerceFemTech
Joanna Griffiths(Founder)in
Co-investorsActon CapitalAlumni VenturesLead Edge Capital
Mad Rabbit produces skincare products designed for tattoo aftercare and maintenance, helping customers preserve tattoo vibrancy and healing.
B2B MarketplacesConsumerWellness & FitnessChagrin Falls, US
Pony Lawson(Founder and CEO)Selom Agbitor(Executive Officer, Director)inOliver Zak(Executive Officer, Director)inJoshua Siegel(Director)inJohn Zak(Director)
Co-investorsConstellationFourward VenturesH Venture PartnersOssian CapitalRevolution
Naadam sources and produces cashmere products from Mongolia, using hand-combing methods to ensure animal welfare and sustainability.
ConsumerDirect to ConsumerE-commerceNew MaterialsMongolia, MN
Matthew ScanlaninDiederik RijsemusinKyle Fisher(Director)
BoardShad Azimi(Director)
Co-investorsAngel Capital ManagementAnya CapitalBlack Jays VenturesExpansion Venture CapitalKima VenturesMagic Hour+8 more
EnergyNaples, US
Keith Berger(President and Chief Executive Officer)Phillip Auerbach(Executive Officer)Paul Efron(Director)
PetPlate provides personalized, fresh-cooked meal subscriptions for dogs, using human-grade ingredients and vet-designed recipes delivered to customers' doors.
ConsumerDirect to ConsumerFoodTechNew York, US
Renaldo Webb(Executive Officer, Director)Gertrude Allen(Executive Officer, Director)Jason Sussman(Executive Officer)Seth Goldman(Director)John Haugen(Director)Jason Stiles(Director)
Co-investorsAlumni VenturesFeenix Venture Partners LLCFernbrook Capital ManagementR/GA VenturesBrandProject Capital
Repurpose sells plant-based, compostable household products such as trash bags and toilet paper marketed as non-toxic and eco-friendly, sold direct to consumers via subscription and one-time orders.
Circular EconomyConsumerDirect to Consumer
Lauren Gropper(Founder)in
Co-investorsAstiaAvestria VenturesChaifetz GroupConstellationPlug and Play VenturesPortfolia
RescueMD develops a topical skincare serum, DNA Repair Complex, formulated with Lapachol to support skin recovery after professional treatments and surgery and to improve the appearance of scars, discoloration, and redness.
ConsumerDirect to ConsumerWellness & Fitness
Dr. Suzman(Co-Founder)
Co-investorsBlack Jays Ventures
Simplecast is a podcast hosting platform offering publishing, distribution, analytics, and monetization tools, including embeddable web players, a website builder, multi-show team management, and a developer API.
Creator EconomyMedia & EntertainmentSaaS
Josh Long(Founder)in
Co-investorsGreat Oaks Venture CapitalScout VenturesScout Ventures
Female-founded health brand offering products, education and community for body-related decisions.
Cynthia Plotch(Founder)in
Co-investorsChaos VenturesProta VenturesResolute VenturesVerance Capital
Supergoop! is a suncare brand that develops SPF sunscreen products, including formulas for the whole family across different skin tones and activities.
ConsumerDirect to ConsumerWellness & Fitness
Holly Thaggard(Founder)in
Co-investorsElizabeth Street VenturesGrace Beauty CapitalGreen Park & Golf VenturesTq Ventures Llc
Thirstie is an e-commerce technology platform operated by ShakeStir that provides commercial infrastructure for beverage alcohol brands to sell online, serving spirits brands and their customers across the U.S.
Direct to ConsumerE-commerceRetail TechSaaSNew York, US
Devaraj Southworth(Executive Officer, Director, Promoter)inMaxim Razmakhin(Executive Officer, Director, Promoter)inScott Goldman(Co-Founder & CEO, ShakeStir)Bart Mosley(Chief Technology & Product Officer)inGrant Pothast(Executive Officer, Director, Promoter)in
Co-investorsActivant CapitalPixel Perfect VenturesRaptor Group
Thrive Global provides a Microsoft Teams integration that embeds wellbeing tools, stress-reduction features, and science-backed habit-building microsteps directly into employee workflows.
Digital HealthEnterprise SoftwareHealthtechHR TechSaaSWellness & FitnessNew York, US
Arianna Huffington(Founder)inDan Katz(Executive Officer)in
BoardFred Harman(Director)Taylor Greene(Director)Mark Bertolini(Director)Abigail Levy(Director)
Co-investorsAdvancit CapitalAurumBlack Jays VenturesBuiltUp VenturesCanvas VenturesFemale Founders+8 more
Female-founded women's health startup offering pregnancy and ovulation tests and support (formerly Stix).
Jamie Norwood(Founder)inCynthia Plotch(Founder)
Co-investorsAmbush CapitalEntrepreneurs Roundtable Accelerator (ERA)Fab Co-Creation Studio VenturesHypothesisMilkbox PartnersOvereasy Ventures+5 more
Womaness makes Melt For You, hormone-free vaginal inserts that melt at body temperature to release medical-grade hyaluronic acid, marketed to women experiencing vaginal dryness, irritation, or discomfort during intimacy.
Direct to ConsumerFemTechWellness & Fitness
Sally Mueller(Founder)inMichelle Jacobs(Founder)in
Co-investorsAlumni VenturesBlack Jays VenturesEmmeline VenturesHDS CapitalObvious VenturesPrimetime Partners+1 more
On-demand massage service connecting customers with licensed massage therapists.
New York, US
BoardSamer Hamadeh(Executive Officer, Director)inIlya Nykin(Director)inRyan Freedman(Director)
Co-investorsAlpaca VCCorigin VenturesECP GrowthFJ LabsGrit Capital PartnersHemisphere Ventures LLC+6 more
Frequently asked questions
- How many investments has SWAT Equity Partners made?
- SWAT Equity Partners has 26 tracked investments.
- What stage does SWAT Equity Partners invest at?
- SWAT Equity Partners invests at the Seed, Series A stages.
- What sectors does SWAT Equity Partners focus on?
- SWAT Equity Partners focuses on Consumer, Direct to Consumer.
- Where is SWAT Equity Partners located?
- SWAT Equity Partners is headquartered in New York, US.
- Who does SWAT Equity Partners co-invest with?
- SWAT Equity Partners most often shares deals with Black Jays Ventures, Alumni Ventures, Gaingels, among 115 tracked co-investors.
Media · Podcasts & interviews
featuring the teamSarah Foley (SWAT Equity Partners) – Investing in Consumer vs. Tech
The Consumer VC · Sarah Foley
SWAT Equity Partners Sarah Foley on VC Outlook
Sarah Foley · finance.yahoo.com
Images
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