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Cloud Paper

Seattle, US · Founded 2019 · Delaware corporation · 3 known investors

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A direct-to-consumer brand selling tree-free toilet paper made from bamboo, offered via one-time purchase or subscription with a customer portal and gift cards. It targets environmentally conscious consumers seeking sustainable household paper products with plastic-free, recyclable packaging.

Circular EconomyClimate TechConsumerDirect to ConsumerE-commerce

Founders & leadership

Cloud Paper was founded in 2019 by Austin Watkins and Ryan Fritsch.

AW
Austin WatkinsCo-founder
RFRyan Fritsch
Ryan FritschCo-founder

Investors · 3

FootPrint CoalitionreportedLos Angeles · $50K – $1M

How we know: pulse2.com · Not right? Tell us

GreycroftreportedNew York · $100K – $5Mvia Dana Settle · board

How we know: board seat on SEC Form D · funding news · pulse2.com · Not right? Tell us

Reported raises · per SEC filings

Form D private placements

$7.2M disclosed across 4 rounds · 2019–2021

▶$4MraisedDec 2021 · 3 investors · Other
Rule 506(b)
Officers, directors & promoters on the filing
  • Austin WatkinsExecutive Officer, Director
  • Dana SettleDirector
  • Ryan FritschExecutive Officer, Director
Offering amount
$5M
Amount sold
$4M
First sale
Nov 2021
Incorporated
Corporation, Delaware, 2019
Federal exemptions
06b
Full filing on SEC EDGAR ↗
▶$243.8KraisedJan 2021 · 1 investors · Other
Rule 506(b)
Officers, directors & promoters on the filing
  • Ryan FritschExecutive Officer, Director
  • Dana SettleDirector
  • Austin WatkinsExecutive Officer, Director
Offering amount
$243.8K
Amount sold
$243.8K
First sale
Jan 2021
Incorporated
Corporation, Delaware, 2019
Federal exemptions
06b
Full filing on SEC EDGAR ↗
▶$2.5MraisedJul 2020 · 22 investors · Other
Rule 506(b)
Officers, directors & promoters on the filing
  • Austin WatkinsExecutive Officer, Director
  • Dana SettleDirector
  • Ryan FritschExecutive Officer, Director
Offering amount
$3M
Amount sold
$2.5M
First sale
Apr 2020
Incorporated
Corporation, Delaware, 2019
Federal exemptions
06b
Full filing on SEC EDGAR ↗
▶$425KraisedAug 2019 · 10 investors · Other
Rule 506(b)
Officers, directors & promoters on the filing
  • Austin WatkinsExecutive Officer, Director
  • Ryan FritschExecutive Officer, Director
Offering amount
$500K
Amount sold
$425K
First sale
Jun 2019
Incorporated
Corporation, Delaware, 2019
Federal exemptions
06b
Full filing on SEC EDGAR ↗

Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.

Related companies · 3

Reel PaperReel manufactures bamboo-based toilet paper and paper products sold via subscription and one-time purchase, marketed as tree-free, plastic-free, and biodegradable alternatives for home consumers.
PaperPaper provides personalized academic support services to K-12 schools, including tutoring, 24/7 support, and after-school enrichment programs designed to build student confidence and academic skills. The company serves school districts across the U.S. and Canada.
Odoo SAOdoo develops a suite of integrated business applications covering accounting, sales, inventory, HR, and other functions for companies of all sizes. The platform serves small startups through large enterprises with over 28 million users worldwide.

Companies working in the same space as Cloud Paper.

In the news

Mark Cuban, Gwyneth Paltrow, Ashton Kutcher, others invest in tree-free toilet paper startup – GeekWiregeekwire.com · Sep 2020During run on toilet paper, Cloud Paper is on a roll with its tree-free product and a worthy donation – GeekWiregeekwire.com · Mar 2020

Frequently asked questions

What does Cloud Paper do?
A direct-to-consumer brand selling tree-free toilet paper made from bamboo, offered via one-time purchase or subscription with a customer portal and gift cards. It targets environmentally conscious consumers seeking sustainable household paper products with plastic-free, recyclable packaging.
Who founded Cloud Paper?
Cloud Paper was founded by Austin Watkins, Ryan Fritsch in 2019.
Who are Cloud Paper's investors?
Cloud Paper's investors include Muse Capital, FootPrint Coalition, Greycroft.
How much funding has Cloud Paper raised?
Cloud Paper has disclosed $7.2M raised across 4 rounds.
Where is Cloud Paper headquartered?
Cloud Paper is headquartered in Seattle, US.