/People

Kirsten Green

Investor

General Partner at Forerunner Partners · General Partner at Forerunner Friends · General Partner at Forerunner JPGT · Founder and Managing Partner at Forerunner Ventures · General Partner at Forerunner Builders · +4 more

San Francisco, CA

Writes $250K – $15M checks · typically $7.5M

Midas 2017 · #98Midas 2018 · #77Midas 2019 · #95Midas 2020 · #86Midas 2021 · #74Midas 2022 · #56Midas 2023 · #59Midas 2024 · #66Midas 2025 · #70Midas 2026 · #57

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You →Meghan · together at Duckbill (2023–2026) →Kirsten

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Photo: TechCrunch, CC BY 4.0, via Wikimedia Commons ↗

About

Kirsten Green founded Forerunner Ventures in 2010 and built it into the definitive consumer-focused venture firm, with early bets on Dollar Shave Club, Warby Parker, Glossier, Chime and Hims & Hers. A former equity analyst covering retail, she pairs consumer-behavior research with early-stage investing and has been a fixture on the Forbes Midas List for seven straight years.

Contact· self-published, not guessed

Invests in

ConsumerE-commerceFintechHealthtechSocial

Beyond investing

Founded
Green founded Forerunner Ventures in 2012 to specialize in consumer investing.
Education
Studied at University of California, Los Angeles (B.A., Business Economics) Studied at UCLA (degree, business economics)
Boards
She is a member of the board of directors at Nordstrom.
Communities
She is a founding member of the female mentorship collective All Raise and champions women in the tech industry. She spoke at South by Southwest in 2018 about charting a path as a woman in a male-dominated industry.
Awards
Green was named to the Forbes list of The World's 100 Most Powerful Women every year from 2017 to 2025. She was named to Forbes' 50 Over 50 list in 2022. She was included on the Forbes Most Powerful Women in Tech lists in 2017, 2018 and 2019. She was included in Time's 100 Most Influential People and named a Top 20 Venture Capitalist by The New York Times in 2017 and 2018. She was named VC of the Year at TechCrunch's 2017 Crunchies Awards. She was listed on Vanity Fair's New Establishment list.
Family
She is married and has two children and lives in San Francisco.
More
In 2020 she was among a group of high-profile investors who purchased W magazine. She is a licensed CPA and CFA charterholder.

From published sources — common ground for a warm intro.

Board director at FaireYC W17

Intro paths

YC

Faire went through Y Combinator (Winter 2017) — Kirsten sits on its board, so any YC alum in your network can reach them through the company's founders.

GP

Faire's group partner at YC was Gustaf Alstromer, General Partner at Y Combinator — the partner who ran Faire's batch and knows the company first-hand. YC profile ↗

→

In turn, Kirsten can intro founders to Faire's investors below.

Co-founders at Faire

MRMax Rhodes
Max RhodesFounder
MCMarcelo Cortes
Marcelo CortesFounder
MR
MATTHEW RHODESExecutive Officer, Director
JKJeffrey Kolovson
Jeffrey KolovsonFounder
JK
Jeff KolovsonFounder
LC
Lauren Cooks LevitanFounder

Board director at Guildery

Intro paths

→

In turn, Kirsten can intro founders to Guildery's investors below.

Co-founders at Guildery

KB
Kelly BergerExecutive Officer, Director
SR
Shane ReillyExecutive Officer, Director

Board director at Dollar Shave Club

Intro paths

→

In turn, Kirsten can intro founders to Dollar Shave Club's investors below.

Co-founders at Dollar Shave Club

MDMichael Dubin
ML
Mark LevineFounder

Experience

  1. ForerunnerFounder and Managing Partnercurrent2012 — presentSan Francisco Bay Area
  2. TownBoard Membercurrent2026 — present
  3. CasaBoard Membercurrent2026 — present
  4. FaireBoard Membercurrent2018 — presentSan Francisco Bay Area
  5. SuperpowerBoard Membercurrent2025 — present
  6. DaydreamBoard Membercurrent2023 — present
  7. DuckbillBoard Membercurrent2023 — present
  8. BalanceBoard Membercurrent2022 — present
  9. ProseBoard Membercurrent2017 — presentNew York City Metropolitan Area
  10. RitualBoard Membercurrent2016 — presentLos Angeles Metropolitan Area
  11. Glossier, Inc.Board Membercurrent2013 — presentNew York City Metropolitan Area
  12. NordstromBoard Member2019 — 2025
  13. ChimeBoard Observer2013 — 2025
  14. CuratedBoard Member2019 — 2023San Francisco Bay Area
  15. The YesBoard Member2018 — 2022San Francisco Bay Area
  16. Modern FertilityBoard Member2019 — 2021
  17. ReSci (Retention Science)Board Member2013 — 2020Los Angeles Metropolitan Area
  18. BonobosBoard Member2012 — 2017New York City Metropolitan Area
  19. Dollar Shave ClubBoard Member2012 — 2016Los Angeles Metropolitan Area
  20. [Independent]Angel Investor, Independent Consultant2003 — 2012San Francisco Bay Area

Skills & more

Venture Capital70Due Diligence17Mergers4Valuation8Corporate Development11Business Strategy9Entrepreneurship41Financial Modeling5Start-ups25Investments32Capital Raising2Strategic Partnerships4
+8 moreE-commerceMergers & AcquisitionsLeadershipStrategyBusiness DevelopmentAngel InvestingRetailEquity Research

From Kirsten's professional profile.

Deals · 1

FaireBoard seat

via Forerunner Ventures · filed May 2022 · $596.2M raise

Attribution from SEC filings, press coverage, and firm rosters.

Other disclosed investments

Board seats

CuratedGlossierRitual

Investor

Alchemy 43AnonArcadeAwayBalanceBirchboxBloomThatBonobosCalibrateCasachimebank-ar21Chloe + IsabelCleoCotopaxiCricket's CircleCuratedCUUPDarby SmartDaydreamdazzle aiDecagondepthfirstDollar Shave ClubDraper JamesDuckbillFaire (formerly Indigo Fair)GlossierGlossierGlow LabsHimsHims & HersHomeboundHotel TonightHotelTonightInto The GlossINTURNJetJet.comKaleLoupeLumiM.GemiModern FertilityMoment HouseNaturalNeighborhood GoodsOuraOutdoor VoicesPackagdPieProsePS Dept.Retention ScienceRevelRitualRockets of AwesomeShuddleStadium GoodsStockwellSuperpowerTally HealthThe Farmer's DogThe InsideThe YesTownWaneloWarby ParkerZeera

Sources: curated public sources · SEC Form D filings · the firm's website.

Podcasts & interviews

featuring Kirsten Green

Rising Above the Noise in Consumer VC with Kirsten Green of Forerunner | E1961

This Week in Startups

Kirsten Green’s $500M Bet on Consumer AI

South Park Commons

How Kirsten Green Built Forerunner Ventures

The Peel with Turner Novak

Kirsten Green of Forerunner Ventures w/ Lisa & Paul Jauregui of BK Beauty | Operators Series: Ep 14

ShipBob

Kirsten Green, Founding Partner of Forerunner Ventures

Goldman Sachs

Beauty and the Beat with Emily Weiss (Glossier) and Kirsten Green (Forerunner Ventures) | Disrupt SF

TechCrunch

4 more appearances

Colleagues at Forerunner Partners

Network6

Investors connected to Kirsten in public investor directories — a warm-intro map.

Frequently asked questions

Who is Kirsten Green?
Kirsten Green founded Forerunner Ventures in 2010 and built it into the definitive consumer-focused venture firm, with early bets on Dollar Shave Club, Warby Parker, Glossier, Chime and Hims & Hers. A former equity analyst covering retail, she pairs consumer-behavior research with early-stage investing and has been a fixture on the Forbes Midas List for seven straight years.
Where does Kirsten Green work?
Kirsten Green is General Partner at Forerunner Partners and Board director at Faire and Board director at Guildery and Board director at Dollar Shave Club.
What does Kirsten Green invest in?
Kirsten Green invests in Consumer, E-commerce, Fintech, Healthtech, Social.
What check size does Kirsten Green write?
Kirsten Green typically writes checks of $250K – $15M.
What boards does Kirsten Green sit on?
Kirsten Green holds tracked board seats at Curated, Faire, Faire, Glossier, Ritual.
What companies has Kirsten Green invested in?
Investments tracked here include Alchemy 43, Anon, Arcade, Away, Balance, Birchbox, BloomThat, Bonobos, Calibrate, Casa, chimebank-ar21, Chloe + Isabel, and 57 more.
Where did Kirsten Green go to school?
Kirsten Green studied at UCLA (B.A., Business Economics).
What awards has Kirsten Green received?
Green was named to the Forbes list of The World's 100 Most Powerful Women every year from 2017 to 2025. She was named to Forbes' 50 Over 50 list in 2022. She was included on the Forbes Most Powerful Women in Tech lists in 2017, 2018 and 2019. She was included in Time's 100 Most Influential People and named a Top 20 Venture Capitalist by The New York Times in 2017 and 2018. She was named VC of the Year at TechCrunch's 2017 Crunchies Awards. She was listed on Vanity Fair's New Establishment list.
What podcasts and interviews feature Kirsten Green?
Tracked appearances include "Rising Above the Noise in Consumer VC with Kirsten Green of Forerunner | E1961", "Kirsten Green’s $500M Bet on Consumer AI", "How Kirsten Green Built Forerunner Ventures", and 7 more.

Same school

Shared employers