Liquid Death
10 known investors
Find your way into Liquid Death
Liquid Death manufactures and sells sparkling energy drinks, iced teas, and flavored sparkling waters branded with horror-themed names and marketing. The company serves consumers seeking alternative beverage options.
Founders & leadership
MC

Mike CessarioinCEO / FounderBefore launching the canned water brand in 2018, he spent roughly a decade as an advertising creative across a range of agencies. That background in creative work informs the company's marketing-driven approach.
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Jon-Ryan (J.R.) RigginsinCo-FounderHe helped start the company in 2018, serving as chief operating officer through 2022 and sitting on its board until 2024. Since 2023 he has also been an investor at Submersive.
Investors · 10
Batshit Crazy VenturesBoulder · $100K – $200K
Convivialité VenturesSan Francisco
GroundForce CapitalVenice · $10M – $35M
Hinge CapitalHaddonfield · $500K – $1M
James Beshara FundLos Angelesvia James J Beshara · inferred
Lauder PartnersLos Altosvia Gary Lauder · inferred
Shrug CapitalSunnyvale · $100K – $3Mvia Niv Dror · inferred
Trust FundLos Angeles · $2K – $20Kvia Sophia Amoruso · inferred
Velvet Sea VenturesWest Palm Beach
Wellness VenturesLos Angeles
Founder mafia
4 people who came through Liquid Death went on to found or lead other companies.
Competitors · 4
by search overlapInstacart750 shared keywordsInstacart operates a marketplace connecting grocery retailers with customers who order food and household items for same-day delivery or in-store pickup, serving millions of households across North America through partnerships with over 350 retailers.
Tastingtable441 shared keywordsTasting Table is a food and beverage media brand that publishes original recipes, dining guides, culinary news, and expert-backed content for home cooks and food enthusiasts. The publication serves a global audience through informative articles, product reviews, celebrity chef interviews, and cultural explorations of cuisine and ingredients.
DoorDash341 shared keywordsDoorDash operates a restaurant delivery platform that connects customers with dining establishments across hundreds of cities in North America through a logistics network.
Walgreens282 shared keywordsWalgreens operates a pharmacy and retail health and wellness business, offering prescription services, over-the-counter medications, health products, and photo services to consumers.
Companies competing with Liquid Death for the same Google search keywords, organic and paid, via search-intersection analysis.
In the news
Frequently asked questions
- What does Liquid Death do?
- Liquid Death manufactures and sells sparkling energy drinks, iced teas, and flavored sparkling waters branded with horror-themed names and marketing. The company serves consumers seeking alternative beverage options.
- Who founded Liquid Death?
- Liquid Death was founded by Mike Cessario, Jon-Ryan (J.R.) Riggins.
- Who are Liquid Death's investors?
- Liquid Death's investors include Batshit Crazy Ventures, Convivialité Ventures, GroundForce Capital, Hinge Capital, James Beshara Fund, Lauder Partners, Shrug Capital, Trust Fund and 2 more.





