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Chari

YC S21

Casablanca, MA · Founded 2020 · 100 employees · 4 known investors

Find your way into Chari

1,946 people in our graph share verified history with the Chari team — schools, employers, funds. One of them is your warm intro.

Kike Mirallesunlockedknows Sophia Alj · together at McKinsey & Company (overlapped)
×6knows the team · via McKinsey & Company
knows the team · via ESCP
×2knows the team · via Universitat Autònoma de Barcelona
knows the team · via Y Combinator
knows the team · via BNP Paribas Corporate and Investment Banking

Chari is a fintech app available in Morocco that provides mobile money services including phone recharges, bill payments, peer-to-peer transfers, and Visa card issuance. The platform serves both consumers and merchants, offering wallet functionality, bill payment services, and point-of-sale solutions.

Also known as Chari Co.

ConsumerE-commerceFintechFoodTechGroceryMoroccoMiddle East and North AfricaPartly Remote

Founders & leadership· Y Combinator alumni (S21)

Chari was founded in 2020 by Ismael Belkhayat and Sophia Alj.

IBIsmael Belkhayat
Ismael Belkhayatin𝕏FounderIsmael Belkhayat studied in Paris, London, Madrid, and Ithaca before working as a consultant at Boston Consulting Group for three years. He later relocated to Casablanca to pursue technology entrepreneurship.
SASophia Alj
Sophia Aljin𝕏FounderShe previously worked as a consultant at McKinsey.

Investors · 4

Reflect VenturesMenlo Park · $120K – $37M
VKAV (Verod-Kepple Africa Ventures)Lagos
Y CombinatorSan Francisco · $500K

Also in the syndicate · 1

Verod-Kepple Africa Ventures (VKAV)

Funding

SEC filings, press & company announcements

Source: company announcements and press reports — follow each round's link for the claim.

In the news

Moroccan startup Chari nets $12m series A funding to power retail and BaaS growthtechnext24.com · Oct 2025Morocco start-up founders saw future on sub-Saharan travelsft.com · Jun 2024Moroccan B2B e-commerce startup Chari banks $1.5m funding from VKAV - Disrupt Africadisruptafrica.com · Jul 2023Plug and Play doubles down on Moroccan B2B e-commerce startup Chariffnews.com · May 2023Moroccan B2B e-commerce startup Chari secures follow-on funding from Plug and Play - Disrupt Africadisrupt-africa.com · May 2023

Frequently asked questions

What does Chari do?
Chari is a fintech app available in Morocco that provides mobile money services including phone recharges, bill payments, peer-to-peer transfers, and Visa card issuance. The platform serves both consumers and merchants, offering wallet functionality, bill payment services, and point-of-sale solutions.
Who founded Chari?
Chari was founded by Ismael Belkhayat, Sophia Alj in 2020.
Who are Chari's investors?
Chari's investors include Reflect Ventures, VKAV (Verod-Kepple Africa Ventures), Y Combinator.
Where is Chari headquartered?
Chari is headquartered in Casablanca, MA.