CALIFORNIA NATURALS
Los Angeles, US · Founded 2023 · Delaware corporation · 24 employees on LinkedIn · 4 known investors
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California Naturals makes affordable personal care products for washing and conditioning hair and body using natural ingredients, available to customers globally.
Founders & leadership
CALIFORNIA NATURALS was founded in 2023 by Shelby Wild.
Board

Investors · 4
How we know: the VCSheet dataset · Not right? Tell us
How we know: Align Ventures's portfolio page · board seat on SEC Form D · Not right? Tell us
How we know: Elizabeth Street Ventures's portfolio page · the VCSheet dataset · Not right? Tell us
Reported raises · per SEC filings
Form D private placements$36M disclosed across 2 rounds · 2024–2026
▶$15MraisedMay 2026 · 3 investors · OtherRule 506(b)
- Eric RyanDirector
- Grant HoskingDirector
- Hayden HiattExecutive Officer, Director
- Shelby Renee WildExecutive Officer, Director
- Offering amount
- $19M
- Amount sold
- $15M
- First sale
- May 2026
- Incorporated
- Corporation, Delaware
- Federal exemptions
- 06b
▶$21MraisedSep 2025 · 25 investors · OtherRule 506(b)
- Grant HoskingDirector
- Eric RyanDirector
- Shelby Renee WildExecutive Officer, Director
- Offering amount
- $21M
- Amount sold
- $21M
- First sale
- Dec 2024
- Incorporated
- Corporation, Delaware
- Federal exemptions
- 06b
Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.
Related companies · 5
Companies working in the same space as CALIFORNIA NATURALS.
Frequently asked questions
- What does CALIFORNIA NATURALS do?
- California Naturals makes affordable personal care products for washing and conditioning hair and body using natural ingredients, available to customers globally.
- Who founded CALIFORNIA NATURALS?
- CALIFORNIA NATURALS was founded by Shelby Wild in 2023.
- Who are CALIFORNIA NATURALS's investors?
- CALIFORNIA NATURALS's investors include Able Partners, Align Ventures, Elizabeth Street Ventures, Midnight.
- How much funding has CALIFORNIA NATURALS raised?
- CALIFORNIA NATURALS has disclosed $36M raised across 2 rounds.
- Where is CALIFORNIA NATURALS headquartered?
- CALIFORNIA NATURALS is headquartered in Los Angeles, US.



