Emphasis Ventures
Venture capitalNew York · Pre-Seed–Series A · 9 people tracked
Find your way into Emphasis Ventures
1,466 people in our graph share verified history with the Emphasis Ventures team — schools, employers, funds. One of them is your warm intro.
Investment thesis
Emphasis Ventures positions itself as an early partner to founders shaping the global fintech landscape, providing not only capital but strategic support. The firm concentrates on financial technology, backing companies across areas such as identity and risk data infrastructure, fraud prevention, banking-as-a-service, wealth and mutual fund distribution, and consumer fintech. Its portfolio and news emphasize India and broader emerging markets, with additional exposure across Europe, Latin America, and Southeast Asia. EMVC engages early and supports portfolio companies through scaling, global expansion, and market penetration.
Source: firm website, verified Aug 3, 2026.
Team · 9 people
from the firm's website & curated
What they invest in
from 16 of 26 portfolio companiesFintech ×13SaaS ×7AI & Machine Learning ×6Consumer ×3InsurTech ×3Enterprise Software ×2HR Tech ×2AdTech ×1
HQs:India×9United States×3Brazil×1
Who they back
founder profiles across 12 portfolio companiesFounding team size:solo founder×72 founders×33 founders×2
Where their founders studiedfrom 14 founders with education data
Birla Institute of Technology and Science, Pilani ×2Harvard Business School ×2Indian Institute of Technology, Bombay ×2
What their founders studiedfrom 11 founders with field-of-study data
Engineering ×4Business & Management ×2Computer Science ×2
Where their founders worked beforefrom 16 founders with career history
BICS ×2Evalueserve ×2TeleSign ×2
Accelerator rootsportfolio companies that came through a program
Investments · showing 23 of 26
founders shown can be your intro pathBy year:2023 · 12022 · 32021 · 26 dated
Expoze.io is a platform that uses computer vision to predict visual attention and generate heatmaps for images, helping creators and designers understand which elements capture viewer attention.
AdTechAI & Machine LearningMarketing Tech
Co-investorsCapital MillsGood CapitalVenture Highway
Bimaplan offers life and health insurance products tailored for low-income households in India, delivered through a mobile-first platform.
FintechInsurTechBengaluru, IN
Vikul Goyal(Founder)in
Co-investorsAmino CapitalMAGIC FundY Combinator2am VCAcequia Capital (AceCap)FinSight Ventures+3 more
-2.png)
Bureau provides payment fraud prevention and account takeover detection technology for financial institutions and digital platforms.
AI & Machine LearningCybersecurityFintech
Ranjan R Reddy(Founder)in
Co-investorsCommerce VenturesGMO VenturePartnersQuona CapitalVillage GlobalXYZ Venture CapitalGeneral Partnership
Card91 provides a payment issuance platform for banks and PPI (Prepaid Payment Instrument) license holders to create and manage customizable card programs and wallets, including digital, virtual, physical, NFC, and wearable cards.
Enterprise SoftwareFintechSaaS
Ajay Pandey(Founder)in
Co-investorsCommerce VenturesPoint72 VenturesInfinity VenturesRainmatter
Clinikk is a healthcare service and product, launched in 2018, that aims to be a family's first point of contact for illnesses through affordable, accessible care.
Digital HealthHealthtechInsurTechWellness & FitnessBengaluru, IN
Bhavjot Kaur(Co-founder)inDr. Suraj Baliga(Co-founder)
Co-investors500 GlobalBeyond Capital VenturesAvaana CapitalCrane Venture PartnersMassMutual VenturesWEH Ventures
Credenc matches students and job seekers with employment opportunities based on skills assessments, and provides career services including resume building, LinkedIn positioning, and interview preparation.
EdTechFuture of WorkHR Tech
Mayank Batheja(Founder)in
Co-investorsOmidyar Network India
GramCover is an insurance platform offering motor, crop, and livestock insurance products, along with reinsurance services.
AgTechFintechInsurTech
Co-investorsIIMA VenturesInflexor VenturesFlourish VenturesOmidyar Network IndiaOmnivoreSiana Capital Management+1 more
Flash is a Brazilian platform that integrates corporate benefits management, HR/people management, expense management, and a corporate/multi-benefit card into a single system.
FintechHR TechSaaS
Ricardo Salem(Founder)in
Co-investorsBattery VenturesMONASHEESNorte VenturesBlume VenturesEndeavor CatalystGlobal Founders Capital+1 more
Jar is an Indian fintech app that helps users save money by investing in digital gold, positioning itself as a simplified savings tool for everyday consumers.
ConsumerFintechSaaS
Misbah Ashraf(Founder)in
Co-investorsAdvantedge FoundersArkam VenturesCapria VenturesEximius VenturesKalaari CapitalKube VC+15 more
Khatabook provides a mobile app that allows business owners to digitally record customer credit and debit transactions, replacing paper ledgers; the platform also offers access to lending services and is designed for small businesses managing customer accounts.
FintechBengaluru, IN
Ravish Naresh(Founder/CEO)in
Co-investorsAlkeon InnovationAlpha Wave GlobalAngel Collective Opportunity FundB Capital GroupB4 CapitalBetter Capital+13 more
.jpeg){kind=logo}
Anurakt Jain(Founder)in
Co-investorsAlter GlobalBetter CapitalGMO VenturePartnersTracxn labsTrifecta Capital Advisors
M2P Fintech provides fintech infrastructure and supports fintech startups and entrepreneurs.
AI & Machine LearningEnterprise SoftwareFintechSaaSChennai, IN
Madhusudanan R(Co-founder)inMuthukumar A(Co-founder)inPrabhu Rangarajan(Co-founder)in
Co-investors8i VenturesBetter CapitalBEENEXTFlourish VenturesHelios Investment PartnersInsight Partners+8 more
Monnai provides an AI-driven data and analytics platform that builds a 360-degree view of customer identity and behavior for identity verification, fraud detection, and risk assessment.
AI & Machine LearningConsumerData & InfrastructureFintechSanta Monica, US
Pierre DemarcheinRavish PatelinDaniel Kurgan(Director)
Co-investors500 GlobalBetter Tomorrow VenturesMotive PartnersSouth QuadCommerce VenturesTiger Global Management
Mysa is an AI-based finance platform that adds banking, accounts payable, and expense management on top of a company's existing ERP and bank accounts.
AI & Machine LearningFintechSaaSMiami, US
Arpita Kapoor(Founder)Mohit Rangaraju(Founder)Nike Adeyekun(Executive Officer, Director)
Co-investorsNSRCEL
Indian AI company behind Niki, a chat- and voice-based assistant for recharges, bill payments and travel bookings; ceased operations in 2021.
Co-investorsHyderabad Angels
slice is an Indian full-stack small finance bank (India's first fintech-turned-bank after merging with North East Small Finance Bank) offering consumer banking products such as savings accounts, fixed deposits, UPI, a UPI credit card, and credit/borrowing services.
ConsumerFintechSaaSBangalore, IN
Rajan Bajaj(Founder, MD & CEO)in
Co-investorsAdvent InternationalBlume VenturesInsight PartnersTiger Global Management8i VenturesBetter Capital+7 more
FintechSeattle, US
Meet Semlani(Founder)inPramey Jain(Founder)inMeet SChristopher Doyle(Executive Officer, Director, Promoter)Sage Raterman(Executive Officer, Director, Promoter)
Co-investors500 GlobalDMI AIF Sparkle FundVaranium NexGenWorldQuant Ventures
WealthyIN Broking Private Limited operates a stockbroking and depository participant business, providing trading and demat account services to retail investors in India.
AI & Machine LearningFintechSaaSBengaluru, IN
Prashant Gupta(Founder)inAditya Agarwal(Founder)in
Co-investorsAlpha Wave GlobalGlobevestorGood CapitalInvestopadTracxn labsBertelsmann India Investments+1 more
Other
Tracked investments with no reachable website or further public details — typically companies that wound down, renamed, or were absorbed.
BasisM2P FintechOrigaPlaza
Portfolio news
latest coverage across their companiesAlpha · enablersinvestment.com · Sep 14, 2026
Flash · theinvestorsociety.com · Aug 21, 2026
Jar · m.dailyhunt.in · Aug 18, 2026
M2P · siliconindia.com · Jul 19, 2026
Khatabook · startuptalky.com · Jul 15, 2026
Bureau · wnct.com · Jul 2, 2026
Niki · trysignalbase.com · Mar 23, 2026
Monnai · finance.yahoo.com · Jan 14, 2026
Frequently asked questions
- How many investments has Emphasis Ventures made?
- Emphasis Ventures has 26 tracked investments.
- What stage does Emphasis Ventures invest at?
- Emphasis Ventures invests at the Pre-Seed, Seed, Series A stages.
- What sectors does Emphasis Ventures focus on?
- Emphasis Ventures focuses on AI & Machine Learning, Data & Infrastructure, E-commerce, Fintech, InsurTech.
- Where is Emphasis Ventures located?
- Emphasis Ventures is headquartered in New York, US.
- Who does Emphasis Ventures co-invest with?
- Emphasis Ventures most often shares deals with Better Capital, 500 Global, DMI AIF Sparkle Fund, among 64 tracked co-investors.
From the blog
visit blog ↗Emphasis Ventures has recently covered embedded finance's integration into niche verticals and SMBs, fintech infrastructure as the technological backbone enabling digital financial services, and emerging markets' leadership in real-time payment systems through UPI and Pix. AI summary
Co-investors · 3
Flourish Ventures is a global early-stage fintech fund that backs founders building and reshaping financial services and systems.
Kraken is a cryptocurrency exchange operating since 2011, offering crypto trading along with related services such as margin trading, staking, derivatives, and (in the US) equities brokerage through Kraken Securities LLC.
IVC is a venture capital firm that has made over 200 investments across Web3, gaming, digital entertainment, AI, infrastructure, and fintech.
Firms observed investing alongside Emphasis Ventures, from public investor directories. Shared companies are the overlap with Emphasis Ventures's recorded portfolio.
Similar investors
MAYA Capital is an early-stage venture fund that backs bold founders driving technological change across Latin America.
Visionaries Club is a European venture capital firm backing early-stage B2B and AI-driven technology companies, connecting top founders with a network of leading tech operators and industrial family entrepreneurs who serve as LPs, mentors and customers.
FUSE is an early-stage venture capital firm that backs founders from the earliest stages, leveraging a large LP network of operators, executives, and founders to help build category-defining companies.
AppWorks is a Taiwan-based venture capital firm and accelerator founded by former founders, backing tech startups across Greater Southeast Asia since 2009.
Range is a venture capital firm that invests in founders building novel solutions in overlooked or challenging categories. The firm focuses on consensus founders with unique insights, backing companies at various stages across diverse sectors.