Taste Tomorrow Ventures
Venture capitalEl Segundo · Pre-Seed–Series A · 5 people tracked
Investment thesis
Taste Tomorrow Ventures invests in early-stage, better-for-you consumer packaged goods brands across non-alcoholic beverages, food, and snacks. The firm targets companies aligned with macro consumer trends such as functional benefits, ingredient innovation, and sustainable packaging, aiming to disrupt and reinvent categories. It typically invests up to $2 million in early-stage companies with annual revenues generally under $20 million. Beyond capital, TTV offers hands-on operating expertise and deep CPG industry connections, drawing on experience across thousands of consumer brands to help founders accelerate growth, expand distribution, and build long-term value.
Source: firm website, verified Aug 7, 2026.
Team · 5 people
from the firm's website & public directories
What they invest in
from 8 of 9 portfolio companiesConsumer ×7Direct to Consumer ×6FoodTech ×5Wellness & Fitness ×3AI & Machine Learning ×1Data & Infrastructure ×1Mental Health ×1Retail Tech ×1
Investments · 9 tracked
founders shown can be your intro pathBetter Sour makes sour gummy candies, including Sour Gummy Stars and Shells, in flavors such as tart cherry, passion fruit, lychee, and watermelon yuzu.
ConsumerDirect to ConsumerFoodTech
BellaSemira
Juni is a beverage brand selling ready-to-drink teas and lemonades, including regular and decaf variety packs, sold direct-to-consumer and in retail stores.
ConsumerDirect to ConsumerFoodTech
SkyPop makes a protein soda that contains 10g of whey protein, zero sugar, and 45 calories per can.
ConsumerDirect to ConsumerFoodTech
Harken Sweets produces plant-based candy bars made from date fruit, containing 14g of prebiotic fiber and no added sugar at 150 calories per bar.
ConsumerDirect to ConsumerFoodTechWellness & Fitness
Just Ice Tea produces bottled and canned ready-to-drink iced tea made from organic tea, real fruit, and responsibly sourced sweeteners.
ConsumerDirect to ConsumerFoodTech
Lumen makes lightly carbonated, dairy-free protein beverages containing 16g of clear, fast-absorbing collagen and grass-fed protein along with organic ingredients, omega-3s, and adaptogens.
ConsumerDirect to ConsumerWellness & Fitness
Frequently asked questions
- What stage does Taste Tomorrow Ventures invest at?
- Taste Tomorrow Ventures invests at the Pre-Seed, Seed, Series A stages.
- What is Taste Tomorrow Ventures's typical check size?
- Taste Tomorrow Ventures typically writes checks of $2M.
- What sectors does Taste Tomorrow Ventures focus on?
- Taste Tomorrow Ventures focuses on Consumer, Direct to Consumer, FoodTech.
- Where is Taste Tomorrow Ventures located?
- Taste Tomorrow Ventures is headquartered in El Segundo, US.
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