/Investor DB

Pembroke VCT — Full Portfolio

56 tracked investments · listed companies and verified rows first

Auddyauddy.cominAug 2022✓ verified

Auddy is a B2B audio company whose main product, Campfire, is a private, invitation-only podcast platform with listener analytics, paired with full-service creative, production, and editorial support.

AdTechCreator EconomyEnterprise SoftwareFintechMedia & EntertainmentSaaS

Andrew Craissati(Founder & CEO)David Couch(Chief Revenue Officer)

Co-investorsBrick Capital VenturesHaatch

Popsapopsa.comin𝕏✓ verified

Popsa is a mobile and web platform that lets people turn photos from their camera rolls into physical keepsakes such as photo books, prints, calendars, and photo boxes, using AI-assisted layout and curation tools.

AI & Machine LearningConsumerDirect to ConsumerE-commerceLondon, GB

Liam Houghton(Co-founder)inTom Cohen(Co-founder)

Co-investors500 GlobalGresham House Venturesoctopus investmentsGuinness Ventures

AIOaio.networkin𝕏

AIO is a platform for automated collateral integrity in commercial lending, capturing, normalizing, and verifying borrower document packages across tax, financial statements, AR/AP aging, and bank data.

AI & Machine LearningFintechSaaS

Co-investorsVocap PartnersPraetura Ventures

Annie Malsanniemals.com𝕏Mar 2022

Anniemals publishes children's picture books, starting with "Freddie the Jellyfish," in which a character named Annie learns about ocean litter and environmental themes.

ConsumerE-commerceMedia & Entertainment

Bella Freudbellafreud.com

Bella Freud is a fashion brand selling knitwear and apparel, including merino wool cardigans, sold direct to consumers online with UK, EU and worldwide shipping.

ConsumerDirect to ConsumerE-commerce

Bella Freud(Founder & Designer)

Bloobloombloobloom.comin𝕏

Bloobloom is an eyewear brand that sells prescription spectacles and sunglasses directly to consumers, offering home try-on and free eye tests.

ConsumerDirect to ConsumerE-commerceLondon, GB

Abbas Manai(Founder)in

Co-investorsDMG VenturesCIV

Credentiallycredentially.ioin𝕏Feb 2021

Credentially automates hiring, onboarding, and compliance processes for healthcare organizations through automated credentialing and pre-employment checks.

Enterprise SoftwareHealthtechHR TechSaaSLondon, GB

Co-investorsSalica InvestmentsTechstars

CybaVersecybaverse.co.ukin

CybaVerse provides cyber security through CybaOps, a unified platform combining AI, automation and expert-led managed security services (MSSP) to help organisations protect, detect, and respond to threats.

AI & Machine LearningCybersecurityEnterprise SoftwareSaaSLeeds, GB

Oliver Spence(CEO & Co-founder)inGemma Blake(CRO & Co-founder)Gemma B.(Founder)inSimon Phillips(CTO)in

BoardAndreas Wuchner(Chairman)

Co-investorsAirbridge Equity PartnersOxford Investment Opportunity Network (OION)The FSE Group

Cydar Medicalcydarmedical.comin𝕏

Cydar Medical develops cloud-based AI imaging technology for image-guided, minimally invasive surgical procedures, supporting planning, guidance, and clinical outcomes.

AI & Machine LearningDigital HealthMedical Devices

Graeme Penney(Chief Scientific Officer & Co-Founder)Paul Mussenden(Chief Executive Officer)inMatt Waltham(Chief Medical Officer)Rob Hague(Chief Technology Officer)in

Co-investors24 HaymarketVenture Founders

Droplessdropless.co.ukin

Digital, sustainable vehicle care service for vehicle owners globally.

Darren B.in

Eaveeave.ioin𝕏Oct 2020

Eave provides occupational noise management solutions for businesses in high-noise environments including construction, manufacturing, and food production.

CleantechHardwareHealthtechIoTSaaSBrooklyn, GB

Dr. David Greenberg(Founder)John Patrick McCambridge(Executive Officer, Director)

BoardCharles Birnbaum(Director)

Co-investorsRiverPark VenturesTurnberry Investment GroupFORWARD.one

Exerosexeros.co.ukin

Exeros provides video telematics and AI-powered camera systems for UK vehicle fleets, aimed at preventing accidents, reducing costs, and maintaining compliance.

AI & Machine LearningHardwareIoTLogistics & Supply ChainMobility & Transportation

Joe Williams(Founder)inJay Biring(Founder)in

Five Guysfiveguys.comin𝕏

Five Guys operates a chain of burger and fries restaurants with nearly 1,900 locations worldwide, founded on a focus on quality ingredients and consistency.

ConsumerFoodTechRetail TechArlington, US

Jerry MurrellJanie Murrell

Co-investorsFreston VenturesGE Capital, Franchise Finance

Floomfloom.comDec 2018Acquired

Tech-enabled marketplace for florists to sell direct to customers.

ConsumerMarketplaces

Lana Eliein

Co-investors500 GlobalChaos VenturesCrowdcubefirstminute capital

Hackney Gelatohackneygelato.com

Hackney Gelato makes Italian-style gelato and sorbet, originally crafting bespoke recipes for London restaurants before selling tubs in shops.

ConsumerDirect to ConsumerFoodTechLondon, GB

Sam(Co-founder)Enrico(Co-founder)

HotelMaphotelmap.com

HotelMap provides a hotel booking platform for event organisers and venues, letting them automate attendee hotel bookings, manage room blocks, and reclaim hotel commission.

MarketplacesSaaSTravel & Hospitality

Kaizankaizan.aiin

Kaizan is an AI platform for client service and account management teams that unifies communications, documents, and system data into a continuously updating model of every client relationship.

AI & Machine LearningSaaSSales TechLondon, GB

Pravin Paratey(Founder)in

Co-investorsLove VenturesSRV FND 2Founders FactoryJigsaw VC

LYMAlyma.lifein

LYMA develops wellness and beauty products including a nutritional supplement, an at-home laser device, and skincare, formulated with peer-reviewed, patented ingredients.

ConsumerDirect to ConsumerHardwareLongevityWellness & Fitness

Lucy Goff(Founder)inJenny Hillin

ME+EMmeandem.com

ME+EM is a direct-to-consumer womenswear brand that designs and sells flattering, functional clothing directly to consumers without wholesale middlemen.

ConsumerDirect to ConsumerE-commerceLondon, GB

Clare Hornby(Founder)inEmma Howarth(Founder)

Co-investorsAmery CapitalFreston VenturesHighland Europe

Mindset AImindset.aiinApr 2025

Mindset AI builds AI agents designed to work alongside employees as co-workers rather than replacements, with an emphasis on human-in-the-loop oversight and usable design.

AI & Machine LearningDeveloper ToolsEnterprise SoftwareSaaS

Jack Houghton(CPO, Co-founder)inBarrie Hadfield(CEO, Co-founder)inChristine Davies(CXO, Co-founder)inWic Verhoef(CDO, Co-founder)inWill Evans(CTO, Co-founder)inNiamh Mulhall(Co-founder, Executive Director)

Co-investorsEdge VC

My Expert Midwifemyexpertmidwife.com𝕏Jun 2022

My Expert Midwife is a UK skincare brand developed by NHS-registered midwives, offering products and honest support for women through pregnancy, postpartum and early motherhood.

Direct to ConsumerFemTechWellness & Fitness

Lesley Gilchrist(Co-founder & Registered Midwife)inClaire Charlton(Co-founder)

N Family Clubnfamilyclub.comin

N Family Club operates a group of nurseries offering childcare and a bespoke early years learning programme for young children and their families.

ConsumerEdTech

Simone Carterin

Co-investorsGresham HouseSteyn Group

OnePlanoneplan.ioJun 2021 · $3.8M

Event planning and management platform enabling efficiency through collaboration.

Co-investorsElysian Park VenturesEppes Creek VenturesVerance Capital

Pasta Evangelistspastaevangelists.com

Pasta Evangelists offers fresh Italian pasta through restaurant dining, hot delivery, collection, catering, and next-day recipe kits for home cooking, along with pasta-making classes led by Italian chefs.

ConsumerDirect to ConsumerFoodTech

Peakpeak.capital

Peak is a venture capital firm investing in early-stage software companies in the Benelux and DACH regions, with a focus on B2B SaaS, AI, EdTech, and the future of work.

E-commerceEnterprise SoftwareMarketplacesSaaSAmsterdam, NL

Johan van MilHeleen Dura – van OordLeszek Zawadzki(Co-founder & CEO)Alina Prelicz(Co-founder & COO)Paweł Tatarczuk(Co-founder & CTO)Stefan Bary(General Partner)in

Co-investorsFJ LabsLakestarMarket One CapitalSMOK Venturesbacktrace capitalWave Ventures+1 more

PEAK:AIOpeakaio.comin𝕏Oct 2025 · $6.8M

PEAK:AIO provides software-defined storage built specifically for AI data servers and AI workflows.

AI & Machine LearningData & InfrastructureDeep TechEnterprise Software

Co-investorsPraetura Ventures

Rated Peopleratedpeople.comin𝕏

Rated People is the UK's largest online marketplace connecting homeowners with local tradespeople across 30+ trades.

Construction TechMarketplacesPropTechLondon, GB

Co-investorsChannel 4 VenturesWestern Technology InvestmentFrog Capital

Ro&Zoroandzo.comNov 2022

Ro&Zo is a women's fashion brand that designs and produces clothing collections, with an emphasis on more responsible materials such as EcoVero, FSC-certified viscose, organic cotton, and recycled yarns.

ConsumerDirect to ConsumerE-commerceRetail Tech

Roto VRrotovr.comin𝕏Dec 2024 · $3M

Roto VR manufactures motion simulator chairs for VR gaming that rotate 360 degrees and provide haptic feedback, compatible with Meta Quest and PCVR headsets.

ConsumerGamingHardware

Co-investorsJenson VenturesThe FSE Group

Rubies in the Rubblerubiesintherubble.com

Rubies in the Rubble makes condiments such as mayonnaise using surplus fruits and vegetables that would otherwise be wasted due to cosmetic imperfections.

Circular EconomyDirect to ConsumerFoodTech

Ryftryft.ioin𝕏Apr 2025 · $7.3M

Ryft provides a data platform that combines flexibility and ease-of-use for data teams, offering vendor-neutral tooling without lock-in while maintaining streamlined workflows for analytics and data management.

AI & Machine LearningData & InfrastructureEnterprise SoftwareSaaS

Guy Gadon(Founder)Yossi Reitblat(Founder)Yuval Yogev(Founder)

Co-investorsBessemer Venture PartnersIndex VenturesCornerstone VCGresham House VenturesGrove VenturesStartup Funding Club

Seatfrogseatfrog.comin𝕏

Seatfrog offers a mobile app that lets rail passengers buy tickets, change train times, and bid to upgrade to First Class, serving over 1 million travelers.

ConsumerMarketplacesMobility & TransportationTravel & Hospitality

Iain Griffin(Founder)in

Co-investorsHOWZAT PartnersOctopus VenturesScript Capital

Secret Food Tourssecretfoodtours.com

Secret Food Tours runs guided small-group walking food tours led by local guides in over 140 cities worldwide, where guests taste local dishes including a signature "Secret Dish." It also offers private, group, and corporate tours, gift cards, and vouchers for travelers and food enthusiasts.

ConsumerMarketplacesTravel & Hospitality

Serve Firstservefirst.co.ukinApr 2026

Serve First is a customer experience platform that aggregates feedback from surveys, reviews, social media, and support tickets, using AI to surface actionable insights.

Data & InfrastructureEnterprise SoftwareHR TechMarketing TechSaaSEpping, GB

Co-investorsTechstarsMercia VenturesMidlands Engine Investment Fund II

Smartr365smartr365.cominDec 2024

An end-to-end mortgage and protection platform that automates the mortgage process and integrates brokers, estate agents, homebuyers and lenders.

Conor Murphy(Founder)in

Co-investorsCalculus Capital Ltd.Fig VCLegal & General

Stillkingstillking.comin

Stillking is a production company involved in short-form content and film and television production, with operations in Prague and Cape Town.

Media & Entertainment

TALAtala.coin𝕏

Tala is a financial infrastructure company that uses AI and alternative data to deliver credit and financial services to underserved populations.

AI & Machine LearningFintechImpact & Social GoodSanta Monica, US

Shivani Siroya(Founder & CEO)in

Co-investorsActive PartnersBAM VenturesCircle & Co.Clocktower VenturesCollaborative FundDCVC (Data Collective)+27 more

Thrivathriva.coin𝕏May 2020

Thriva offers at-home blood testing covering over 75 health markers, with results and personalized health guidance (including integration with data from wearables like Oura).

Digital HealthDirect to ConsumerHealthtechWellness & Fitness

Hamish Grierson(Founder)inTom Livesey(Founder)inEliot Brooks(Founder)in

Co-investors500 GlobalGuinness VenturesRedbus VenturesTarget GlobalAsia Venture GroupLondon Co-Investment Fund

ToucanTechtoucantech.com

ToucanTech provides an all-in-one community management platform combining a database, CRM/AMS, website and app, email communications, payments, events, and mentoring tools.

EdTechMarketing TechSaaS

Transreporttransreport.co.ukin

Transreport builds an operational platform for coordinating and managing assisted travel for passengers with accessibility needs, used by rail and aviation operators.

Enterprise SoftwareImpact & Social GoodMobility & TransportationSaaSTravel & Hospitality

Jay Shen(Founder & Chief Executive Officer)in

Co-investorsBlackfinch VenturesPuma Private EquityBlackfinch Spring VCTPraetura Ventures

Unboltedunbolted.com

Unbolted is a UK finance-technology lender providing secured loans against luxury assets such as art collections, fine wine, classic cars, and business stock.

FintechLondon, GB

VIEVEvievebeauty.com𝕏Nov 2022

VIEVE is a makeup and cosmetics brand offering products such as complexion balms, setting sprays, and primers for both beginners and professional users.

ConsumerDirect to ConsumerE-commerce

Jamie Genevieve(Founder)in

Co-investorsSamos InvestmentsActive PartnersVenrex

With Nothing Underneathwithnothingunderneath.cominOct 2024

A direct-to-consumer apparel brand selling its own clothing items, such as linen trousers, which it produces in limited quantities rather than overstocking.

ConsumerDirect to ConsumerE-commerceLondon, GB

Pip Durell(Founder)in

Other

Tracked investments with no reachable website or further public details — typically companies that wound down, renamed, or were absorbed.

BoatBolt InsightCOATHeistJustWearsKXKXUPeckwater BrandsPlenishSmartifyTroubadourWishiWith Nothing Underneath (WNU)

Rows marked “SEC filing” are inferred from directors named on the company's SEC Form D — public regulatory data, not a portfolio list published by the firm.