Maude
Brooklyn, US · Founded 2017 · 9 known investors
Find your way into Maude
109 people in our graph share verified history with the Maude team — schools, employers, funds. One of them is your warm intro.
Jeff Roseunlockedknows Éva Goicochea · together at Harvard Business School Online (overlapped)
×2knows the team · via California State University-Sacramento
×3knows the team · via Maude
knows the team · via Harvard Business School Online
knows the team · via Christian Brothers High School, Sacramento
×3knows the team · via Fashion Institute of Technology
Maude is a sexual wellness company that designs and sells body-safe intimacy and personal care products, guided by a medical advisory board. It focuses on modern, inclusive, affordable products for all people, and supports sexual health education.
Founders & leadership
Maude was founded in 2017 by Éva Goicochea.
ÉG

Éva GoicocheainFounderÉva Goicochea is founder and CEO of Maude, a sexual wellness company offering body-safe intimacy and personal care products. She previously held brand and ecommerce roles at Adidas Y-3, Everlane, Squarespace, and Josie Maran, and began her career in healthcare policy.
DJ
Dakota JohnsonInvestor & Co-Creative Director
DE
Dina EpsteinNamed on SEC filing
EI
Eva Iliana Yazmin CantuNamed on SEC filing
Investors · 9
Coyote VenturesSan Francisco
New Theory Ventures
Outbound VenturesNew York
PortfoliaSan Mateo · $10K
True Beauty VenturesPalm Beach Gardens · $1M – $10M
True.London · $190M
VU Venture PartnersSan Francisco · $200K – $1M
Also in the syndicate · 2
EndeavorFable Investments
Reported raises · per SEC filings
Form D private placements$10.2M disclosed across 3 rounds · 2018–2022
▶$3.2MraisedNov 2023 · 19 investors · RetailingRule 506(b)
▶$3.2MraisedNov 2023 · 19 investors · Retailing
Rule 506(b)Officers, directors & promoters on the filing
- Amanda HendyDirector
- Eva Iliana Yazmin CantuExecutive Officer, Director
- Cristina NunezDirector
- Paola FelipakDirector
- Offering amount
- $3.2M
- Amount sold
- $3.2M
- First sale
- Nov 2022
- Incorporated
- Corporation, Delaware
- Federal exemptions
- 06b
▶$5.8MraisedJun 2021 · 11 investors · RetailingRule 506(b)
▶$5.8MraisedJun 2021 · 11 investors · Retailing
Rule 506(b)Officers, directors & promoters on the filing
- Eva Iliana Yazmin CantuExecutive Officer, Director
- Offering amount
- $5.8M
- Amount sold
- $5.8M
- First sale
- Jun 2021
- Incorporated
- Corporation, Delaware, 2017
- Federal exemptions
- 06b
▶$1.1MraisedDec 2018 · 15 investors · RetailingRule 506(b)
▶$1.1MraisedDec 2018 · 15 investors · Retailing
Rule 506(b)Officers, directors & promoters on the filing
- Dina EpsteinExecutive Officer, Director
- Eva Iliana Yazmin CantuExecutive Officer, Director
- Offering amount
- $1.5M
- Amount sold
- $1.1M
- First sale
- Nov 2018
- Incorporated
- Corporation, Delaware, 2017
- Federal exemptions
- 06b
Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.
Competitors · 4
by search overlapWomenshealthmag1125 shared keywordsWomen's Health is a media brand publishing articles, guides, podcasts, and video series on fitness, nutrition, beauty, and health topics aimed at women. It also offers subscription-based (WH+) workout and nutrition plans covering strength training, muscle building, and longevity.
Menshealth1102 shared keywordsMen's Health is a media publication producing editorial content on fitness, health, nutrition, and wellness aimed at a male audience, covering topics such as workouts, weight loss, and medical trends. It also offers a daily email newsletter with workouts, weight loss advice, and meal plans.
Refinery 29807 shared keywordsRefinery29 is a digital media publication producing lifestyle content for a primarily female audience, covering topics such as fashion, shopping, wellness, and horoscopes.
Huffpost732 shared keywordsThis is a HuffPost shopping article—an editorial affiliate roundup listing products for people who sweat, not a company's own website. It is a media/publisher page rather than a startup or product company site.
Companies competing with Maude for the same Google search keywords, organic and paid, via search-intersection analysis.
In the news
Frequently asked questions
- What does Maude do?
- Maude is a sexual wellness company that designs and sells body-safe intimacy and personal care products, guided by a medical advisory board. It focuses on modern, inclusive, affordable products for all people, and supports sexual health education.
- Who founded Maude?
- Maude was founded by Éva Goicochea in 2017.
- Who are Maude's investors?
- Maude's investors include Coyote Ventures, New Theory Ventures, Outbound Ventures, Portfolia, True Beauty Ventures, True., VU Venture Partners.
- How much funding has Maude raised?
- Maude has disclosed $10.2M raised across 3 rounds.
- Where is Maude headquartered?
- Maude is headquartered in Brooklyn, US.


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