SWAT Equity Partners
Venture capitalNew York · Seed–Series A · 8 people tracked
Find your way into SWAT Equity Partners
7,191 people in our graph share verified history with the SWAT Equity Partners team — schools, employers, funds. One of them is your warm intro.
Investment thesis
InviNext Growth Partners backs early-stage visionaries disrupting consumer categories by building differentiated brands with strong customer loyalty. The firm draws on deep experience in investing, operating, sales, marketing, finance and team-building to identify brands positioned to break norms. It views consumer as a highly under-invested category ripe for innovation and offers flexible equity capital tailored to each company's operating plans. Beyond capital, the firm provides market insights into consumer trends, retailer strategies and marketing tactics, plus operational support through strategic partnerships and industry experts. It targets companies with a passionate founder, proven product-market fit, loyal customer bases, and at least $1M annual revenue with a path to profitability.
Source: firm website, verified Aug 7, 2026.
Team · 8 people
from the firm's website
What they invest in
from 22 of 25 portfolio companiesConsumer ×14Direct to Consumer ×14Wellness & Fitness ×7E-commerce ×4FoodTech ×4FemTech ×3SaaS ×3Circular Economy ×2
HQs:United States×11Italy×1Jamaica×1Mongolia×1
Who they back
founder profiles across 14 portfolio companiesFounding team size:solo founder×102 founders×23 founders×2
Where their founders studiedfrom 14 founders with education data
Miami University ×2Ohio Wesleyan University ×2
Where their founders worked beforefrom 14 founders with career history
NAADAM ×2
Investments · 25 tracked
founders shown can be your intro pathBy year:2019 · 12018 · 12017 · 13 dated
305 Fitness offers dance-based cardio workout classes, available in-studio and through an at-home program, with a franchise option for operators.
ConsumerSports TechWellness & FitnessNew York, US
Sadie Kurzban(Director, Chief Executive Officer and President)Samuel Karshenboym(Director and Chief Operating Officer)Benjamin Kurzban(Director, Chief Financial Officer, Secretary and Treasurer)
BoardIra Kurzban(Director and Vice President)
Co-investorsNew Ground VenturesSand Hill AngelsVan Wickle Ventures
Aerflo sells a refillable CO2 capsule program for home sparkling water, shipping boxes of 12 capsules that customers mail back once empty for reuse.
Circular EconomyConsumerDirect to ConsumerHardware
John Thorpin
Co-investorsBluestein VenturesGood FriendsGreen Circle Foodtech VenturesTorch CapitalClosed Loop PartnersLerer Hippeau+1 more
Amante 1530 is an Italian amaro (bittersweet liqueur) made from Mediterranean ingredients including Italian citrus, ginger, and honeysuckle, produced at the Il Palagio 1530 estate in Tuscany.
ConsumerDirect to Consumer
Ana Rosenstein(Founder)in
Co-investorsBlack Jays Ventures
Banza makes chickpea-based food products, including pasta, brown rice pasta, and mac and cheese, marketed as higher in protein and fiber.
ConsumerDirect to ConsumerFoodTech
Brian Rudolph(Founder)in
Co-investorsBeechwood CapitalID VenturesInvest MichiganRosecliff VenturesRSE Ventures
Blackwell Rum produces a dark Jamaican rum ("Black Gold") made from a family recipe and aged for two years, sold to consumers to drink neat, on the rocks, or in cocktails.
ConsumerDirect to Consumer
Chris Blackwell(Founder)
Dipsea produces audio stories with professional writers and narrators, offering erotic and romantic audio content for adult listeners.
ConsumerMedia & EntertainmentWellness & Fitness
Co-investorsSpringbank
Ellevest is a women-founded, women-led SEC-registered investment advisor offering wealth management and financial planning services designed for women and their families.
FemTechFintechImpact & Social Good
Sallie Krawcheck(Founder)in
Co-investorsAloft VCAltra VentureAmplifica CapitalAstiaCleo CapitalContour Venture Partners+19 more
Sunnie makes gluten-free snacks produced with avocado oil, no refined sugar, and no artificial ingredients, aimed at families looking for healthier versions of familiar snacks.
ConsumerDirect to ConsumerFoodTech
HATCH is a direct-to-consumer apparel brand offering maternity and pregnancy clothing, including tees, pants, jeans, and cardigans, along with body care products like belly oil.
ConsumerDirect to ConsumerE-commerce
Jupiter sells anti-dandruff hair care products, including shampoos, conditioners, serums, and dry shampoo formulated with ingredients like zinc pyrithione to treat dandruff and seborrheic dermatitis.
ConsumerDirect to ConsumerWellness & Fitness
Co-investorsMelitas Ventures LlcTrue Beauty VenturesSugar Capital
Knix is an intimates brand that sells leakproof underwear, bras, and period and sleep products for women and teens (via its KnixTeen line).
Direct to ConsumerE-commerceFemTech
Co-investorsActon CapitalLead Edge Capital
Mad Rabbit produces skincare products designed for tattoo aftercare and maintenance, helping customers preserve tattoo vibrancy and healing.
B2B MarketplacesConsumerWellness & FitnessChagrin Falls, US
Pony Lawson(Founder and CEO)Selom Agbitor(Executive Officer, Director)inOliver Zak(Executive Officer, Director)inJoshua Siegel(Director)John Zak(Director)
Co-investorsFourward VenturesH Venture PartnersOssian Capital
Naadam sources and produces cashmere products from Mongolia, using hand-combing methods to ensure animal welfare and sustainability.
ConsumerDirect to ConsumerE-commerceNew MaterialsMongolia, MN
Matthew ScanlanDiederik RijsemusinKyle Fisher(Director)
BoardShad Azimi(Director)
Co-investorsBlack Jays VenturesExpansion Venture CapitalMagic HourMaywic Select InvestmentsReshapeSocial Starts+2 more
EnergyNaples, US
Keith Berger(President and Chief Executive Officer)Phillip Auerbach(Executive Officer)Paul Efron(Director)
PetPlate provides personalized, fresh-cooked meal subscriptions for dogs, using human-grade ingredients and vet-designed recipes delivered to customers' doors.
ConsumerDirect to ConsumerFoodTechNew York, US
Renaldo Webb(Executive Officer, Director)Gertrude Allen(Executive Officer, Director)Jason Sussman(Executive Officer)Seth Goldman(Director)John Haugen(Director)Jason Stiles(Director)
Co-investorsFeenix Venture Partners LLCFernbrook Capital ManagementR/GA VenturesBrandProject Capital
Repurpose sells plant-based, compostable household products such as trash bags and toilet paper marketed as non-toxic and eco-friendly, sold direct to consumers via subscription and one-time orders.
Circular EconomyConsumerDirect to Consumer
Lauren Gropper(Founder)in
Co-investorsAstiaAvestria VenturesPortfolia
Co-investorsBlack Jays Ventures
Simplecast is a podcast hosting platform offering publishing, distribution, analytics, and monetization tools, including embeddable web players, a website builder, multi-show team management, and a developer API.
Creator EconomyMedia & EntertainmentSaaS
Josh Long(Founder)in
Co-investorsScout VenturesScout Ventures
Supergoop! is a suncare brand that develops SPF sunscreen products, including formulas for the whole family across different skin tones and activities.
ConsumerDirect to ConsumerWellness & Fitness
Holly Thaggard(Founder)in
Co-investorsElizabeth Street VenturesGrace Beauty CapitalGreen Park & Golf VenturesTq Ventures Llc
Thirstie is an e-commerce technology platform operated by ShakeStir that provides commercial infrastructure for beverage alcohol brands to sell online, serving spirits brands and their customers across the U.S.
Direct to ConsumerE-commerceRetail TechSaaSNew York, US
Devaraj Southworth(Executive Officer, Director, Promoter)inMaxim Razmakhin(Executive Officer, Director, Promoter)inScott Goldman(Co-Founder & CEO, ShakeStir)Bart Mosley(Chief Technology & Product Officer)inGrant Pothast(Executive Officer, Director, Promoter)
Co-investorsActivant CapitalPixel Perfect VenturesRaptor Group
Thrive Global provides a Microsoft Teams integration that embeds wellbeing tools, stress-reduction features, and science-backed habit-building microsteps directly into employee workflows.
Digital HealthEnterprise SoftwareHealthtechHR TechSaaSWellness & FitnessNew York, US
Arianna Huffington(Founder & CEO)inDan Katz(Executive Officer)in
BoardFred Harman(Director)Taylor Greene(Director)Mark Bertolini(Director)Abigail Levy(Director)
Co-investorsAdvancit CapitalAurumBlack Jays VenturesBuiltUp VenturesCanvas VenturesFemale Founders+8 more
Jamie Norwood(Founder)in
Co-investorsAmbush CapitalEntrepreneurs Roundtable Accelerator (ERA)HypothesisOvereasy VenturesRackhouse Venture Management LpResolute Ventures+2 more
Womaness makes Melt For You, hormone-free vaginal inserts that melt at body temperature to release medical-grade hyaluronic acid, marketed to women experiencing vaginal dryness, irritation, or discomfort during intimacy.
Direct to ConsumerFemTechWellness & Fitness
Sally Mueller(Founder)inMichelle Jacobs(Founder)in
Co-investorsBlack Jays VenturesEmmeline VenturesHDS CapitalObvious VenturesPrimetime PartnersUnilever Ventures
On-demand massage service connecting customers with licensed massage therapists.
New York, US
BoardSamer Hamadeh(Executive Officer, Director)inIlya Nykin(Director)inRyan Freedman(Director)
Co-investorsAlpaca VCCorigin VenturesECP GrowthGrit Capital PartnersHemisphere Ventures LLCLightbank+4 more
Portfolio news
latest coverage across their companiesEllevest · investmentnews.com · Jul 24, 2026
Mad Rabbit · beautymatter.com · May 27, 2026
Banza · trysignalbase.com · May 19, 2026
Frequently asked questions
- How many investments has SWAT Equity Partners made?
- SWAT Equity Partners has 25 tracked investments.
- What stage does SWAT Equity Partners invest at?
- SWAT Equity Partners invests at the Seed, Series A stages.
- What sectors does SWAT Equity Partners focus on?
- SWAT Equity Partners focuses on Consumer, Direct to Consumer.
- Where is SWAT Equity Partners located?
- SWAT Equity Partners is headquartered in New York, US.
- Who does SWAT Equity Partners co-invest with?
- SWAT Equity Partners most often shares deals with Black Jays Ventures, Astia, Rogue Womens Fund, among 93 tracked co-investors.
Media · Podcasts & interviews
featuring the teamSarah Foley (SWAT Equity Partners) – Investing in Consumer vs. Tech
The Consumer VC · Sarah Foley
SWAT Equity Partners Sarah Foley on VC Outlook
Sarah Foley · finance.yahoo.com
Images
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