Purple Sage Ventures
Venture capitalNew York · Seed · 1 people tracked
Investment thesis
The firm targets seed-stage founders demonstrating determination and integrity who are building technologies addressing challenges in people, planet, and productivity. Drawing on their own founder and operator backgrounds, the team aims to provide strategic expertise and operational support to help entrepreneurs scale their ventures successfully.
Source: firm website, verified Aug 6, 2026.
Team · 1 people
from public directories
What they invest in
from 18 of 21 portfolio companiesAI & Machine Learning ×5SaaS ×5Consumer ×4Digital Health ×4Direct to Consumer ×4Data & Infrastructure ×3Future of Work ×3Healthtech ×3
HQs:United States×9
Who they back
founder profiles across 8 portfolio companiesFounding team size:solo founder×32 founders×43 founders×1
Accelerator rootsportfolio companies that came through a program
Investments · 21 tracked
founders shown can be your intro pathBy year:2024 · 12023 · 12 dated
LifeMD operates a direct-to-consumer telehealth platform offering online access to board-certified providers for weight loss (including GLP-1 medications like Wegovy and Zepbound), men's and women's health, hormone therapy, mental health, cardiology, and urgent care with same-day prescriptions and lab orders.
Digital HealthDirect to ConsumerHealthtech
PartnerElizabeth Leahy· solo GP
Co-investorsGreen Egg Ventures
Antenna provides subscription analytics and market intelligence on streaming and subscription services, publishing estimates and metrics such as subscriber counts and retention rates for services like Roku's Howdy.
Data & InfrastructureMedia & EntertainmentSaaS
PartnerElizabeth Leahy· solo GP
Co-investorsGrit Capital PartnersImagination CapitalLightShed VenturesWaverley CapitalIDEA Fund PartnersUTA Ventures
Rockville, US
David Sperau(Executive Officer, Director, Promoter)Kimani Clark(Executive Officer, Director)Daniel Sperau(Executive Officer, Director, Promoter)Donald R Rogers(Executive Officer, Director, Promoter)
BoardBarry Stoler(Director)
PartnerElizabeth Leahy· solo GP
Character sells "do-it-with-me" home improvement kits for projects such as faucet and showerhead installation, bundling supplies with how-to videos and text-based access to a support team.
ConsumerDirect to ConsumerE-commerce
PartnerElizabeth Leahy· solo GP
Co-investorsChicago Early Growth Ventures (CEGV)CityPark InvestmentsConnetic VenturesGROOVE CAPITALSandalphon Capital
PartnerElizabeth Leahy· solo GP
Co-investorsManchesterStory Group, LLCRebalance Capital Ventures37 AngelsCultivation Capital
Elwood provides an institutional operating system for 24/7 capital markets, offering a modular, API-first platform for execution, portfolio, risk, and collateral management as well as reconciliation.
Crypto & Web3FintechSaaS
Chris Lawnin
PartnerElizabeth Leahy· solo GP
Co-investorsCommerzVenturesDawn CapitalFlow TradersSC VenturesGoldman Sachs
Epicured is a healthcare food company offering medically-tailored, Low FODMAP meals designed by clinicians and prepared by chefs to address digestive conditions such as IBS, IBD, Crohn's, Colitis, and SIBO.
Digital HealthDirect to ConsumerFoodTech
PartnerElizabeth Leahy· solo GP
Co-investorsID Ventures
Ethos provides values-based data and tools that rate the sustainability and social impact of companies and funds across 45 causes such as climate action, racial justice, and gender equality.
Data & InfrastructureFintechImpact & Social Good
PartnerElizabeth Leahy· solo GP
Guava is a private membership network for Black and Brown founders, offering invite-only dinners, social events, and a digital community to connect members with potential hires, partners, and investors.
Future of WorkSocial
PartnerElizabeth Leahy· solo GP
Co-investorsBackstage Capital
Health In Her Hue is a digital health platform for women of color that connects users with culturally responsive healthcare providers and offers a library of culturally tailored health content, community support, and peer-based Care Squad groups.
Digital HealthFemTechHealthtechWellness & FitnessNew York, US
Ashlee Wisdom(Executive Officer, Director)
PartnerElizabeth Leahy· solo GP
Co-investors100Km Ventures LlcGraham Walker VentureNex CubedR/GA VenturesSeae VenturesMorgan Stanley
Inclusively operates Retain, a workforce intelligence platform that helps employees find benefits, policies, and support resources through tools they already use such as Teams, ServiceNow, Slack, and company intranets, while giving employers real-time insight into workforce demand and program utilization.
AI & Machine LearningEnterprise SoftwareFuture of WorkHR TechSaaS
Charlotte Dales(Founder)inSarah Bernard(Founder)in
PartnerElizabeth Leahy· solo GP
Co-investorsEnable VenturesHow Women InvestNaples Technology VenturesTech Square Ventures
Keep Company provides a platform and coaching programs for organizations to facilitate meaningful employee connections through mentoring, peer pods, and cohort-based coaching.
AI & Machine LearningDigital HealthFuture of WorkHR TechSaaSWellness & FitnessDover, US
Adrienne Prentice(Co-founder & CEO)Claudia Naim-Burt(Co-founder & President)
PartnerElizabeth Leahy· solo GP
Co-investors100Km Ventures LlcMaryland TEDCOPixel Perfect VenturesTechstarsTEDCOVery Serious Ventures
MutualMarkets is an AI platform that matches brands with relevant TV shows and movies to create co-marketing digital ads, then connects the parties directly and helps produce the campaigns.
AdTechAI & Machine LearningMarketing TechFranklin Lakes, US
Eric Gould(Co-CEO & Founder)Alan Gould(Co-CEO & Founder)
BoardLloyd Braun(Director)
PartnerElizabeth Leahy· solo GP
Co-investorsMu Ventures
Osteoboost develops an FDA-cleared bone health device to treat osteopenia in postmenopausal women.
FemTechHealthtechMedical Devices
Dan Burnett(Co-Founder)Michael Jaasma(Chief Scientific Officer and Co-Founder)Shane Mangrum(Co-Founder)Laura Yecies(Chief Executive Officer & President)Pamela M. Peeke(Chief Medical Officer)
PartnerElizabeth Leahy· solo GP
Co-investorsAmbit Health VenturesEsplanade VenturesBand of AngelsGolden SeedsGood Growth CapitalHealthtech Capital+2 more
PartnerElizabeth Leahy· solo GP
Co-investorsWinklevoss CapitalFitz Gate VenturesHelmHuman Ventures
Rekalibrate provides a data analytics platform that consolidates data from building systems to measure office space utilization, amenity engagement, and customer interactions.
AI & Machine LearningData & InfrastructurePropTech
PartnerElizabeth Leahy· solo GP
Co-investorsGreen Egg Ventures
Renewal Mill is a food and ingredients company that makes six upcycled ingredients across protein, flour, and fiber, along with baking mixes, by repurposing byproducts from food production such as juice pulp.
Circular EconomyClimate TechConsumerFoodTechOakland, US
Claire Schlemme(Executive Officer, Director)Caroline Cotto(Cofounder)
PartnerElizabeth Leahy· solo GP
Co-investorsBread And Butter Ventures, LlcECP GrowthHG VenturesTechstars
Sendspark is a video platform that enables sales teams to create and send personalized video emails at scale using AI, with features for recording, customization, and viewing analytics.
AI & Machine LearningMarketing TechSaaSSales Tech
Bethany StachenfeldBrandon Escalante
PartnerElizabeth Leahy· solo GP
Co-investors500 GlobalPath VenturesRoot and Shoot VenturesBrickyard
Sprezz is a consumer brand selling products online with promotional bundle discounts and shipping calculated at checkout.
ConsumerDirect to ConsumerE-commerceNew York, US
PartnerElizabeth Leahy· solo GP
Co-investorsBenchstrength Partners
Tailored operates on-demand knitwear manufacturing, producing custom knitted garments for apparel brands without requiring upfront inventory.
Advanced ManufacturingCircular EconomyHardware
PartnerElizabeth Leahy· solo GP
Co-investorsNOEMIS Ventures
TO THE MARKET guides consumers to make purchasing decisions aligned with ethical and sustainable sourcing values, based on principles from its founder's best-selling book on conscious consumption.
Advanced ManufacturingB2B MarketplacesCleantechConsumerImpact & Social GoodLogistics & Supply ChainNew York City, US
Jane Mosbacher Morris(Founder & CEO)
PartnerElizabeth Leahy· solo GP
Co-investorsCurate CapitalForward Venture CapitalLDR VenturesMatchstick VenturesTechstarsWorking Capital Fund
Exits · 1
IPOs and acquisitions across the tracked portfolioLifemdNASDAQ: LFMD
Portfolio news
latest coverage across their companiesAntenna · bloomberg.com · Jan 27, 2026
Elwood · heraldbulletin.com · Jun 4, 2025
Frequently asked questions
- How many investments has Purple Sage Ventures made?
- Purple Sage Ventures has 21 tracked investments.
- What stage does Purple Sage Ventures invest at?
- Purple Sage Ventures invests at the Seed stage.
- What sectors does Purple Sage Ventures focus on?
- Purple Sage Ventures focuses on Sector Agnostic.
- Where is Purple Sage Ventures located?
- Purple Sage Ventures is headquartered in New York, US.
- Who does Purple Sage Ventures co-invest with?
- Purple Sage Ventures most often shares deals with Techstars, 100Km Ventures Llc, Green Egg Ventures, among 52 tracked co-investors.
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