True Beauty Ventures — Full Portfolio
26 tracked investments · listed companies and verified rows first
Aquis makes hair-drying tools built with technical fabrics and its proprietary AQUITEX hairtech, aimed at consumers seeking gentler hair care.
ConsumerDirect to ConsumerHardwareSan Francisco, US
Suveen Sahib(Executive Officer, Director)Britta Cox(Founder)in
BoardAyaz Ul-Haque(Director)Lori Wachs(Director)Robert Akridge(Director)
Board seatRichard Gersten· per SEC Form D
Co-investorsMadison Parker CapitalSpringboard Growth Capital
Crown Affair sells clean haircare products, including styling tools and hair formulas designed to restore hair hydration, softness, and shine.
ConsumerDirect to ConsumerE-commerceLos Angeles, US
Dianna Cohen(Executive Officer, Director)inElaine Choi(Executive Officer, Director)in
Board seatCristina NunezRichard Gersten· per SEC Form D
Co-investorsAMBERSTONEPalm Tree Crew InvestmentsPoint King CapitalSelva VenturesStride Consumer PartnersBrand Foundry Ventures+2 more
Iris&Romeo is a clean beauty brand offering multi-functional, all-in-one skincare and makeup products that combine skincare actives with makeup in a single step.
ConsumerDirect to ConsumerE-commerceSan Francisco, US
Michele Gough Baril(Founder)Tara Desai(Executive Officer, Director)
BoardAndrew Black(Director)in
Board seatCristina Nunez· per SEC Form D
Co-investorsBrandProject Capital
BeautyStat is a skincare brand founded by a cosmetic chemist, offering products such as a stabilized 20% Vitamin C serum and Vitamin C + peptide eye treatments using its patented Chem-C technology.
ConsumerDirect to ConsumerE-commerce
Ron Robinson(Founder)in
Biologica produces stage-specific effervescent multivitamin drinks formulated for women's hormonal health at different life stages.
ConsumerFemTechHealthtechWellness & Fitness
Radhi Kakarla(Founder, Chief Medical Advisor)Elizabeth Zwillinger(Founder)in
Co-investorsGood FriendsGreycroftHAWKTAIL
Cayskin sells skincare and cosmetic products such as lip gloss and daily sunscreen directly to consumers.
ConsumerDirect to ConsumerWellness & Fitness
Co-investorsFemale Founders
Dieux Skin is a skincare brand that formulates products using clinically vetted active ingredients with a focus on ingredient safety, sustainable packaging, and price transparency.
ConsumerDirect to ConsumerWellness & Fitness
Charlotte Palermino(Founder)in
Co-investorsREDO Ventures
EVOLVEtogether is a consumer brand offering daily personal care essentials such as cleansing, moisturizing, and protective products, including custom-built sets and fragrances.
ConsumerDirect to ConsumerE-commerce
Jean David BOUJNAH(Founder)in
Denver, US
Andrew Puchalski(Executive Officer, Director)Eric Scheibling(Executive Officer, Director)Alex Iwanchuk(Executive Officer, Director)
Co-investorsRecharge Thematic Ventures Management Llc
Hung Vanngo Beauty is a cosmetics brand offering a lightweight longwear serum foundation with shades customized by skin tone.
ConsumerDirect to ConsumerE-commerce
Hung Vanngo(Founder)
Jupiter sells anti-dandruff hair care products, including shampoos, conditioners, serums, and dry shampoo formulated with ingredients like zinc pyrithione to treat dandruff and seborrheic dermatitis.
ConsumerDirect to ConsumerWellness & Fitness
Co-investorsMelitas Ventures LlcSWAT Equity PartnersSugar Capital
K18 develops biotechnology-based hair care products designed to repair and strengthen hair for consumers.
BiotechConsumerWellness & FitnessBuenos Aires, AR
Britta Cox(Founder)in
Co-investorsFab Co-Creation Studio VenturesVMG Partners
Kinship develops skincare products formulated and tested for sensitive and eczema-prone skin, including sunscreens, cleansers, moisturizers, eye creams, and body lotions.
ConsumerDirect to ConsumerE-commerce
Alison Haljun(Founder)in
Co-investorsSelva VenturesSugar Capital
Maude is a sexual wellness company that designs and sells body-safe intimacy and personal care products, guided by a medical advisory board.
ConsumerDirect to ConsumerWellness & FitnessBrooklyn, US
Éva Goicochea(Founder)inDakota Johnson(Investor & Co-Creative Director)Dina Epstein(Executive Officer, Director)Eva Iliana Yazmin Cantu(Executive Officer, Director)
Co-investorsCoyote VenturesNew Theory VenturesOutbound VenturesPortfoliaTrue.VU Venture Partners
Los Angeles, US
Amanda Bacon(Executive Officer, Director)inJay Sugarman(Director)Elizabeth Ashmun(Executive Officer)
Moon Juice makes dietary supplements formulated for women, emphasizing traceable, third-party-tested, vegan ingredients made in GMP-certified facilities.
ConsumerDirect to ConsumerWellness & Fitness
Co-investorsAble Partners
Norms sells maximum-strength hemorrhoid treatment products, including wipes, sold direct-to-consumer online alongside educational content from a medical advisor.
ConsumerDirect to ConsumerWellness & Fitness
Co-investorsPave Health Ventures
Sleep Strips is an oral dissolvable strip product containing melatonin, GABA, L-Theanine, and 5-HTP designed to help people fall asleep within 10 minutes.
ConsumerDirect to ConsumerWellness & Fitness
Sofie Pavitt Face is a skincare brand focused on acne-prone skin, selling products such as exfoliating scrubs, clearing serums, moisturizers, and sunscreen directly to consumers.
ConsumerDirect to ConsumerWellness & FitnessNew York, US
Sofie Pavitt(Founder)
Co-investorsSelva Ventures
The 7 Virtues sells clean, hypoallergenic perfumes and fragrances, including gift sets and limited-edition scents.
ConsumerDirect to ConsumerE-commerce
The Maker is a lifestyle brand spanning hospitality, fragrance, and retail, centered on an 11-room award-winning boutique hotel in Hudson, NY, along with a bespoke collection of gender-inclusive perfumes and home products.
ConsumerDirect to ConsumerTravel & HospitalityHudson, US
Lev Glazman(Co-founder & Fragrance Architect)Alina Roytberg(Co-founder)inDamien Janowicz(Co-founder (Hospitality))in
Vacation is a luxury sunscreen brand that combines modern dermatological science with a premium sensory experience, featuring fragrances developed with renowned parfumeurs.
ConsumerWellness & FitnessMiami, US
BoardDr. Elizabeth Hale(Chief Medical Advisor)
Co-investorsREDO VenturesSpice Capital
Wizard Wellness makes Advanced Sinus Rinse, a ready-to-use nasal rinse kit that combines saline with botanicals and postbiotics to clear congestion and support nasal microbiome health.
ConsumerDirect to ConsumerHealthtechWellness & Fitness
Lorne Lucree(Founder)
Co-investorsAble PartnersThe Venture Collective
Youthforia was a consumer beauty/cosmetics brand that sold its products direct to consumers.
ConsumerDirect to ConsumerE-commerce
Co-investorsWillow Growth Partners
Other
Tracked investments with no reachable website or further public details — typically companies that wound down, renamed, or were absorbed.
Orange CanvasCay SkinThe 7 Virtues Beauty
Rows marked “SEC filing” are inferred from directors named on the company's SEC Form D — public regulatory data, not a portfolio list published by the firm.