Fundraising Fox

GOAL Ventures

Venture capital

Los Angeles Β· Seed–Series A Β· 3 people tracked

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Investment thesis

GOAL Ventures backs impactful digital and technology ventures that empower the games, media, and entertainment sectors. The firm seeks companies that are innovative, engaging, ahead of the curve, and capable of capturing the cultural zeitgeist. Founded by industry veterans from the digital media, games, and entertainment worlds, GOAL Ventures brings operator experience to the startups it supports.

Source: firm website, verified Aug 3, 2026.

Stage
Seed–Series A
HQ
Los Angeles, California, US
Leads rounds
Leads
Instruments
Equity
Founded
2018
Tracked investments
24

Team Β· 3 people

from public directories
Josh GutfreundΒ· General Partnerin

Co-founder of GOAL Ventures and a veteran of the digital media, games, and entertainment industry.

Ned ShermanΒ· General Partnerin𝕏

Co-founder of GOAL Ventures and a veteran of the digital media, games, and entertainment industry.

What they invest in

from 17 of 24 portfolio companies

Gaming Γ—10Creator Economy Γ—6Media & Entertainment Γ—6AdTech Γ—5Consumer Γ—5AI & Machine Learning Γ—4Marketing Tech Γ—3Marketplaces Γ—2

HQs:United StatesΓ—9IsraelΓ—1IndiaΓ—1

Who they back

founder profiles across 12 portfolio companies
58%
solo founders
7 of 12 mapped founding teams

Founding team size:solo founderΓ—72 foundersΓ—33 foundersΓ—2

Investments Β· 24 tracked

founders shown can be your intro path

By year:2021 Β· 12019 Β· 12 dated

4D Factory
Adelaide
Adelaide Metricsadelaidemetrics.comin𝕏

Adelaide provides an attention-based media quality metric called AU that scores advertising placements on a 0–100 scale using a machine learning model trained to business outcomes.

AdTechAI & Machine LearningMarketing TechNew York, US

Marc Guldimann(Executive Officer, Director, Promoter)Tony Talal(Executive Officer)Diane deCordova(Executive Officer, Director)

BoardJoe Marchese(Director)Harmon Lyons(Director)

Co-investorsBlueTree Venture CapitalHuman VenturesPitchdrive

Agletaglet.app

Ryan David Mullins(Founder)in

Co-investorsComcast Ventures

Anzuanzu.ioin𝕏

Anzu is an in-game advertising company.

AdTechGamingMarketing TechTel Aviv, IL

Ben Fenster(Founder)in

Co-investorsBitkraft Esports VenturesSamsung NextSony Ventures CorporationSprint VcHarris Blitzer Sports & Entertainment

Audigentaudigent.cominacquired by Experian

Audigent is a data activation, curation, and identity platform that enables privacy-safe, first-party data targeting for programmatic advertising at scale without cookies.

AdTechData & Infrastructure

Brian Brater(Founder)in

Co-investorsBroadscaleEvolution VC PartnersFlucas VenturesLauder PartnersRiverPark Ventures

Bebopbeebebopbee.comin

A free-to-play mobile puzzle game where players help restore ecosystems by completing puzzles, with environmental conservation themes including coral reef healing and habitat restoration.

GamingImpact & Social Good

Co-investorsBitkraft Esports VenturesCourtside Ventures

Carbonatedcarbonated.com𝕏

Carbonated develops competitive player-versus-environment gaming experiences for mobile platforms, using AI to drive gameplay mechanics.

AI & Machine LearningGamingEl Segundo, US

Kolbe Launchbaugh(Founder)in

Co-investorsAndreessen HorowitzCrit VenturesGolden Ventures

Double Loop Gamesdoubleloopgames.com𝕏

San Francisco, US

BoardEmily Greer(Executive Officer, Director)in

DSTLRYdstlry.co

DSTLRY is a publisher focused on comic books and graphic content for creators.

Creator EconomyE-commerceMedia & Entertainment

David Steinberger(Co-founder / Chief Executive Officer)Chip Mosher(Co-founder / Chief Creative Officer)

Co-investors2 Punks CapitalEspt Ventures LlcGFR FundNew York Venture Partners

Field Dayfieldday.appin𝕏

Field Day offers an enterprise field marketing platform that combines a national database of local businesses and events, a network of brand ambassadors for local canvassing and phone outreach, and centralized reporting to attribute campaigns to sales.

AdTechMarketing TechSaaS

Co-investorsBaroda VenturesCrosscut VenturesMoonshots CapitalPLG VenturesUnlock Venture Partners

Flickplayflickplay.co𝕏

Flickplay is a platform that makes character IP portable and monetizable across user-generated content, social, and real-world experiences, letting fans carry characters across loyalty programs, games, and creator tools.

Creator EconomyGamingMedia & Entertainment

Co-investorsAbstract VenturesDisney AcceleratorMuse CapitalThe Fund

Livliv.tvin𝕏Dec 2019

LIV provides video capture, streaming, and sharing technology that enables players and creators to distribute content to their audiences.

Creator EconomyDeveloper ToolsFintechGamingMedia & EntertainmentWellness & FitnessSan Francisco, US

Steffan Donal(Executive Officer)Ajinyad Shewki(Executive Officer, Director)AJ 'Dr Doom' Shewki(Founder)in

BoardCherry Freeman(Director)in

Co-investorsHiro CapitalNarcissus VenturesOlive Tree CapitalSamsung NextSony Ventures CorporationTechstars+1 more

Loupeartloupeart.comin

Loupe Art operates a streaming platform for visual art, offering curated original artist content and ambient art and music channels across connected TVs, web, and commercial spaces.

AdTechConsumerCreator EconomyMedia & EntertainmentSaaSAtlanta, US

Cameron Clayton(Director)Michele Tobin(Executive Officer, Director, Promoter)Mike Flannery(Director)

BoardMarisa Warren(Director)

Co-investorsGrit Capital PartnersPhoenix Capital VenturesSound Media VenturesALIAVIA Ventures

Lucky Dayluckyday.comin𝕏

Lucky Day is a mobile gaming company, founded in 2015, that develops mobile games where players compete for cash prizes.

ConsumerGaming

Players' Loungeplayerslounge.co𝕏

Players' Lounge is a wagering platform that allows gamers to compete in head-to-head matches or tournaments for cash prizes.

ConsumerCreator EconomyGamingMarketplacesSports TechNew York City, US

Dan Delaney(Founder)inZach Dixon(Founder)inAustin Woolridge(Founder)in

BoardPierre Planche(Director)in

Co-investorsAlleyCorpCanaan PartnersComcast VenturesCourtside VenturesDorm RoomEvolution VC Partners+4 more

Rooterrooter.ggin𝕏

Rooter operates a gaming community platform in India with over 85 million registered users, enabling purchase of in-game currency and gift cards.

ConsumerCreator EconomyGamingMarketplacesSocialNew Delhi, IN

Co-investorsTrifecta Capital AdvisorsCapital-ALightbox

Scripticscriptic.com

Scriptic builds cross-platform, true crime narrative games that combine live-action drama, interactive digital interfaces, and AI-enhanced storytelling for mobile, console, and Steam.

AI & Machine LearningGamingMedia & Entertainment

Nihal Tharoor(Founder)in

Co-investorsAcequia Capital (AceCap)Sony Ventures Corporationvgames

Stray Bombaystraybombay.comApr 2021

Seattle, US

Kimberly Voll(Director)Chet Falisek(Executive Officer, Director)

BoardKevin Zhang(Director)

Talespintalespin.comin𝕏

Cornerstone Immerse is an AI-driven immersive learning platform that uses VR simulations and virtual humans to train employees on soft skills.

AI & Machine LearningEdTechFuture of Work

Co-investorsKhosla VenturesSony Ventures CorporationWestRiver Group

The4Dfactorythe4dfactory.com
Volley
Volleygamesvolleygames.com𝕏

Volley develops voice-controlled games and interactive entertainment for smart speakers and TV platforms, including titles like Song Quiz, Jeopardy!, Wheel of Fortune, and Who Wants to Be a Millionaire.

ConsumerGamingMedia & EntertainmentSan Francisco, US

James Wilsterman(Founder)

XPLAxpla.io𝕏

XPLA is a blockchain mainnet, transitioning to a rebrand called CONX, focused on connecting value across culture, finance, and technology in the web3 space.

Crypto & Web3

Co-investorsPlay VenturesTRANSCENDBig Brain HoldingsHashed

Exits Β· 1

IPOs and acquisitions across the tracked portfolio

Audigentacq. by Experian

Portfolio news

latest coverage across their companies

Frequently asked questions

How many investments has GOAL Ventures made?
GOAL Ventures has 24 tracked investments, 1 of which have exited via acquisition or IPO.
What stage does GOAL Ventures invest at?
GOAL Ventures invests at the Seed, Series A stages.
What sectors does GOAL Ventures focus on?
GOAL Ventures focuses on AdTech, AI & Machine Learning, Consumer, Crypto & Web3, Data & Infrastructure, E-commerce, Enterprise Software, Gaming, Media & Entertainment, SaaS, Social.
Where is GOAL Ventures located?
GOAL Ventures is headquartered in Los Angeles, US.
Does GOAL Ventures lead rounds?
Yes, GOAL Ventures leads investment rounds.
Who does GOAL Ventures co-invest with?
GOAL Ventures most often shares deals with Sony Ventures Corporation, Bitkraft Esports Ventures, Comcast Ventures, among 44 tracked co-investors.

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