Supergoop
5 known investors
Find your way into Supergoop
117 people in our graph share verified history with the Supergoop team — schools, employers, funds. One of them is your warm intro.
William P. Crowellunlockedknows Holly Thaggard · together at Louisiana State University
×11knows the team · via Louisiana State University
Supergoop! is a suncare brand that develops SPF sunscreen products, including formulas for the whole family across different skin tones and activities. Its offerings are sold direct-to-consumer and include invisible sunscreens and curated product bundles.
Founders & leadership
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Holly ThaggardinFounderHolly Thaggard founded Supergoop!, a suncare brand focused on SPF products for diverse skin types and uses. She is also co-founder of WaterOuai!, a hydration brand.
Investors · 5
Competitors · 8
by search overlapAllure3172 shared keywordsAllure is a beauty journalism publication that provides product reviews, trend reporting, and expert guidance on makeup, hair, skincare, and wellness. The publication serves beauty consumers and industry professionals through its website, social channels, and subscription service.
Ulta Salon Cosmetics Fragrance2744 shared keywordsUlta Beauty is an international specialty beauty retailer offering cosmetics, fragrance, skin care, wellness, hair care products, and salon services from over 600 brands across more than 1,500 locations primarily in the U.S., with additional operations in the U.K., Ireland, Mexico, and the Middle East.
Colorescience2644 shared keywordsColorescience is a professional skincare brand that develops mineral-based sun protection (SPF), skincare, and color correction products, originally created for post-procedure skin and marketed for all ages and skin types. Its SPF products use only 100% mineral active ingredients such as zinc oxide and titanium dioxide.
Dermstore2178 shared keywordsDermstore is an online retailer selling skincare, hair care, makeup, fragrance, sunscreen, and beauty tools from a wide range of brands directly to consumers. It offers subscription beauty boxes, HSA/FSA-eligible products, gift cards, and expert consultation services.
Coola1792 shared keywordsCOOLA is a sunscreen and SPF skincare brand offering face and body sun protection products for consumers. Its site provides guidance on proper sunscreen application and reapplication.
Shopmy1466 shared keywordsShopMy operates a creator commerce platform linking premium brands, curators and shoppers via storefronts and affiliate tools.
Who1301 shared keywordsWho What Wear is a digital media outlet covering fashion and beauty trends, celebrity style, and shopping recommendations for a global audience of approximately 24 million monthly readers. The publication operates under Future PLC, a specialist media platform with over 220 brands spanning fashion, beauty, technology, and entertainment.
Refinery 291263 shared keywordsRefinery29 is a digital media publication producing lifestyle content for a primarily female audience, covering topics such as fashion, shopping, wellness, and horoscopes.
Companies competing with Supergoop for the same Google search keywords, organic and paid, via search-intersection analysis.
Frequently asked questions
- What does Supergoop do?
- Supergoop! is a suncare brand that develops SPF sunscreen products, including formulas for the whole family across different skin tones and activities. Its offerings are sold direct-to-consumer and include invisible sunscreens and curated product bundles.
- Who founded Supergoop?
- Supergoop was founded by Holly Thaggard.
- Who are Supergoop's investors?
- Supergoop's investors include Elizabeth Street Ventures, Grace Beauty Capital, Green Park & Golf Ventures, SWAT Equity Partners, Tq Ventures Llc.




