Emphasis Ventures
Venture capitalNew York · Pre-Seed–Series A · 8 people tracked
Investment thesis
Emphasis Ventures positions itself as an early partner to founders shaping the global fintech landscape, providing not only capital but strategic support. The firm concentrates on financial technology, backing companies across areas such as identity and risk data infrastructure, fraud prevention, banking-as-a-service, wealth and mutual fund distribution, and consumer fintech. Its portfolio and news emphasize India and broader emerging markets, with additional exposure across Europe, Latin America, and Southeast Asia. EMVC engages early and supports portfolio companies through scaling, global expansion, and market penetration.
Source: firm website, verified Aug 3, 2026.
Team · 8 people
from the firm's website
What they invest in
from 15 of 21 portfolio companiesFintech ×13SaaS ×7AI & Machine Learning ×5Consumer ×3InsurTech ×3Enterprise Software ×2HR Tech ×2AgTech ×1
HQs:India×9United States×3Brazil×1
Who they back
founder profiles across 11 portfolio companiesFounding team size:solo founder×72 founders×33 founders×1
Where their founders studiedfrom 10 founders with education data
Harvard Business School ×2Indian Institute of Technology, Bombay ×2
Where their founders worked beforefrom 11 founders with career history
Evalueserve ×2
Accelerator rootsportfolio companies that came through a program
Investments · 21 tracked
founders shown can be your intro pathBy year:2023 · 12021 · 12 dated
Co-investorsBetter Capital
Bimaplan offers life and health insurance products tailored for low-income households in India, delivered through a mobile-first platform.
FintechInsurTechBengaluru, IN
Vikul Goyal(Founder)in
Co-investorsAmino CapitalY Combinator2am VCAcequia Capital (AceCap)FinSight VenturesGoodwater Capital+3 more
Bureau provides payment fraud prevention and account takeover detection technology for financial institutions and digital platforms.
AI & Machine LearningCybersecurityFintech
Ranjan R Reddy(Founder)in
Co-investorsCommerce VenturesGMO VenturePartnersQuona CapitalVillage GlobalXYZ Venture CapitalGeneral Partnership
Card91 provides a payment issuance platform for banks and PPI (Prepaid Payment Instrument) license holders to create and manage customizable card programs and wallets, including digital, virtual, physical, NFC, and wearable cards.
Enterprise SoftwareFintechSaaS
Ajay Pandey(Founder)in
Co-investorsCommerce VenturesPoint72 VenturesInfinity VenturesRainmatter
Clinikk is a healthcare service and product, launched in 2018, that aims to be a family's first point of contact for illnesses through affordable, accessible care.
Digital HealthHealthtechInsurTechWellness & FitnessBengaluru, IN
Bhavjot Kaur(Co-founder)Dr. Suraj Baliga(Co-founder)Investor Relations Clinikk Not neededSuraj Baliga
Co-investors500 GlobalBeyond Capital VenturesAvaana CapitalCrane Venture PartnersMassMutual Ventures
Credenc matches students and job seekers with employment opportunities based on skills assessments, and provides career services including resume building, LinkedIn positioning, and interview preparation.
EdTechFuture of WorkHR Tech
Mayank Batheja(Founder)in
Co-investorsOmidyar Network India
GramCover is an insurance platform offering motor, crop, and livestock insurance products, along with reinsurance services.
AgTechFintechInsurTech
Co-investorsIIMA VenturesInflexor VenturesFlourish VenturesOmidyar Network IndiaOmnivoreSiana Capital Management+1 more
Flash is a Brazilian platform that integrates corporate benefits management, HR/people management, expense management, and a corporate/multi-benefit card into a single system.
FintechHR TechSaaS
Ricardo Salem(Founder)in
Co-investorsBattery VenturesMONASHEESNorte VenturesBlume VenturesEndeavor CatalystGlobal Founders Capital+1 more
Jar is an Indian fintech app that helps users save money by investing in digital gold, positioning itself as a simplified savings tool for everyday consumers.
ConsumerFintechSaaS
Misbah Ashraf(Founder)in
Co-investorsAdvantedge FoundersCapria VenturesEximius VenturesKalaari CapitalKube VCLVX Ventures+11 more
Khatabook provides a mobile app that allows business owners to digitally record customer credit and debit transactions, replacing paper ledgers; the platform also offers access to lending services and is designed for small businesses managing customer accounts.
FintechBengaluru, IN
Ravish Naresh(Founder/CEO)in
Co-investorsAlkeon InnovationAlpha Wave GlobalAngel Collective Opportunity FundB Capital GroupB4 CapitalBetter Capital+11 more
Anurakt Jain(Founder)in
Co-investorsAlter GlobalBetter CapitalGMO VenturePartnersTracxn labsTrifecta Capital Advisors
M2P Fintech provides fintech infrastructure and supports fintech startups and entrepreneurs.
AI & Machine LearningEnterprise SoftwareFintechSaaSChennai, IN
Madhusudanan R(Co-founder)inMuthukumar A(Co-founder)inPrabhu Rangarajan(Co-founder)
Co-investors8i VenturesBetter CapitalBEENEXTFlourish VenturesHelios Investment PartnersInsight Partners+7 more
Co-investorsAnicut CapitalHelios Digital VenturesInsight Partners
Monnai provides an AI-driven data and analytics platform that builds a 360-degree view of customer identity and behavior for identity verification, fraud detection, and risk assessment.
AI & Machine LearningConsumerData & InfrastructureFintechSanta Monica, US
Daniel Kurgan(Director)Pierre DemarcheRavish Patel
Co-investors500 GlobalBetter Tomorrow VenturesMotive PartnersSouth QuadCommerce VenturesTiger Global Management
Co-investorsiSeed
slice offers a UPI-linked credit card, a zero-balance savings account with daily interest tied to the RBI repo rate, instant cashback deals, and automatic spending categorization.
ConsumerFintechSaaS
Rajan Bajaj(Founder)in
Co-investors8i VenturesBetter CapitalDG Daiwa VenturesDMI AIF Sparkle FundGMO VenturePartnersMSA Novo+3 more
FintechSeattle, US
Meet Semlani(Founder)inPramey Jain(Founder)inChristopher Doyle(Executive Officer, Director, Promoter)Sage Raterman(Executive Officer, Director, Promoter)Meet S
Co-investors500 GlobalDMI AIF Sparkle FundVaranium NexGenWorldQuant Ventures
Wealthy is a platform for mutual fund distributors and financial advisors in India, providing technology to run and grow their distribution business including AI-assisted KYC and onboarding, client investment apps, portfolio tracking, SIP tools, fund research, and reporting.
AI & Machine LearningFintechSaaSBengaluru, IN
Prashant Gupta(Founder)inAditya Agarwal(Founder)in
Co-investorsAlpha Wave GlobalGlobevestorGood CapitalInvestopadTracxn labsBertelsmann India Investments
Mysa is an AI-based finance platform that adds banking, accounts payable, and expense management on top of a company's existing ERP and bank accounts.
AI & Machine LearningFintechSaaSMiami, US
Arpita Kapoor(Founder)Mohit Rangaraju(Founder)Nike Adeyekun(Executive Officer, Director)
Co-investorsNSRCEL
Portfolio news
latest coverage across their companiesFlash · theinvestorsociety.com · Aug 21, 2026
Jar · m.dailyhunt.in · Aug 18, 2026
M2P · siliconindia.com · Jul 19, 2026
Khatabook · startuptalky.com · Jul 15, 2026
Bureau · wnct.com · Jul 2, 2026
Monnai · finance.yahoo.com · Jan 14, 2026
Wealthy · bestvantageinvestments.com · Nov 26, 2025
Frequently asked questions
- How many investments has Emphasis Ventures made?
- Emphasis Ventures has 20 tracked investments.
- What stage does Emphasis Ventures invest at?
- Emphasis Ventures invests at the Pre-Seed, Seed, Series A stages.
- What sectors does Emphasis Ventures focus on?
- Emphasis Ventures focuses on AI & Machine Learning, Data & Infrastructure, E-commerce, Fintech, InsurTech.
- Where is Emphasis Ventures located?
- Emphasis Ventures is headquartered in New York, US.
- Who does Emphasis Ventures co-invest with?
- Emphasis Ventures most often shares deals with Better Capital, 500 Global, DMI AIF Sparkle Fund, among 60 tracked co-investors.
From the blog
visit blog ↗Emphasis Ventures has recently covered embedded finance's integration into niche verticals and SMBs, fintech infrastructure as the technological backbone enabling digital financial services, and emerging markets' leadership in real-time payment systems through UPI and Pix. AI summary
Co-investors · 3
Flourish Ventures is a global early-stage fintech fund that backs founders building and reshaping financial services and systems.
Kraken is a cryptocurrency exchange operating since 2011, offering crypto trading along with related services such as margin trading, staking, derivatives, and (in the US) equities brokerage through Kraken Securities LLC.
IVC is a venture capital firm that has made over 200 investments across Web3, gaming, digital entertainment, AI, infrastructure, and fintech.
Firms observed investing alongside Emphasis Ventures, from public investor directories. Shared companies are the overlap with Emphasis Ventures's recorded portfolio.
Similar investors
MAYA Capital is an early-stage venture fund that backs bold founders driving technological change across Latin America.
Visionaries Club is a European venture capital firm backing early-stage B2B and AI-driven technology companies, connecting top founders with a network of leading tech operators and industrial family entrepreneurs who serve as LPs, mentors and customers.
FUSE is an early-stage venture capital firm that backs founders from the earliest stages, leveraging a large LP network of operators, executives, and founders to help build category-defining companies.
Everywhere Ventures is an early-stage venture firm, backed by a community of founders and operators as LPs, that writes early checks (including pre-seed) into startups across many sectors and geographies.
Daphni is a venture capital firm investing in early-stage European startups across multiple sectors. The firm focuses on companies with European origins that pursue international growth opportunities.