Ballpark Ventures
Venture capitalCheltenham · Pre-Seed–Series A · 6 people tracked
Investment thesis
Ballpark Ventures is a boutique early-stage technology fund whose partners are all successful entrepreneurs currently investing their own money. The firm emphasizes that its focus is on supporting founders rather than the investors themselves. Its investment criteria are simple, centered on whether the partners can add significant incremental value to a venture given their operating experience. The firm favors sectors where it has deep expertise, including mobile, retail, and media, and looks to help diverse startups strengthen their market presence.
Source: firm website, verified Aug 3, 2026.
Team · 6 people
from the firm's website
What they invest in
from 15 of 19 portfolio companiesAI & Machine Learning ×7SaaS ×7AdTech ×6Developer Tools ×5Enterprise Software ×5Data & Infrastructure ×4Marketing Tech ×4Cloud Computing ×2
HQs:United Kingdom×3United States×2Estonia×1Vietnam×1
Who they back
founder profiles across 7 portfolio companiesAccelerator rootsportfolio companies that came through a program
Investments · 19 tracked
founders shown can be your intro pathBy year:2019 · 12015 · 12 dated
Permate is an all-in-one partnership automation platform that connects brands, agencies, and partners to manage affiliate marketing relationships, track performance metrics, and facilitate revenue-sharing arrangements across multiple business sectors.
AdTechMarketing TechSaaS
Co-investorsBalderton CapitalEpisode1
Adzact is a B2B advertising platform that uses AI and open-source data to build customer profiles, identify future buyers, and target them with precision across channels including LinkedIn, Facebook, Google, CTV, radio, DOOH, native, and video.
AdTechAI & Machine LearningMarketing Tech
Co-investorsFuel Ventures
Appear Here is a marketplace platform that connects brands, designers, and entrepreneurs with short-term retail spaces.
Enterprise SoftwareMarketplacesPropTechRetail TechLondon, GB
Ross
Co-investorsBalderton CapitalMiroma VenturesMolten VenturesFifth WallPlayfair Capital
Co-investorsBeringeaEndeit CapitalMiroma VenturesUnilever Ventures
Constant offers "Landing Spaces," a platform that lets consumer brands create shoppable, on-brand landing pages and redirect shoppers to their preferred retailers across marketing channels like email, social, and retail media.
AdTechMarketing TechRetail Tech
Co-investorsCraigie Capital
Co-investorsBalderton CapitalCreandumHoltzbrinck VenturesHV CapitalOctopus VenturesTempoCap
Flitto creates, refines, and validates large-scale multilingual and multimodal datasets (text, speech, and image) for training AI models, sourced through its crowd platform Flitto Arcade with 14 million users across 173 countries.
AI & Machine LearningData & InfrastructureSaaS
Co-investorsAtinum Investment Co. Ltd.aVentureColopl NextPearl Abyss CapitalPremier Partners
Co-investorsSummit Peak Ventures
Lingvist develops AI-powered language learning software that uses big data and machine learning to adapt course content in real time for individual learners.
AI & Machine LearningConsumerEdTechTallinn, EE
Mait Müntel(Co-founder)Jalakas Ott(Executive Officer, Promoter)
BoardJaan Tallinn(Director)Andrus Oks(Director)inEamonn Carey(Director)inTakahito Aiki(Director)
Co-investorsRockaway VenturesTechstarsTera VenturesBlackPineInventureMetaplanet+1 more
On Device Research provides Brand Lift measurement that helps advertisers and media partners measure campaign performance, improve media planning, and enhance ad targeting across online and offline media.
AdTechData & InfrastructureMarketing Tech
Co-investorsPlayfair Capital
PlayCanvas is a cloud-based 3D engine and development platform that enables creation of interactive 3D applications, games, and visualizations for the web.
Cloud ComputingDeveloper ToolsGamingSaaSLondon, GB
Will Eastcott(Founder)inDavid Evans
Co-investors500 GlobalTechstars
Quantemplate is a network platform that enables organizations to exchange, reconcile, and orchestrate data across value chains with transparency and trust.
AI & Machine LearningData & InfrastructureEnterprise SoftwareFintechInsurTechSaaSNew York City, US
Adrian Rands(Director)Daniel Dall'Asta(Director)Caroline Murphy(Executive Officer)Howard Lundgren(Executive Officer, Director)
Co-investorsRoute 66 VenturesTechstars
Sendbird provides an AI-powered conversation platform that enables businesses to build conversational AI agents for customer interactions.
AI & Machine LearningCloud ComputingDeveloper ToolsEnterprise SoftwareSaaSSan Francisco, US
John S. Kim(Co-Founder/CEO)inBrandon Jeon(Founder/Head of Trust and Safety)inHarry Kim(Founder/CTO)inJoseph Pagano(Executive Officer)Yoonho Jeon(Director)Yeusin Kim(Director)
Co-investorsAugust CapitalCategory VenturesEmergence Capital PartnersFundersClubICONIQLobby Capital+11 more
AdTechDeep TechDeveloper ToolsGaming
Ted Nash(Cofounder)Matthew Bromberg(Chief Executive Officer and President)
Co-investorsOpenOceanBalderton Capital
Touch Surgery provides digital surgical training and reference content that can be accessed on demand by clinicians and their teams.
Digital HealthEdTechMedical Devices
Co-investorsEpisode1
Tray provides an integration and automation platform that connects over 700 enterprise systems, automates workflows, and orchestrates AI agents that work alongside teams.
AI & Machine LearningData & InfrastructureDeveloper ToolsEnterprise SoftwareSaaS
Rich Waldron(Founder)inAlistair Russell(Founder)inDominic Lewis(Founder)in
Co-investorsAcequia Capital (AceCap)FirestartrMosaic VenturesAngelPadGGV CapitalPlayfair Capital+2 more
Unmade provides digital infrastructure and automation software for apparel and sportswear brands to manage customization, small-batch production, and demand-driven manufacturing.
Advanced ManufacturingDeveloper ToolsE-commerceEnterprise SoftwareSaaSLondon, GB
Co-investorsBackedFELIX CAPITALTechstarsC4 VenturesConnect VenturesLocalGlobe+2 more
Exits · 1
IPOs and acquisitions across the tracked portfolioTapdaqacq. by Unity
Portfolio news
latest coverage across their companies
Flitto · finance.biggo.com · Aug 11, 2026
Tapdaq · techmarketview.com · Jul 17, 2026
Sendbird · newmarketpitch.com · Jul 13, 2026
Principals & officers · per Companies House
what is this? ⓘLLP designated member · since 2012
LLP designated member · since 2012
LLP designated member · since 2011
LLP designated member · since 2011
Corporate LLP designated member · since 2011
LLP member · since 2013
LLP member · since 2013
LLP member · since 2012
LLP member · since 2011
LLP member · since 2011
+9 more officers on the register
Jeffrey Cooper — significant influence or control limited liability partnership
Frequently asked questions
- How many investments has Ballpark Ventures made?
- Ballpark Ventures has 19 tracked investments, 1 of which have exited via acquisition or IPO.
- What stage does Ballpark Ventures invest at?
- Ballpark Ventures invests at the Pre-Seed, Seed, Series A stages.
- What sectors does Ballpark Ventures focus on?
- Ballpark Ventures focuses on AdTech, Media & Entertainment, Mobility & Transportation, Retail Tech.
- Where is Ballpark Ventures located?
- Ballpark Ventures is headquartered in Cheltenham, GB.
- Who does Ballpark Ventures co-invest with?
- Ballpark Ventures most often shares deals with Techstars, Balderton Capital, Episode1, among 40 tracked co-investors.
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