Guinness Ventures
Venture capitalLondon · Series A–Growth · 16 people tracked
Find your way into Guinness Ventures
2,623 people in our graph share verified history with the Guinness Ventures team — schools, employers, funds. One of them is your warm intro.
Investment thesis
Guinness Ventures focuses on Series A funding for UK-based scale-up companies across the business services, healthcare, and consumer sectors. Since 2010 the firm has specialised in tax-efficient investment products (EIS, VCT and IHT qualifying), enabling investors to diversify their portfolios while backing some of the UK's fastest growing businesses. The team takes a grounded, evidence-based approach to supporting founders as they scale internationally and pursue their growth ambitions, having invested more than £340m into over 200 qualifying companies to date.
Source: firm website, verified Aug 3, 2026.
Team · 16 people
from the firm's websiteWhat they invest in
from 24 of 69 portfolio companiesSaaS ×12Enterprise Software ×8AI & Machine Learning ×6Data & Infrastructure ×6Consumer ×5Direct to Consumer ×5Healthtech ×5Cloud Computing ×3
HQs:United Kingdom×12United States×3
Who they back
founder profiles across 14 portfolio companiesFounding team size:solo founder×92 founders×33 founders×2
Where their founders studiedfrom 16 founders with education data
University of Oxford ×4The University of Western Australia ×2
What their founders studiedfrom 16 founders with field-of-study data
Business & Management ×5Economics ×3Engineering ×3Computer Science ×2Finance & Accounting ×2Medicine ×2
Where their founders worked beforefrom 15 founders with career history
New Entrepreneurs Foundation ×2Travelex ×2
Accelerator rootsportfolio companies that came through a program
Investments · 69 tracked
founders shown can be your intro pathBy year:2026 · 22025 · 32024 · 32022 · 210 dated
Anansi is an insurance-driven delivery platform for last-mile logistics that combines regulated insurance, automated invoice monitoring, and risk insights in one system.
E-commerceInsurTechLogistics & Supply ChainSaaS
Co-investorsInsurTechMundi VenturesOctopus VenturesOutrun VenturesSie VenturesUNIQA Ventures GmbH
Aptem is an educational technology platform that manages apprenticeship delivery and administration, serving apprentices, employers, and government bodies.
AI & Machine LearningEdTechFuture of WorkHR TechSaaSNot stated, GB
Richard Alberg(Chief Executive)in
Aumet builds an AI-driven procurement and ERP platform for the pharmaceutical supply chain, connecting pharmacies, drug manufacturers, distributors, hospitals, and health ministries with tools for sourcing, pricing, and inventory visibility.
AI & Machine LearningB2B MarketplacesHealthtech
Ashraf SamhouriMohamed BatterjiTariq KhaderinYahya Aqel(Founder & CEO)Shahed Jaber(Founder)inAdel Haddadin
Co-investors500 GlobalShorooq PartnersRSCMTechstarsEmkan CapitalImpact46+2 more
MORI sells organic and sustainable clothing and sleepwear for newborns and children up to eight years old, made from organic cotton, bamboo, and modal fabrics.
ConsumerDirect to ConsumerE-commerceLondon, GB
Akin Onal(Founder and CEO)inCam MillerinChirag Shahin
Co-investors500 Emerging Europe500 GlobalBY Venture Partners
BibliU is a digital learning platform that partners with publishers to provide students affordable, instant access to course content, and offers institutions workflow automation to reduce administrative burden.
EdTechSaaS
Dave Sherwood(Co-Founder & CEO)in
Co-investorsBrick Capital VenturesGreen Shores CapitalOxford Science EnterprisesParkwalk AdvisorsBeyond VenturesBlackRock+2 more
Bristol-based developer of mmWave wireless communication systems for defence, high-speed rail and other mobility markets.
Co-investorsCalculus Capital Ltd.Perscitus LLPWren Capital
A homecare company using digital technology and artificial intelligence to improve elderly care through efficient matching and scheduling.
Co-investorsKairos HQKima VenturesWalking VenturesYabeoCredo VenturesEarlymarket+2 more
Cera is Europe's largest HealthTech company building AI tools and digital products to predict hospitalizations and improve care delivery for NHS and government partners.
AI & Machine LearningDigital HealthHealthtechCamden, GB
Dr. Ben Maruthappu(Founder)in
Co-investorsKairos HQEarlymarket
ContentCal was a London-based SaaS platform for planning, approving, scheduling and publishing social media content, acquired by Adobe.
Marketing TechSaaS
Co-investorsFuel VenturesPerivoli Innovations
Diffusion is a real-time data platform that ingests, transforms, and distributes streaming data at low latency to millions of connected endpoints for enterprises.
Cloud ComputingData & InfrastructureDeveloper ToolsEnterprise SoftwareFintechSector AgnosticReading, GB
Co-investorsMaven Capital Partners
Doctify is a UK-founded healthcare platform that collects and publishes verified patient reviews of clinicians and care providers.
Stephanie Eltz(Founder)in
Co-investorsAmadeus Capital PartnersBeringeaKeen Venture PartnersKinled HoldingAmadeus Capital SA
EDGE10 Group provides electronic health record systems and performance analytics software for professional sports teams and leagues.
Data & InfrastructureHealthtechSaaSSports TechLos Angeles, US
Gaetan Lefebvre(Founder and COO of ARMS Health)Justin Paige(Chief Executive Officer)in
Co-investorsOctopus VenturesSaaS Capital
Fable provides anonymized, AI-enriched consumer transaction data from European and US banks and card issuers to institutional investors, governments, and central banks.
AI & Machine LearningData & InfrastructureEnterprise SoftwareFintechLondon, GB
Suraj Gohil(Co-Founder & Chief Commercial Officer)inLuke Kennedy(CEO)in
Co-investorsOctopus VenturesThe FSE Group
Forestreet operates an AI platform for market and innovation discovery, letting companies research technology markets and vendors using data-driven insights rather than analyst reports or manual searches.
AI & Machine LearningData & InfrastructureEnterprise SoftwareSaaSLondon, GB
David Doyle(CEO & Founder)inAlex Miller(CEO & Founder)in
Co-investorsCreative UK
Fussy makes personal care products designed to reduce single-use plastic waste in bathroom routines.
Circular EconomyConsumerDirect to Consumer
Co-investorsActive PartnersVelocity Capital Advisors
HeadBox is a platform for planning and booking corporate meetings and events, pairing venue-sourcing software with a team of meetings and events experts.
Enterprise SoftwareMarketplacesSaaS
Co-investorsDeepbridge CapitalEgora HoldingEGORA Ventures AGSalica InvestmentsWild Blue Cohort
Imagen builds a video management platform designed to help clients make video content measurable, manageable, and profitable.
AI & Machine LearningCloud ComputingData & InfrastructureEnterprise SoftwareMedia & EntertainmentSaaSLondon, GB
Anthony BlakePaul McConkey
Co-investorsCambridge Innovation CapitalCadenzaHaystackMenlo VenturesScript Capital
Lune builds an intelligence network for supply chains that enables businesses to decarbonize operations while optimizing performance and automatically fund climate projects.
Climate TechEnterprise SoftwareLogistics & Supply ChainSaaS
Roberto BruggemanninOliver Ritzmannin
BoardErik Stadigh
Co-investorsCrane Venture Partners
Mintago provides an employee benefits and financial wellbeing platform that gives employers tools and insights to support their staff's financial, physical, and mental wellbeing.
FintechHR TechSaaS
Co-investorsBlack Lion VenturesFigure 8 InvestmentsLove VenturesRedbus VenturesCur8 CapitalTrueSight Ventures
Perci Health provides clinician-led cancer care and support services, serving people living with cancer and their employers through evidence-based guidance and specialist consultation.
Digital HealthHealthtechWellness & Fitness
Co-investorsConduit ConnectOctopus Ventures
PlotBox provides deathcare management software integrated with georectified mapping technology to help funeral service providers and families manage cemetery and burial operations.
Enterprise SoftwareSaaS
Sean McAllister(CEO & Co-founder)inLeona McAllister(Co-founder)in
Co-investorsClarendon Fund Managers Ltd.
Qureight is a UK AI-powered imaging CRO providing enterprise-grade imaging and precision endpoints for lung and heart disease trials.
Muhunthan Thillai(Founder)in
Co-investorsCambridge Angels groupMolten VenturesAscensionCMS VenturesPlayfair CapitalXTX Markets
Rise & Fall is a luxury fashion company that sources premium materials and partners directly with world-class manufacturers to produce high-quality clothing and accessories at substantially reduced prices.
Circular EconomyConsumerDirect to ConsumerE-commerceWellness & Fitness
JedWill
Co-investorsKube VC
Scanner provides full-text search and indexing for security logs stored in S3, enabling security teams to investigate incidents by querying years of data in seconds rather than hours.
Cloud ComputingCybersecurityData & InfrastructureEnterprise SoftwareSaaSSan Francisco, US
Cliff Crosland(Co-Founder & CTO)inSteven Wu(Co-Founder)in
Co-investorsSequoia CapitalCRV (Charles River Ventures)Mantis Capital
Shotscope sells GPS watches, handhelds, launch monitors, and laser rangefinders for golfers to track their game and improve performance.
ConsumerHardwareIoTSports Tech
Co-investorsEquity GapThe SidebySide PartnershipGrowthdeckScottish Enterprise
Sportable develops a FIFA-certified connected soccer ball that captures real-time performance data to provide coaches, players, and analysts with actionable insights on technical skill, athlete workload, and match metrics.
HardwareIoTSports Tech
Dugald Macdonald(Founder)in
Co-investorsHAVAIC
Thriva offers at-home blood testing covering over 75 health markers, with results and personalized health guidance (including integration with data from wearables like Oura).
Digital HealthDirect to ConsumerHealthtechWellness & Fitness
Hamish Grierson(Founder)inTom Livesey(Founder)inEliot Brooksin
Co-investors500 GlobalPembroke VCTRedbus VenturesTarget GlobalLondon Co-Investment Fund
White Rabbit Pizza produces gluten-free sourdough pizzas using a bespoke dough blend and slow-proved techniques, serving consumers who require or prefer gluten-free alternatives.
ConsumerDirect to ConsumerFoodTechOxfordshire, GB
Teo
Other
Tracked investments with no reachable website or further public details — typically companies that wound down, renamed, or were absorbed.
All Faiths RemembranceBarts PubBarts PubsBBC MaestroBright Minds DaycareCellar & CoCera CareCfs CareCodilink UK LtdDayeDragonfly AIFifty Technology LimitedGlobal Pricing InnovationsGravity FitnessH14 Energy LtdHanzo Archives LimitedHolibobImagenJones Food CompanyKibo Hospital ServicesLOKE Group LimitedLune & WildMOTHNeighbourlyNovia CHP LtdObrizumPasta Evangelists LtdPicnic MediaPopsa Holdings LimitedRare MetalRwHealthSapphire Energy LtdSessions MarketSmile OneStowsafe FulfilmentSuntech UK LimitedTeachercentric LimitedWhite RabbitWolf & Badger LtdWorker X LtdWrisk
Exits · 4
4 acquisitions · showing 2ContentCalacq. by AdobeForestreetacq. by Beroe
Portfolio news
latest coverage across their companies
Image · zawya.com · Aug 19, 2026
Qureight · radiologybusiness.com · Jul 31, 2026
Forestreet · startupintros.com · Jul 13, 2026
BibliU · finsmes.com · Jun 3, 2026
Cera · thegtmnewsletter.substack.com · Jun 1, 2026
Lune · eu-startups.com · Jun 1, 2026
Cera · thegtmnewsletter.substack.com · Jun 1, 2026
Principals & officers · per Companies House
what is this? ⓘDirector · Irish · since 2022
Director · British · since 2024
Director · British · since 2024
Director · British,South African · since 2024
Director · British · since 2024
Director · British · since 2024
Guinness Asset Management Limited — 75–100% of shares, 50–75% of voting rights
Frequently asked questions
- How many investments has Guinness Ventures made?
- Guinness Ventures has 69 tracked investments, 4 of which have exited, including 5 dated in the last 24 months.
- What stage does Guinness Ventures invest at?
- Guinness Ventures invests at the Series A, Series B, Series C, Growth stages.
- What sectors does Guinness Ventures focus on?
- Guinness Ventures focuses on Consumer, E-commerce, Enterprise Software, Healthtech, SaaS.
- Where is Guinness Ventures located?
- Guinness Ventures is headquartered in London, GB.
- Does Guinness Ventures lead rounds?
- Guinness Ventures has led 13 of the 26 rounds where its role is on record.
- Who does Guinness Ventures co-invest with?
- Guinness Ventures most often shares deals with Octopus Ventures, 500 Global, Redbus Ventures, among 51 tracked co-investors.
Media · Podcasts & interviews
featuring the teamWhat VCs REALLY Look For in Series A Startups | Lisa Fox, Guinness Ventures
Startup2Standup · Lisa Fox
Size doesn't matter - when investing for growth
Guinness Global Investors
Real assets in the age of AI
Guinness Global Investors
2026 Outlook - Asian Equities
Guinness Global Investors
2026 Outlook - Global equities
Guinness Global Investors
2026 Outlook - Global Energy
Guinness Global Investors
Images
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