About
Sasha Orloff founded LendUp and its spinout Mission Lane before starting Puzzle.io, accounting software designed for early-stage companies.
Sasha Orloff @sashaorloff
AI is going to make Accountants richer. I said it on stage at Scaling New Heights. I said it again on the CPA Practice Advisor podcast last week. Every conversation I have with real Firms confirms it. The AI hype cycle has been telling you the wrong story for two years. The https://t.co/T2fppNG6eD
Jul 21, 2026 · ♥ 5
Sasha Orloff @sashaorloff
The internet sold you things. Social media sold you emotions. AI sold what you know and never asked. AI learns from you, packages what it learned, and sells it back as a subscription. Thanks for the input. Enjoy the invoice. That is extraction, not innovation. The backlash https://t.co/GLNbMuoziS
Jul 8, 2026 · ♥ 6
Sasha Orloff @sashaorloff
Two years ago, everyone said AI would replace accountants first. Here's what actually happened: AI has created 1.3 million new jobs in the last three years. Another 600,000 in data centers on top of that. Nearly 2 million net new positions added to the AI economy since 2023. https://t.co/hmStJaKiLv
Jul 7, 2026 · ♥ 8 · ⇄ 4
Founder/CEO at LendupYC W12
Intro paths
Sasha went through Y Combinator (Winter 2012) — any YC alum in your network can reach them through the YC community.
In turn, Sasha can intro founders to Lendup's investors below.
Lendup's investors · 4
Co-founders at Lendup
Experience
- PuzzleCofounder & CEOcurrent2019 — presentSan Francisco Bay Area
- TurpentinePodcast Host - Tech Finance by A16Z Studioscurrent2024 — present
- RevolutNon-Executive Director (NED)2019 — 2022
- Limited PartnerInvestor2019 — 2022
- Mission LaneAdvisor2018 — 2019
- Mission LaneCofounder & CEO2014 — 2018San Francisco Bay Area
- LendUpBoard Member & Advisor2018 — 2019
- LendUpCofounder & CEO2012 — 2018San Francisco Bay Area
- The Aspen InstituteAdvisory Group Member2017 — 2019
- TransUnionAdvisory Board Member (Fintech)2014 — 2017
- CitiSenior Vice President, Citi Ventures2010 — 2012Palo Alto, CA
- Check Inc. (now Mint Bills)Revenue Consultant2010San Francisco Bay Area
- CitiVice President, Consumer2006 — 2010New York, New York
- The World BankGlobal Technology Microfinance Analyst2005Washington D.C. Metro Area
- Grameen FoundationVolunteer (Microfinance Technology Focus)2002 — 2005La Ceiba, Honduras and Chiapas, Mexico
- IngenioAnalyst2000 — 2001San Francisco Bay Area
Education
- Harvard Business School OnlineContinuing Education, (1) Corporate Finance and Valuations2019
- Stanford Continuing StudiesContinuing Education, (1) Effective Board Governance (2) People Analytics2019
- Y CombinatorW'12 Batch2011
- Georgetown University McDonough School of BusinessMBA, Finance2004 — 2006
- EHUSemester Abroad, European Art History & Culture1998
- University of CambridgeSemester Abroad (Pembroke College), Economics1998
- UC San DiegoBS, Applied Math and Economics1995 — 1999
Skills & more
Languages Spanish
From Sasha's professional profile.
Same school
Also attended Y Combinator1,485
+ 1,479 more
Also attended Georgetown University McDonough School of Business84
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+ 78 more
Also attended EHU6
Also attended UC San Diego228
+ 222 more
Shared employers
Also worked at The Aspen Institute71
+ 65 more
Also worked at Citi684
+ 678 more
Also worked at Check Inc. (now Mint Bills)8
+ 2 more
Also worked at The World Bank96
+ 90 more