Greycroft β 2021 Investments
10 investments dated 2021 Β· listed companies and verified rows first Β· show all
HealthVerity operates a healthcare and consumer data ecosystem that enables HIPAA-compliant synchronization and exchange of real-world data across pharma, payers, and government agencies.
Data & InfrastructureEnterprise SoftwareHealthtechPhiladelphia, US
Andrew Kress(Co-Founder and CEO)inAndrew Goldberg(Co-Founder and COO)
BoardMichael Greeley(Director)inRachel Winokur(Director)
Board seatIan SigalowΒ· per SEC Form D
Co-investorsFlare Capital PartnersForesite CapitalNew Enterprise Associates (NEA)
Closedloop.ai is a team-based platform for agentic software development that enables teams to define requirements, create implementation plans, and ship code collaboratively with AI agents, with full visibility and review gates before execution.
AI & Machine LearningDeveloper ToolsEnterprise SoftwareAustin, US
David DeCaprio(Executive Officer, Director)Andrew Eye(Executive Officer, Director)in
BoardMarcus Bartram(Director)inGraham Brooks(Director)in
Board seatIan SigalowΒ· per SEC Form D
Co-investors.406 VenturesBreyer CapitalCentral Texas Angel NetworkJoyance PartnersMeridian Street CapitalOssian Capital+1 more
A direct-to-consumer brand selling tree-free toilet paper made from bamboo, offered via one-time purchase or subscription with a customer portal and gift cards.
Circular EconomyClimate TechConsumerDirect to ConsumerE-commerceSeattle, US
Austin Watkins(Executive Officer, Director)Ryan Fritsch(Executive Officer, Director)
Board seatDana SettleΒ· per SEC Form D Β· $5M raise Β· filed Dec 2021
Co-investorsMuse Capital
Los Angeles, US
Adam Miller(Executive Officer, Director)Jason Nazar(Executive Officer, Director)Douglas Leonard(Executive Officer, Director)
BoardNate Redmond(Director)in
Board seatDana SettleΒ· per SEC Form D Β· $15M raise Β· filed Mar 2021
Co-investorsAlpha Edison
New York, US
David Otten(Executive Officer, Director)William Day(Director)Timothy Stevens(Director)John Hamel(Director)David Pashman(Executive Officer)Andrew Eisele(Executive Officer)
Board seatIan SigalowΒ· per SEC Form D Β· $54.5M raise Β· filed Jun 2021
Mercato is an online grocery marketplace that connects shoppers with locally-owned, independent grocers, butchers, and bakeries for delivery or in-store pickup.
E-commerceFoodTechMarketplacesNew York, US
Robert J. Brannigan, Jr.(Executive Officer, Director, Promoter)Bobby Brannigan(Founder)
Board seatIan SigalowΒ· per SEC Form D
Co-investorsBrighter CapitalFlucas VenturesInterlock CapitalLoeb.nycOssian CapitalVelvet Sea Ventures
Bellevue, US
Board seatIan SigalowΒ· per SEC Form D Β· $18M raise Β· filed Jul 2021
Co-investorsAcrew Capital
ZenBusiness provides an all-in-one platform combining AI-powered guidance (Velo) with customer support to help entrepreneurs start, protect, and grow their businesses through business formations and compliance services.
Enterprise SoftwareFuture of WorkLegalTechSaaSAustin, US
Ross Buhrdorf(CEO)inShanaz Hemmati(Founder)inRafael Lopez(Executive Officer)Khadijeh Hemmati(Executive Officer)
BoardJC Glancy(Executive Officer, Director)in
Board seatPaul BricaultΒ· per SEC Form D
Co-investorsATX Venture PartnersBreyer CapitalCleveland AvenueFlucas VenturesFluent VenturesGeekdom+12 more
Oklahoma City, US
Cole Raven(Executive Officer, Director)inMatthew Luckett(Director)Bradley Davis(Executive Officer, Director)
Co-investorsAdvancit CapitalLightShed VenturesPoplar VenturesHigh AlphaHyde Park Venture PartnersLunsford Capital+1 more
Seed develops clinically studied probiotic and prebiotic formulations designed to support digestive health and overall wellness through proprietary delivery technology that protects beneficial bacteria through the digestive tract.
HealthtechWellness & FitnessVenice, US
Ara Katz(Executive Officer, Director)Rajat Dhir(Executive Officer, Director)Andy Bradley(Executive Officer)
Co-investorsCollaborative FundGreen Meadow VenturesMaC Venture Capitalmark vcRachel Zoe VenturesValia Ventures+1 more
Rows marked βSEC filingβ are inferred from directors named on the company's SEC Form D β public regulatory data, not a portfolio list published by the firm.

