🦊/Investors

Selva VenturesFull Portfolio

29 tracked investments · listed companies and verified rows first

Arraearrae.com

Arrae creates natural, science-backed wellness supplements for women that address everyday health concerns like bloating, sleep, and weight management.

ConsumerDirect to ConsumerFemTechHealthtechWellness & FitnessToronto, CA

Siffat Haider(Founder)inNishant S.(Founder)in

Co-investorsBackbone AngelsVerity Venture Partners

Cadootzcadootz.cominApr 2026 · $3M

Cadootz makes organic snack crackers marketed as clean-label, seed-oil-free, gluten-free, and glyphosate-residue-free, offering a range of flavors.

ConsumerDirect to ConsumerFoodTech

Rachel Mansfield(Founder)in

cakehellocake.com𝕏

Cake is a telehealth brand offering flavored erectile dysfunction medications, including sildenafil and tadalafil, marketed directly to consumers for men's sexual health.

ConsumerDigital HealthDirect to ConsumerE-commerceWellness & Fitness

Holden Israelin

Co-investorsHabitat PartnersSugar Capital

Clevr Blendsclevrblends.cominApr 2023

Clevr Blends sells functional powdered "SuperLatte" drink blends — including matcha, chai, coffee, and caffeine-free sleeptime lattes — made with oat milk, superfoods, probiotics, and adaptogens to support energy, stress, and sleep.

ConsumerDirect to ConsumerWellness & FitnessSanta Barbara, US

Hannah Mendoza(Executive Officer, Director)inRoger Coppola(Executive Officer, Director)

BoardKiva Dickinson(Director)in

Crown Affaircrownaffair.com

Crown Affair sells clean haircare products, including styling tools and hair formulas designed to restore hair hydration, softness, and shine.

ConsumerDirect to ConsumerE-commerceLos Angeles, US

Dianna Cohen(Executive Officer, Director)inElaine Choi(Executive Officer, Director)in

BoardCristina Nunez(Director)inRichard Gersten(Director)in

Co-investorsAMBERSTONEPalm Tree Crew InvestmentsPoint King CapitalStride Consumer PartnersTrue Beauty VenturesBrand Foundry Ventures+3 more

Food Nerdfoodnerdinc.com

FoodNerd makes certified-organic snack puffs for toddlers and young children, made from fruits, vegetables, and sprouted seeds using a cold-processing method intended to preserve nutrients.

ConsumerDirect to ConsumerFoodTechAmherst, US

Sharon Cryan(Executive Officer, Director)in

BoardJoseph Neiman(Director)Jeff Biesczat(Director)Hank Izzo(Director)Robert Poltrino(Director)

Grünsgruns.coacquired by Unilever

Grüns makes nutrient-dense gummy supplements formulated with 60+ whole-food ingredients designed to provide comprehensive daily nutrition.

ConsumerDirect to ConsumerHealthtechWellness & Fitness

Chad Janis(Founder)in

Co-investorsAble PartnersHeadlineHeadline Growth Management, LLCPLUS CapitalSugar Capital

Harkensweetsharkensweets.comin

Harken Sweets produces plant-based candy bars made from date fruit, containing 14g of prebiotic fiber and no added sugar at 150 calories per bar.

ConsumerDirect to ConsumerFoodTechWellness & Fitness

Katie Lefkowitz(Founder)in

Co-investorsLever VCMelitas Ventures LlcTaste Tomorrow Ventures

Hello CakeinSep 2024

Sexual wellness brand selling lubricants, supplements, devices and prescription medication for couples.

North Hollywood, US

Hunter Morris(Executive Officer, Director, Promoter)Mitch Orkis(Director)

BoardBrian Thorne(Director)inKevin Chen(Director)

Co-investorsBrand Foundry VenturesLerer HippeauSilas Capital Partners

Javvyjavycoffee.com𝕏

Javy sells instant protein coffee powders in multiple flavors that combine premium instant coffee with whey protein, MCTs, and prebiotics for convenient preparation.

ConsumerDirect to ConsumerFoodTechWellness & Fitness

Co-investorsAMBERSTONE

Javvycoffeejavvycoffee.com𝕏

Javvy makes instant protein coffee beverages that combine premium coffee with whey protein, MCTs, and prebiotics.

ConsumerDirect to ConsumerFoodTechWellness & Fitness

Kimbakimba.aiinSeed · Jun 2026 · $6.5M

Kimba makes a biometric sleep device that uses built-in sensors (and optional integration with wearables like Oura, WHOOP, Apple Watch, and Garmin) to deliver personalized, AI-driven natural scent therapy timed to the sleep cycle.

AI & Machine LearningHardwareWellness & FitnessTel Aviv, IL

Ben Fuxbruner(Founder)inGabi Beck(Founder)in

Co-investorsAble PartnersBarrel VenturesBeyond22fresh.fundPALETTE VENTURESSupermoon Capital+2 more

Kinshiplovekinship.com

Kinship is a skincare brand that makes vegan, cruelty-free products, including facial serums, moisturizers, and sunscreens formulated with its plant-based pre-probiotic technology.

ConsumerDirect to ConsumerE-commerceWellness & Fitness

Alison Haljun(Founder)in

Co-investorsTrue Beauty VenturesSugar Capital

Midmid.deinApr 2022 · $10M

MID is a consulting and software provider for digital transformation, offering services and a tool suite (Bpanda, Innovator, Smartfacts, Toolbus) for business process management, enterprise architecture, data management, and AI.

AI & Machine LearningEnterprise SoftwareSaaS

Co-investorsGrazia Equity GmbHBoulder Food GroupSiddhi Capital

Mid-Day Squaresmiddaysquares.com

Mid-Day Squares makes refrigerated snack bars formulated with protein, fiber, and real ingredients, without fillers, artificial flavors, GMOs, or preservatives.

ConsumerDirect to ConsumerFoodTech

Jake Karls(Cofounder)LezNick

Co-investorsInvestEcoSiddhi CapitalBoulder Food GroupRocana Ventures

Minuskincareminuskincare.com

Minus is a skincare brand that develops products designed to enhance skin's protective function across all skin types and tones.

ConsumerDirect to ConsumerWellness & FitnessCalifornia, US

MUD\WTRmudwtr.comin𝕏

MUD\WTR produces a functional tea-based beverage containing mushrooms, spices, and adaptogens designed as an alternative to coffee for sustained alertness and overall wellness.

ConsumerFoodTechWellness & FitnessVenice, US

Shane Heath(Founder & CEO)in

Co-investorsAble PartnersCostella KirschFlucas VenturesMelitas Ventures LlcPROOFPure Ventures+1 more

Native Petnativepet.com

Native Pet makes veterinarian-developed nutritional supplements for dogs, including chews, powders, and bone broths that target digestion, joints, skin and coat, calming, and bladder health.

ConsumerDirect to ConsumerWellness & FitnessSt Louis, US

Patrick M Barron(Manager / Member)

Co-investorsCompanion FundDigitalis VenturesR/GA VenturesCAVU Consumer PartnersCAVU Venture Partners

Nowadaysnowadays.aiinApr 2022 · $7M

Nowadays is an AI-powered platform for corporate event planning that handles tasks from venue sourcing to budget management.

AI & Machine LearningEnterprise SoftwareLogistics & Supply ChainSaaSSan Francisco, US

Anna Sun(CEO)inAmy Yan(COO)inAnthony Puterman(Cofounder)Justin Tidwell(Cofounder)in

Co-investorsThe E14 FundY CombinatorCornucopian Capital ManagementGaingelsStray Dog CapitalTenacious Ventures+1 more

OneSkinoneskin.coNov 2024

OneSkin develops topical skincare products built around OS-01, a proprietary peptide the company says reduces cellular senescence in skin to address visible signs of aging such as wrinkles and hyperpigmentation.

BiotechDirect to ConsumerLongevitySan Francisco, US

Carolina Reis de Oliveira(Executive Officer, Director)inAlessandra Zonari(OneSkin Co-founder & Chief Scientific Officer)inCarolina Reis Oliveira(OneSkin Co-founder & CEO)inAlessandra Zonari Scheel(Founder)inMariana Boroni, PhD(Co-founder)Juliana Carvalho, PhD(Co-founder)

Co-investorsAble PartnersMetaplanetPLUS CapitalUnilever VenturesPrelude Growth PartnersSOSV

Perelelperelelhealth.cominNov 2025

Perelel makes doctor-formulated vitamin and supplement packs tailored to specific stages of women's hormonal lives, including trying to conceive, pregnancy trimesters, postpartum, motherhood, and perimenopause.

Direct to ConsumerFemTechWellness & FitnessSanta Monica, US

Victoria Thain Gioia(Executive Officer, Director, Promoter)inAlexandra Taylor(Executive Officer, Director, Promoter)Banafsheh Bayati(Co-Founder (board-certified OB/GYN))

BoardRachel Harris(Director)inNeda Daneshzadeh(Director)

Co-investorsUnilever VenturesPRELUDEPrelude Growth PartnersWillow Growth Partners

Sofie Pavitt Face Websitesofiepavittface.com

Sofie Pavitt Face is a skincare brand focused on acne-prone skin, selling products such as exfoliating scrubs, clearing serums, moisturizers, and sunscreen directly to consumers.

ConsumerDirect to ConsumerWellness & FitnessNew York, US

Sofie Pavitt(Founder)

Co-investorsTrue Beauty Ventures

Surely Premier Non-Alcoholic Winesdrinksurely.com

Surely produces non-alcoholic wines made through fermentation and alcohol removal, including a sparkling rosé, sold direct to consumers.

ConsumerDirect to ConsumerFoodTech

Co-investorsPure VenturesSpacecadet Ventures

Three Wishesthreewishescereal.comin

Three Wishes makes grain-free breakfast cereal with no added sugar or dyes, formulated with higher protein and fiber (8g protein, 3g fiber, and 3g sugar per serving).

ConsumerDirect to ConsumerFoodTech

Margaret W.(Founder)inMargaret WishingradinIan Wishingradin

Co-investorsCerity Partners VenturesRocana Ventures

Verb Energy, Inc.verbenergy.co

Verb Energy produces caffeinated energy bars made with organic green tea, designed to provide sustained energy without jitters or sugar crashes.

ConsumerFoodTech

BennetAndréMatt

Co-investorsAlleyCorpDorm RoomFour Acres CapitalReshapeSupernode VenturesAlley Robotics Ventures

Other

Tracked investments with no reachable website or further public details — typically companies that wound down, renamed, or were absorbed.

HarkenMinuSofie Pavitt FaceSurely

Rows marked “SEC filing” are inferred from directors named on the company's SEC Form D — public regulatory data, not a portfolio list published by the firm.