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Tray.ai

London · Founded 2012 · 12 known investors

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Tray.ai is an integration and automation platform that solution providers and consultancies use to build custom workflows and automations for their enterprise customers. The platform enables partners to deliver AI automation, data integration, and business process automation services across various industries.

Founders & leadership

Tray.ai was founded in 2012 by Rich Waldron, Alistair Russell, and Dominic Lewis.

RWRich Waldron
Rich WaldronFounderFounder at Europe Europe Europe
ARAlistair Russell
Alistair RussellFounderFounder at Europe Europe Europe
DL
Dominic LewisFounder at Tray
MC
Michael ChalfenNamed on SEC filing

Board

PA
Puneet AgarwalBoard director

Investors · 12

Funding

SEC filings, press & company announcements

$59.3M disclosed across 4 of 6 rounds · 2014–2022

▶$37MraisedApr 2019 · 10 investors · Other
Rule 506(b)
Officers, directors & promoters on the filing
  • Puneet AgarwalDirector
  • Alistair RussellDirector
  • Richard WaldronExecutive Officer, Director
  • Michael ChalfenDirector
  • Glenn SolomonDirector
  • Alex ClaytonDirector
Offering amount
$37M
Amount sold
$37M
First sale
Apr 2019
Incorporated
Corporation, Delaware
Federal exemptions
06b
Full filing on SEC EDGAR ↗
▶$14.3MraisedMay 2018 · 7 investors · Other
Rule 506(b)
Officers, directors & promoters on the filing
  • Puneet AgarwalDirector
  • Richard WaldronExecutive Officer, Director
  • Glenn SolomonDirector
  • Alistair RussellDirector
  • Michael ChalfenDirector
Offering amount
$14.3M
Amount sold
$14.3M
First sale
May 2018
Incorporated
Corporation, Delaware
Federal exemptions
06b
Full filing on SEC EDGAR ↗
▶$5.8MraisedJan 2017 · 9 investors · Other Technology
Rule 506(b)
Officers, directors & promoters on the filing
  • Alistair RussellDirector
  • Michael ChalfenDirector
  • Richard WaldronExecutive Officer, Director
  • Puneet AgarwalDirector
Offering amount
$5.8M
Amount sold
$5.8M
First sale
Aug 2016
Incorporated
Corporation, Delaware, 2012
Federal exemptions
06b
Full filing on SEC EDGAR ↗
▶$2.2MraisedDec 2014 · 6 investors · Other Technology
Rule 506(b)
Officers, directors & promoters on the filing
  • Alistair RussellDirector
  • Puneet AgarwalDirector
  • Richard WaldronExecutive Officer, Director
Offering amount
$2.3M
Amount sold
$2.2M
First sale
Dec 2014
Incorporated
Corporation, Delaware, 2012
Federal exemptions
06b
Full filing on SEC EDGAR ↗

Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.

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Frequently asked questions

What does Tray.ai do?
Tray.ai is an integration and automation platform that solution providers and consultancies use to build custom workflows and automations for their enterprise customers. The platform enables partners to deliver AI automation, data integration, and business process automation services across various industries.
Who founded Tray.ai?
Tray.ai was founded by Rich Waldron, Alistair Russell, Dominic Lewis in 2012.
Who are Tray.ai's investors?
Tray.ai's investors include Acequia Capital (AceCap), AngelPad, Artisanal Ventures, Ballpark Ventures, Firestartr, Mosaic Ventures, Notable Capital, Passion Capital and 4 more.
How much funding has Tray.ai raised?
Tray.ai has disclosed $59.3M raised across 4 of its 6 known rounds.
Where is Tray.ai headquartered?
Tray.ai is headquartered in London.