Fundraising Fox

Reflect Ventures

Venture capital

Menlo Park · Pre-Seed–Series A · 10 people tracked

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Investment thesis

Reflect Ventures invests through funds and syndicates in B2B and B2B2C companies operating in emerging markets. Its focus areas include logistics, supply chain, distribution, transport, and fintech rails. The firm's funds and syndicates are open only to accredited investors in accordance with US SEC rules, and it invites accredited investors and startup referrals that fit its thesis.

Invests inE-commerceFintechLogistics & Supply ChainAsia-PacificBangladeshGeorgiaGlobalMenlo ParkMiddle East & North AfricaPakistanUnited States

Source: firm website, verified Aug 3, 2026.

Stage
Pre-Seed–Series A
Check
$120K – $37M
HQ
Menlo Park, US
Instruments
Equity
Founded
2021
Tracked investments
39

Team · 10 people

from the firm's website

What they invest in

from 2 of 39 portfolio companies

B2B Marketplaces ×1Consumer ×1E-commerce ×1Fintech ×1FoodTech ×1Logistics & Supply Chain ×1Mobility & Transportation ×1SaaS ×1

HQs:Morocco×1Nigeria×1

Investments · 39 tracked

founders shown can be your intro path
1Trolley Cloud
Appload
Asset-Based Financing
Cargon
Charichari.comin𝕏

Chari is a fintech app available in Morocco that provides mobile money services including phone recharges, bill payments, peer-to-peer transfers, and Visa card issuance.

ConsumerE-commerceFintechFoodTechCasablanca, MA

Ismael Belkhayat(Founder)inSophia Alj(Founder)in

Circular Economy
Construction Materials Distribution
Dastgyrdastgyr.comin
Delivery as a Service
E-Banking
E-Enabled Freight Forwarder
E-Enabled Trading
Fincart
FMCG Distribution
Fulfillment as a Service
Gigmile
GoCement
GoFlux
Identity and Compliance
Jatri
Kamion
Logistics SaaS
Maad
Moneco
Moova
O360
Pharma Distribution
Pollen
PulseTech
Q-Commerce Orchestration
Rendarenda.coin𝕏

Renda provides technology solutions for logistics and mobility businesses operating in emerging markets, enabling operational optimization and expansion across Africa, including Nigeria, Kenya, Uganda, Rwanda, and Tanzania.

B2B MarketplacesLogistics & Supply ChainMobility & TransportationSaaSLagos, NG

Damilola Owoeye(SVP, Fulfilment & Value-Added Services)in

Sales Generation
Sales Generation B2B2C
SourceID
Soutag
T40 Technologies
Tappi
Transport Ticketing
TRUCK IT INtruckitin.com𝕏

Portfolio news

latest coverage across their companies

Frequently asked questions

What stage does Reflect Ventures invest at?
Reflect Ventures invests at the Pre-Seed, Seed, Series A stages.
What is Reflect Ventures's typical check size?
Reflect Ventures typically writes checks of $120K – $37M.
What sectors does Reflect Ventures focus on?
Reflect Ventures focuses on E-commerce, Fintech, Logistics & Supply Chain.
Where is Reflect Ventures located?
Reflect Ventures is headquartered in Menlo Park, US.

Media · Podcasts & interviews

featuring the team

Michel Friedman - Partner Reflect Ventures

Charles Cormier Podcast - CEO Wisdom · Michel Friedman

59. Michel Friedman | Reflect Ventures

misaal podcast · Michel Friedman

#EmergingMarkets#VentureCapital-Michel Friedman-Reflect Ventures

PHBS ISU Entrepreneurs · Michel Friedman

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