Fundraising Fox

Good Capital

Venture capital

Mt. Pleasant · Seed–Series A · 8 people tracked

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Investment thesis

Good Capital targets India's low-trust, high-touch economy, where consumers favor trusted human intermediaries over impersonal online brands. The firm backs companies that use AI to augment these on-the-ground partners, automating systematic coordination while preserving the human relationships that build trust and drive conversion. Its portfolio spans consumer, commerce, fintech, and labor-market platforms, with early investments including category-defining companies. The approach emphasizes conviction in founders and support for businesses expanding access to financial products, jobs, and services for aspirational Indian audiences.

Source: firm website, verified Aug 6, 2026.

Stage
Seed–Series A
HQ
Mt. Pleasant, New York, IN
Leads rounds
Leads
Instruments
Equity
Founded
2019
Last 12 months
1 investment
Tracked investments
28

Team · 8 people

from the firm's website
Arjun Malhotra· Partnerin

Arjun Malhotra is a General Partner at Good Capital.

Maanav Sagar· Investmentsin
Naushera Debu· Chief of Staffin
Radika Agarwal· Investmentsin
Sera Arora· Investmentsin
Shreyans Salecha· Investmentsin

What they invest in

from 23 of 28 portfolio companies

AI & Machine Learning ×9SaaS ×6Consumer ×3E-commerce ×3EdTech ×3Energy ×3Cleantech ×2Climate Tech ×2

HQs:India×12United States×8

Who they back

founder profiles across 12 portfolio companies
42%
solo founders
5 of 12 mapped founding teams
45%
repeat founders
of 11 founders with career history

Founding team size:solo founder×52 founders×63 founders×1

Where their founders studiedfrom 10 founders with education data

Indian Institute of Technology, Delhi ×3Indian Institute of Management Ahmedabad ×2

Where their founders worked beforefrom 11 founders with career history

Evalueserve ×2McKinsey & Company ×2Practo ×2

Accelerator rootsportfolio companies that came through a program

Y Combinator ×2

Investments · 28 tracked

founders shown can be your intro path

By year:2026 · 12023 · 12022 · 13 dated

Meeshomeesho.comin𝕏NSE: MEESHO

Meesho operates an online marketplace that connects small businesses and individual entrepreneurs with customers across India, offering logistics, payments, and support services to help sellers manage their operations.

E-commerceEnterprise SoftwareBengaluru, IN

Vidit Aatrey(Founder/CEO)inSanjeev Barnwal(Founder/CTO)inSanjeev Kumar(Executive Officer, Director)Jatin Mazalcar(Executive Officer)

BoardSumer Juneja(Director)Mohit Bhatnagar(Director)in

Co-investorsB Capital GroupB4 CapitalElevation CapitalInvestopadLeo Capital VenturesPeak XV Partners+15 more

Alteralterauth.comin𝕏

Alter provides an authentication layer and vault for AI agents to securely access third-party APIs and SaaS platforms.

AI & Machine LearningCybersecurityDeveloper ToolsEnterprise SoftwareNew York City, US

Srikar Dandamuraju(Co-Founder & CEO)inKevan Dodhia(Co-Founder & CTO)in

Co-investorsY Combinatorboundless ventures

Apnibusapnibus.comin

ApniBus is an online platform for booking intercity bus tickets across India, aggregating over 1 lakh bus services and 3.5 lakh routes with partnerships including RSRTC (Rajasthan State Road Transport Corporation).

MarketplacesMobility & TransportationTravel & HospitalityJaipur, IN

Ravi Yadav(Founder)inSunny G.(Founder)in

Co-investorsInvestopadAntler

Betterplacehealthbetterplacehealth.comin

Better Place is a mental health clinic offering psychiatric, psychological, and counseling services with advanced treatments including therapy, medication management, and brain stimulation therapies like rTMS and tDCS.

HealthtechMental Health

Co-investorsInvestopad

Bookmygeniebookmygenie.com

A VC-backed construction services company in India that designs, builds, and maintains retail infrastructure for construction projects.

Construction Tech

Co-investorsInvestopad

CloudChefcloudchef.co

CloudChef builds hourly-wage kitchen robots that learn recipes from a single demonstration and operate across commercial kitchen stations such as prep, batch cooking, line cooking, griddle work, and packaging.

AI & Machine LearningFoodTechRobotics

Co-investorsInvestopadRocketship.vc

Entrientri.appin𝕏

Entri offers online courses and training programs, including a Montessori teacher certification program.

EdTechBoston, US

Rahul Ramesh(Executive Officer, Director)inMohammed Hisamuddin(Executive Officer, Director)Mohammed Hisam(Founder)inMohammud Peerun(Director)

Co-investorsInnospark VenturesInvestopadTrifecta Capital AdvisorsV3 Ventures

Groqgroq.comin𝕏

Groq designs and manufactures the LPU (Language Processing Unit), a chip purpose-built for AI inference, and operates GroqCloud, a platform for running inference workloads with low latency and cost efficiency across global data centers.

AI & Machine LearningCloud ComputingSemiconductorsPalo Alto, US

Jonathan Ross(Founder & CEO)inDouglas Wightman(Executive Officer, Director)

BoardChamath Palihapitiya(Director)

Co-investorsAcequia Capital (AceCap)Alumni VenturesB CapitalBasecamp FundBeyond CapitalBlueYard Capital+36 more

Hypertrackhypertrack.comin𝕏Mar 2022

HyperTrack offers APIs and SDKs that add location intelligence to shift work marketplaces, field service management, and CRM systems like HubSpot and Salesforce, covering planning, assigning, tracking, and verification of jobs.

AI & Machine LearningFuture of WorkHR TechLogistics & Supply ChainSaaSBerkeley, US

Kashyap Deorah(Executive Officer, Director)inAbhishek Sharma(Director)

BoardSumir Chadha(Director)

Co-investorsInvestopad

Keychain CPG manufacturing platformkeychain.com

Keychain operates an AI-powered platform connecting CPG brands and retailers with contract manufacturers.

Oisin Hanrahan(Founder)inJordan Weitz(Founder)inUmang Dua(Founder)in

Co-investorsBright Pixel CapitalCommerce VenturesDnx VenturesHabitat PartnersInvestopadLifeX Ventures+2 more

Leadschoolleadschool.inin𝕏

LEAD Group (LEAD School) provides an integrated school learning system for K-12 schools in India, combining curriculum, pedagogy, AI-based digital learning tools, assessments, and teacher training.

AI & Machine LearningEdTechSaaS

Co-investorsGSV VenturesInvestopadElevar Equity

Neufinneufin.coin𝕏

Neufin provides renewable energy procurement for businesses with power demand from 100 kW, offering bulk procurement pricing, multi-state coverage, and standardized pre-negotiated contracts with flexible durations from 3 months to 25 years.

CleantechClimate TechEnergy

Co-investorsBetter CapitalInvestopadSprint VcTime Zero Capital

Nuuk Consumer Brandnuuk.inin

Nuuk is a consumer home appliance brand selling products such as silent fans, air circulators, air fryers, juicers, cordless vacuum cleaners, garment steamers, and room heaters.

ConsumerDirect to ConsumerHardware

Shalabh Gupta(Founder)in

Co-investorspeerchequeVertex Ventures Sea Management Pte. Ltd.

Onarrivalonarrival.travelin𝕏

OnArrival provides a full-stack travel platform that enables businesses to embed flights, hotels, insurance, activities, and ancillaries into their offerings.

SaaSTravel & Hospitality

Co-investorsInvestopad

Orange Health Labsorangehealth.inin𝕏Jun 2026

Orange Health Labs operates a home-based diagnostic testing service in Indian cities, offering sample collection within 30 minutes and lab results within 6 hours.

HealthtechMedical DevicesBengaluru, IN

Tarun Bhambra(Founder)inDhruv Gupta(Founder)in

Co-investorsAccelInvestopadVibe CapitalVillage GlobalY CombinatorAccel India+2 more

Oyelaoyela.inOct 2023

Oyela is an online retailer offering apparel in a range of sizes, positioning itself around making global fashion trends accessible to shoppers.

ConsumerE-commerceRetail TechGurgaon, IN

Anjan Kumar Patel(Founder)

Co-investorsInvestopadUpsparks CapitalEximius VenturesPrime Venture Partners

Propacitypropacity.in

Co-investorsInvestopad

Redwood Materialsredwoodmaterials.comin𝕏

Redwood Materials deploys large-scale energy storage systems for data centers and grid power while recycling batteries to recover critical minerals like lithium, nickel, cobalt, and copper as a domestic source of these materials.

Circular EconomyEnergyNew MaterialsCarson City, US

JB Straubel(Founder & CEO)inKevin Kassekert(Executive Officer)Jason Thompson(Executive Officer)

BoardDavid Danielson(Director)in

Co-investorsBreakthrough Energy VenturesCoatue ManagementCollaborative FundCongruent VenturesEclipse VenturesFoothill Ventures+17 more

Rioairioai.in

Co-investorsInvestopad

Skillbeeskillbee.com

Skillbee is a job platform and app connecting international migrant blue-collar workers with employers in the Gulf and Europe.

Neelankarai, IN

Ravichandra Gautham V(Founder)

Co-investorsFirst ChequeInvestopadWamda CapitalVibe Capital

SkySQLskysql.comin𝕏

MariaDB provides an open source relational database and a fully managed cloud database service supporting private, public, hybrid, and multicloud deployments, with features including columnar analytics, JSON functionality, and Oracle compatibility.

AI & Machine LearningCloud ComputingData & InfrastructureDeveloper ToolsSilicon Valley, US

Co-investorsInvestopadWestern Technology InvestmentEniac VenturesWTI

Solar Squaresolarsquare.inin

SolarSquare designs and installs rooftop solar panel systems for homes, housing societies, and businesses across India, handling inspection, installation, subsidy, financing (EMI plans), and post-installation maintenance.

CleantechClimate TechEnergy

Neeraj Jain(Co-Founder)Nikhil Nahar(Co-Founder)Shreya Mishra(Co-Founder)

Co-investorsB Capital GroupBetter CapitalElevation CapitalInvestopadLightspeed Venture PartnersLOWERCARBON+3 more

Spatial New York, USAspatial.ioin𝕏

Spatial is a Unity-powered platform for building, hosting, and scaling interactive 3D experiences across web, mobile, and VR, including branded games, virtual stores, and training environments.

AI & Machine LearningCreator EconomyEdTechGamingSaaSNew York City, US

Anand Agarawala(Founder)Jinha Lee(Founder)

Co-investorsExpaGarage CapitalInvestopadKakao VenturesLG Technology VenturesSamsung Next+3 more

Tamashatamasha.livein

Tamasha is an AI-first social platform offering multiplayer social games, 1:1 chats, audio rooms, and anonymous emotional expression spaces designed to help people connect and interact.

ConsumerGamingSocialBengaluru, IN

Co-investorsChiratae VenturesFirst ChequeInvestopadTitan Capital

Wealthywealthy.inin𝕏

Wealthy is a platform for mutual fund distributors and financial advisors in India, providing technology to run and grow their distribution business including AI-assisted KYC and onboarding, client investment apps, portfolio tracking, SIP tools, fund research, and reporting.

AI & Machine LearningFintechSaaSBengaluru, IN

Prashant Gupta(Founder)inAditya Agarwal(Founder)in

Co-investorsAlpha Wave GlobalEmphasis VenturesGlobevestorInvestopadTracxn labsBertelsmann India Investments

Whatmorewhatmore.aiin

Whatmore provides AI-powered tools for ecommerce brands to generate studio-grade product catalog imagery and lifestyle videos, and to convert traffic through shoppable video experiences on product pages.

AI & Machine LearningE-commerceMarketing Tech

Co-investorsInvestopad

Xhipmentxhipment.comin

Xhipment is a digital freight forwarding platform that combines transport (ocean, air, ground, and multimodal), trade and transport finance, cargo insurance, and customs brokerage for importers and exporters.

FintechLogistics & Supply ChainSaaS

Co-investorsBetter CapitalInvestopad

Xneeti OneOSxneeti.comin𝕏

Wilmington, US

Amit Bagaria(Founder)

Co-investorsB Capital GroupB4 CapitalInvestopad

Exits · 1

IPOs and acquisitions across the tracked portfolio

MeeshoNSE: MEESHO

Portfolio news

latest coverage across their companies

Frequently asked questions

How many investments has Good Capital made?
Good Capital has 27 tracked investments, 1 of which have exited via acquisition or IPO, including 1 dated in the last 24 months.
What stage does Good Capital invest at?
Good Capital invests at the Seed, Series A stages.
What sectors does Good Capital focus on?
Good Capital focuses on AI & Machine Learning, Consumer, Fintech, Marketplaces.
Where is Good Capital located?
Good Capital is headquartered in Mt. Pleasant, IN.
Does Good Capital lead rounds?
Yes, Good Capital leads investment rounds.
Who does Good Capital co-invest with?
Good Capital most often shares deals with Investopad, B Capital Group, Better Capital, among 91 tracked co-investors.

Media · Podcasts & interviews

featuring the team

The Accidental VC | Arjun Malhotra @ Good Capital - YouTube

Founder Thesis · Arjun Malhotra

Images

Good Capital photoGood Capital photo

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